With the same pair of sneakers at different prices Nike to consumers apology

Source: Internet
Author: User
Keywords Consumer Nike
Tags advertising company configuration consumer consumers different economic finance
BCC Beijing September 10 News According to the Sound of economic "world finance" reported that the world famous sporting goods company Nike has recently been exposed a basketball shoes in the air cushion configuration at home and abroad using a different set of standards. The incident originated from the "first person to fight the counterfeit" Wang Hai's explosive material: this pair of basketball shoes in mainland China for a unified sales price of 1299 yuan, the same shoes in the United States for 125 U.S. dollars, in addition to price discrimination, in the United States sales of the same shoe has two air cushion, sales in China but only 1 air cushion.  However, Nike is still advertising on 2 cushions, allegedly cheating consumers. Nike China PR Peng said yesterday (September 9) that the company apologized to consumers for using promotional materials that were built with a cushion on its forefoot and hind feet. and make the corresponding compensation plan.
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