Work before building an education website

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1, determine your site's goals

A site to have long-term development, must have a clear goal of profit model, if you just follow the trend to do a station, want to take a step to see a step, there is flow in the recognition of the target, it is easy to be classified as a garbage station, and then aborted. The goals of an education website are easy to determine, such as:

1 The question type, provides each kind of question downloading, collects the member expense. This will require your early publicity, to clarify why students come up to choose you, so that the membership fees to you. This kind of website of course also need to have some free questions to provide students reference, so that students feel that you provide the test is valuable, to the user turnover rate from 1% to 10% or higher, you can consider the first to allow students to register for free part of the test, and then the long-term marketing mail.

2 Public Welfare category, free of charge to provide a variety of content, courses, the source of income can be training institutions of advertising, public school advertising. This kind of web site will be made into a garbage station, the request site has a very attractive part of the students can form the viscosity of your station, after all, now the education site has done a lot of good, Tencent, Sina and other sites have done very influential, Make your site a great impression of your visitors, of course, with your uniqueness. I've just been doing this for half a month. (http://www.dazhong.sd.cn/)

3 platform class, so that training institutions or schools to the website to publish courses or training information, that is, to do a business-to-business information platform. Such a website wants to attract enterprises to come to the early release of information is also to do enough publicity work, and a lot of content in the early days of their own release.

2, the website must obtain the trust, especially wants to make the on-line application payment type. There are many ways to obtain user trust, the first site to professional, not the site has not done well, advertising first flying, especially GG ads. If landing a website, development site is amateur, even if the content is good, the viewer will never come back, so choose a good designer or choose a good template is necessary.

Additional content requirements have more original belong to your website unique, update to timely do not let visitors think is dead station.

Contact to the details of the real, will allow people to pay more trust you a little more.

User terms, privacy should also be highlighted, so that the retention of the more assured.

The best way to pay is Alipay.

To have real-time online customer service, otherwise a considerable number of students will be due to have a temporary doubt to walk away.

3, will you most want to visit the site you want to do something prominent, and the whole station to guide the content of the user to go in this direction. For example, if you want users to register your membership, then the Member Registration window will appear in each prominent position, bold or background color.

If you want to develop together, please contact my qq:1090115989. Please specify: Education website Discussion

(Mass Education Network http://www.dazhong.sd.cn/)