Work for a Dream

Abstract: I am a dust allergic rhinitis patient. Once the air is more dusty, it is especially easy to sneeze. This symptom lasted two or three years. There was a time when I was in America for half a month and I found it was getting better. Then flew back to Beijing, when the plane also

I am a dust allergic rhinitis patient. Once the air is more dusty, it is especially easy to sneeze. This symptom lasted two or three years. There was a time when I was in America for half a month and I found it was getting better. Then I flew back to Beijing, and when the plane circled over, I started sneezing again. At that time I sent a micro-blog, but also a lot of people ridiculed that sentimental.

Most people do not understand the real danger of haze to the body. Many people think that wearing a mask can resist PM2.5, and some people choose to buy the purifier, although they do not know what the effect of the air purifier.

Then I couldn't stand it, I was going to buy an air purifier myself. But when I choose, I found too many brands, not to start, and expensive, some imported brands even priced tens of thousands. I think: why not to do a user, reliable, cost-effective air purifier?

Do what you say.

I bought a test PM2.5 professional equipment, probably as long as hundreds of yuan, but the precision is very poor, then I teeth spent 50,000, bought an industrial-grade equipment. After that, I purchased more than 10 purifiers from the market, dismantled them all, and pondered each part carefully. I found that most of the products are very rough, basically is selling gimmicks, selling concepts, high prices.

At the end of December last year, while going to Guangzhou for a meeting, I ran back and forth several times to Dongguan, visited dozens of production lines. A small factory, but also Bai people, but can produce more than 10 of the purifier. These products are mostly ugly, poor performance, just to meet market demand and non-stop production.

So I came up with the idea of using the Internet to make a purifier that the average young man could afford. It can be good performance, affordable, but also to meet their demand for fashionable home.

I just did it.

From the technical point of view, the most important part of the air purifier is the screen. So I spent a lot of energy on the screen selection. I have studied the market of a variety of motley screen, but also listened to the introduction of professionals, the last choice of the United States 3M screen. It is the current global PM2.5 filtration effect of the best screen, not one.

After that, I started polishing some of the details of the product, such as noise. I once bought a purifier, purifying effect is good, but the use of too noisy, every time to speak to others have to pull the voice. Especially when the sleep mode is turned on, the Cadr value (the Clean air produced in unit time) becomes extremely low, the fan does not turn, and the turn is noisy.

I have done a lot of research: the purifier does not need the wind speed is very big, on the contrary, maintains the air flow to run smoothly, improves the air supply efficiency, may reduce the noise to the greatest extent. Leopard Rice used a very good mute Japanese brushless DC motor, and the wind duct in line with the Archimedes Spiral, the flow of stability, collision between less. In this way, leopard rice minimized the noise.

At this time, we began to think about how to make it look more beautiful.

The appearance of the purifier is not only the completion of a function, it should be part of the fashion home, but also to make the user's family more tasteful. I told my colleagues in the team that they had to find the best designer in the world. At that time they had found a Shenzhen designer, drew some design drawings, but I was not satisfied. Later, I flew to Shanghai several times, specially invited the Siemens Queen Germany design studio design appearance.

Making a hardware is really a lot more troublesome than you think.

In order to pursue the minimalist style, we have made a lot of effort in every detail of the appearance of the purifier. Including the panel to put a few buttons, display light color how to do not offset, whether to add a weather icon and so on. In these very small places, we have modified countless editions, or even the prototype out of a version, because the panel is difficult to fuse, the appearance of too complex problems, can only kill all over again.

At that time, I happen to be preparing cheetah IPO, often see investors in the daytime, return to the hotel in the evening with the design team to discuss the program. One night, for a button, we argued on the phone. But at any rate, at the key point of user perception, I will never compromise.

Leopard, it's just a sneak.

Without any hardware experience, we did take some detours. Perhaps the leopard is not particularly stunning, but the final product quality, has far exceeded my expectations.

In fact, the purification of this matter from beginning to finish, is a beginner of lean entrepreneurship, basically did not mobilize the company too much resources. But with a very small cost, in exchange for a huge possibility.

I am not prepared to make much money on this product. I want to seriously really do a favorite product. If we can change more people's lives and be enjoyed by more people, it is the most meaningful thing for me.

Having said so much, I just want to tell you:

There are really people in this world who can already work for their dreams.