Wu Liang ye "Drunk Driving" can run how far?

Lou Xiangpeng recently heard, Wu Liang Ye look forward to years of car-making license plate finally get hands, can be round for many years to build a car dream. I am not optimistic about the "drunk driving" of Wuliangye, not only this time, I have always been not optimistic about the diversification of Wuliangye, from to do the Asian first-class pharmaceutical group to nothing, to the arrival of Huaxi Securities in the equity transfer was stopped before, or investment billion into the daily market, but also useful 10 billion yuan into the IT industry, As well as the investment billion to become the Southwest garment boss. Not I have any prejudice, but I think the diversity of Wuliangye has been to no avail, and after many attempts to diversify its level has not improved, the money spent, the lesson did not buy.　　This time, Wuliangye diversified "self-driving tour", the future of the same worrying. First, Wuliangye chairman Wang Guochun once excitedly claimed that "car manufacturing may be the last big cake in China's manufacturing industry", the judgment itself is a miscalculation.　　First, in addition to automobile manufacturing, there are large aircraft, large equipment, precision instruments, automation and electronic equipment, and so on, are the future of Chinese-made large cakes; second, the car to make a big cake, left to the later people Wuliangye opportunity where? Second, it is far from the same thing for people to work with their own-brand cars. Building a car is a highly integrated industry, if not their own key technology, made the car must be "no dignity, the price is always cheaper than others, always be someone else a low look" (Li Shufu), this situation is Wang Guochun want it? As far as I know, Wuliangye now has a few automobile parts processing plants,　　Distance consumers are willing to open the "Wu Liang Ye" brand car street run the market beauty, the difference is quite remote. Third, the novice driving, a variety of models at the same time to open, difficult not to run. It is reported that Wuliangye will formally participate in the second half of the vehicle production, including not only auto parts, but also the manufacture of off-road vehicles, light trucks, vans, multi-functional business vehicles and other models.　　It's not easy to get a foothold in a market segment of a car, not to mention a new car maker who has to make so many cars.　　What is the success of Wuliangye diversification?　　The challenger, the post-hair often in most aspects does not have with the industry mature enterprise comprehensively to contend with the superiority and the ability, what method changes this pattern, changes the disadvantage for the superiority?　　The answer is: focus, focus, focus! From the special to strong, from strong to big. According to the statistics of Fortune magazine, among the top 500 companies in the world, 96% of the enterprises, single product sales accounted for more than 70% of the total sales share of the company.　　This shows that strong from the professionals, professional more money. GE former CEO Welch, a renowned professional diversified company, gave the simplest answer: "The first important thing is to be first."　　He took office after a series of major changes to GE, one of which is a business reorganization, he asked GE to operate the industry must be among the top of the industry, otherwise it must be cut off, closed or sold! This is a time when specialization and pluralism coexist. Focus on Professional is to enter any market must do, this is the most successful diversificationBasic premise Guarantee.　　I sincerely hope that in the diversity of repeated failures and repeated wars, the Wu Liang Ye, this can go out of the diversity of "ghost playing wall", not only to pay attention to tangible things, such as building factories to do processing, but also to grasp the seemingly intangible things: key technology, development capabilities and brand operation. If you do not, Wu Liang Ye will either continue to work for the big car brand, earn some processing fees, or look for opportunities to participate in the car business, mix it up.