Women's web search New model personality show self

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The 2009 economic crisis "aftershock" sharply reduced, the economy recovery signs are obvious. The internet economy, once deeply affected by the economic crisis, has been recovering as the growth of the macroeconomic upturn signals. This is actually one of the most obvious representative of the network advertising on the trend of growth, in 2010, the Internet ad bottoming rebound is likely to become a force to push the Internet economy to return to the upsurge of important factors.

The January 2010 report shows that thanks to China's economic recovery, 2009 China's internet advertising market size increased by 21.2% in 2008, to 20.61 billion yuan, expected in 2010, in the World Expo, Guangzhou Asian Games, the World Cup and other large-scale activities stimulated, Network advertising overall revenue will reach 30 billion yuan. While online advertising continues to grow, the most noteworthy is that as search engines, video sites, SNS social networking sites, vertical industry sites and other emerging network media burst, the traditional portal advertising share in the decline, although the four major portals 09 years of advertising revenue is still rising, but by other emerging network media impact, Four major portals of the brand network advertising share has declined, the network advertising market pattern is "deliberately" a big shuffle. Especially the development of vertical industry website will provide a new hot platform for network advertisement.

Online shopping prosperity is the biggest bright spot in the 2009 retail area, and because of the fashion, convenience and entertainment of the Internet and the similarity of women's shopping habits, women's habit of shopping is becoming more and more active in the network. The proportion of female Internet users was 50.8% in 2008, and in 2009 the proportion was raised to 61.5%, significantly higher than that of men. 2010 data will continue to grow. Female customers have become the main force of online shopping. Young women are keen on the pursuit of fashion, dress up their own, which makes it accounted for the total proportion of users in China's online shopping continues to climb. This also gives the vertical female website a development opportunity.

From the domestic first focus on the young fashion to provide female groups, including Internet information and online advertising, as well as women's merchandise on-line ordering of the development of integrated services, to the current female vertical portals, blooming, vertical female website development gradually mature and stable. Decorate,, Pacific women, Ruili women and several major women's websites and traditional portal women's channels, as well as small and medium-sized female vertical websites constitute the current development of women's Web site blueprint.

With the development of female online shopping, the number of vertical female website users is huge, the consumption market and information demand are increasing unceasingly. With this opportunity, the prosperity of women's fashion-related online advertising has also brought more profitable channel opportunities for vertical female websites. However, although the outlook is optimistic, but the market competition is particularly fierce, apart from a number of major female website Monopoly market, some small and medium-sized women's website is also in order to enter the market to establish a basis for the "fight". Competition at the same time, women's web site is also facing the problem of homogeneity, operating mode, site positioning, profit model are different degrees of homogenization.

are nearly vertical female web site mostly to the portal as a leader to the site + Community + Mall E-commerce operations, through the network advertising, sales of goods services, collection of membership fees as the main profit model. In the fierce peer competition, the industry prospects seem to be diluted, some of the emerging small and medium-sized women's web site to explore new development model has become a problem to think.

Today, a new pattern of women's web sites deserves attention. Digging the United States Network (http://www.wamei.com/) to dig out the beautiful life of women as the theme, the first to create a user to upload a variety of personal show the nature of the photos show women's fashion personality life, share all kinds of fashion shopping beauty salon information for the site to locate the theme of the female website New model. By digging the web, users can upload and share photos of themselves or friends around to showcase the beauty of women's fashion. Upload photos can include clothing show, bags, beauty shoes, hair show, cosmetic bag, accessories, weddings, private rackets, good toys, handmade show, love, flowers, beauty home, love baby, dig food, tour beauty and many other aspects.

Digging the United States nets capture the beauty of women, eager to show themselves and understand her people fashion information psychology, not only show the personality of the fashion side, share the life of all kinds of fashion and leisure-related self-image and experience, but also understand her people these aspects of information, exchange and display, sharing learning, appreciation is the main reason users choose to dig the United States network. The use of digging the United States network has dug up their own most beautiful fashion side, and dug up the other side of the beautiful fashion. Personality show out of the self, share the exchange and feel the fashion.

Digging the United States network every week from the various types of users upload photos to find the most popular and representative photos of the recommended home page, consolidating the Web site of the stickiness of the computer. The development of digging the United States is still in the exploratory stage, but this new model by the user's favor, the current site through a variety of small activities, but also stimulated the user's enthusiasm for the site. The current development has been the concern of the industry. Site related people said that the site will be more mature when the integration of Community and mall further transformation and upgrading. Vertical Women's web site is not difficult to do, as long as the courage to explore new models, I believe, there will be more sites stand out.