With the rapid development of mobile Internet, more and more enterprises start to use mobile Internet for business marketing. Recently through mobile phone micro Bo learned that Fujian Strategy Lok Shoes Co., Ltd. has been holding hands with the Chinese Olympic Committee, the 2012 London Olympic Games China sports delegation special leather goods suppliers. The marketing intention of the strategy is to show the cultural connotation of the brand by the combination of the two sides. And this kind of marketing method just reflects the great potential of mobile internet era. The sports marketing of the shoe industry, using its consumption base and brand influence, further implements the brand promotion strategy through the cooperation with the Chinese Olympic Committee. Mo Xuan shares to:
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