Wu Feng: Eight ways to help you choose a good domain name

Source: Internet
Author: User
Keywords Network Promotion

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Guide language: A few months ago, I was a rookie, now the same continuous learning, the difference is finally a foot into the network promotion industry, but at present a lot of promotional methods also to no avail. Recently has been watching the internet to promote the article, a lot of excellent articles, but found that a lot of generalities, many of the content of the article is more fragmented, such as talking about mail marketing article, in Baidu to search the article no more than million, but really useful and can immediately do the article very few, And almost no article can fully explain the mail marketing, I want to see similar articles of the students are confused and heavy it, but also some of the article theoretical trend of serious, the novice students did not help grace.

All the above, let me more than dare to organize and write some easy to understand articles, network promotion qualifications are still shallow finishing write bad so that the students forgive me, this series of articles, is just into the network to promote the students to write, the content is easy to understand, not theoretical, more practice and as much as possible use of graphics and text to explain the way presented in front of the students. Below and students to share is how to choose a good domain name.

Domain name Selection

(1) Use your own independent domain name

When the internet has just become popular, many internet companies offer free space, as well as free two-level domain names or directory forms of URLs. These services are still present, but fewer companies are offering similar services, because few companies will choose such a free web site.

For a site to really make a difference in the Internet, the use of other people's level two domain name, the potential risk is very large. Once a service provider has a problem for a variety of reasons, your hard-earned flow, brand, search engine rankings are all in vain. It is recommended that all friends who want to sell products or services online should register their own independent domain name anyway.

I buy some domain names, in order to long-term development, it is best to buy independent domain name

(2) Domain name best easy to remember short

Domain name originates from foreign countries, foreign current domain Name System or the English alphabet plus numbers as the mainstream, but many users of some less common English alphabet memory or some difficulties, so the Chinese site or try to choose short, easy to remember the domain name.

Many enterprises and webmasters in the choice of domain names are to play the imagination, embedding numbers, Chinese pinyin or Chinese shorthand, and so on, trying to make the domain name not more than 7-8 letters. Long domain name for visitors to bring memory difficulties, we look at a pure funny domain name, a total of 63 letters, meaning "in the world's longest domain name, and then there are more", Thelongestdomainnameintheworldandthensomeandthensomemoreandmore.com, more funny is the site webmaster application for the domain name is to apply for the Guinness Book of the world's longest domain name record, unfortunately by the Guinness Book politely refused, the general reason that It's like not being able to apply for the longest number in the world, imagine such a domain name who can remember?

Although the number of sites has increased dramatically, the domain name has been registered quickly, but there are still many numbers, short English words, short Chinese phonetic combinations are not registered. For example, many students often use the digital 6,8 and other lucky numbers, short of only 2-3 phonetic the number of Chinese letters is also very large. Just into the network to promote the industry, to establish an independent blog, but the name Wu Feng wufeng.com Early was registered, and finally enabled the wufeng168.com,168 is "all the way Hair" homophonic, is not very good to remember? There are quite a number of similar examples, such as well-known network promotion site "push a" Domain name tui18.com, well-known stationmaster station A5 domain name admin5.com, pinyin + numeral, English word + numeral form domain name combination abound

A5 domain name is very good to remember, English words + numbers

Push a domain name is not bad, pinyin + digital

Some company names are unique Chinese alphabet combinations that are not easy to duplicate, which is different from English. Two random English words put together, it's easy to look inexplicable. But two of unrelated Chinese letters together, in many cases can become a natural brand name, as if Haier domain name is directly using the brand name haier.com.

Haier uses brand name pinyin when domain name, very good

These lucky numbers add short English words, in addition to the short Chinese pinyin combination, the number tends to infinity, so the choice of short and easy to remember the domain name is still quite a lot.

(3) Domain name contains keywords or related words

Enterprises can consider the domain name and the enterprise itself products, services, brands, culture to produce some association. This kind of association refers to not only the key words, but can cover many aspects, especially the spiritual and cultural level.

Such as Baidu is a classic. As a search engine, Baidu did not choose the search engine of Chinese pinyin, also did not choose Pinyin shorthand, also did not choose the English word search engine plus CN and other combinations, but selected baidu.com. The corresponding Chinese "Baidu" through the "public search for her thousands of degrees" This sentence Kuai the word of the population and search to produce a sense of relevance, but the association is quite cultural flavor.

"Baidu, you know," in China, "Baidu" has become a verb, search pronoun

Taobao is another very good Chinese website domain name. Individual users in a dazzling array of Taobao shop "Taobao", looking for and finally choose their favorite, price performance ratio of products, very image of it, Taobao this Chinese word is very consistent with personal online transactions "Amoy!" I like the characteristics. and domain name choice Hanyu Pinyin taobao.com, simple and easy to remember, completely and Taobao culture coincide.

Taobao domain name and taobao "Amoy! I like" Echoes

(4) It is best to choose. com as the suffix domain name

There are a lot of domain suffixes now,. com,. NET,. org,. cn,. com.cn, etc., in addition to each country's local domain name, the domain name type not less than hundreds of.

However, according to experience, in addition to the Gov (zheng/fu domain name), Edu (Public welfare, school domain name) the higher the weight of the suffix, the choice of other domain names on the network marketing should not have much impact. Comparison. Cc,.cn,.name,.info and so on, the oldest and most traditional. com impact is very little, whether the user or webmaster, refers to the site's top priority choice or. com domain name, so if possible, or even though you choose to register. com domain name.

If you want to have a. com domain name already registered, then. Cn,.com.cn is also a good choice. and registration. Info,.name and other strange abrupt domain names, unless there is a very clear reason, otherwise do not recommend the webmaster to do so.

(5) Establish their own brand name

As mentioned earlier, domain name registration can appropriately contain keywords. This is mostly the case. Sometimes, if the enterprise or stationmaster goal is more ambitious, hoped in the network domain to create the real name brand, then proposed does not contain the keyword in the domain name, whether is the English word or the pinyin.

The name that can become a big brand in the future is often a self creation, short, read out loud, not mouthful. Think of the most successful big business in the real world, and few companies have the name of a product or industry.

This company name and brand name can also be listed a lot. The characteristic is that the company name, brand name and their product or industry common name, originally have no relation. For example, the word Kodak itself and film, camera is not a literal relationship. McDonald's and hamburgers don't matter. On the web, Yahoo, which started out as a directory, doesn't matter. Sina, Sohu and other news and information portal site also and the news is not.

Yahoo domain name is pretty good, now domain name frequently appear two o trend is from Yahoo?

(6) This domain name has not been punished by the search engine

Because some domain names may have been used as garbage stations and later discarded. So it may be punished by the search engine. It is best to avoid using such a domain name, because a short time to your site rankings and included will have an impact. Check the method, you can hit the search engine on the domain name search, and then click on the relevant page to view.

I've done something stupid. Just started to learn the network promotion time, made all a local forum, want to establish Sichuan navigation channel to do cross links, that is, through the Sichuan navigation site included some local sites, local site to me to do the forum link. Buy a very good memory of the domain name mydaohang.com, set up a period of time, has not been included. Communicate with a few friends to know that the station has been punished before. Originally I want to through the Sichuan navigation site to import traffic to the forum, the results found by navigation to the forum of the people almost no, from the forum to buy navigation is quite a lot of people, really laugh and cry.

mydaohang.com all sources of traffic to other sites rather than Baidu, and there is very few traffic

(7) The final registration of the domain name, the first need in the formal domain name registrars to buy

The purchase of independent domain name to the brand name service provider is better, for example, million nets, new network interconnection, such as brand name service providers, their domain name stability, security services, etc. do well, but relatively high prices, in the unknown domain Name service provider that purchase domain name, a domain name price of about 50, 60 yuan, but not secure, That day the service provider problem, really desperate, want to cry no tears. The brand's domain Name service provider price is high, million net now is 139 yuan, the previous paragraph also vigorously promotional, promotional price is 99 yuan, suggest you find million nets and other large companies agent, agent Price is very cheap, probably 60-100 yuan between, may some students fear agent after the opening of the domain name after the money disappeared, will bring trouble to the second year renewal fee , it does not matter, the renewal of the time the most high price, renewal can not be used and agents continue, can be directly and million network continued. And buy everyone must write your own name.

Domain name in the brand name service provider to buy a high price, but more secure

(8) Choice of two-level domain name resolution of many service providers

Whether it is registered at the top level registrars, or registered with the agents, as far as possible to choose the two-level domain name resolution more than the service provider, the new network of Domain name Control Panel can be free to parse the number of bars than the million network to provide free resolution of the number. For the network to promote the study of friends can be used to a lot of two domain names, parsing the number of too few words will be very inconvenient. Of course, the DNS server can be modified to resolve (for example: dnspod) in the free DNS service provider, can provide sufficient number of parsing, but the stability is still worrying.

Bianhouyu language: The first step to build a Web site is to register the domain name, the choice of domain name on the network marketing effect generally has no decisive effect, but the choice is appropriate to promote the role.

This article starts the website Wu Feng The Network Marketing Blog: http://www.wufeng168.com/(reprint please keep), Wu Feng Network Marketing Group: 16241570, Wu Feng meager: http://t.qq.com/ultradev21, Wu Feng current well-known promotion forum to push a moderator, Blue Flame team members.

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