Xiang-e situation in the transition of the Internet, to play the Internet good Cook

July 29, Xiang-e sentiment and issued a bulletin said "to jointly develop the family smart cable TV cloud Terminal Services market and Anhui Radio and television Information Network Co., Ltd. (hereinafter referred to as" an ") signed the" Cooperation Agreement ". ”

Over a year, five strategic transitions

After the decline of high-end catering business, Xiang-e sentiment in more than a year of time to carry out a strategic transformation of five times!

February 2013, Xiang-e sentiment in the two-level market "sneak attack" three special ropeway to enter the tourism industry, the result was the other party's largest shareholder to "poison pill" repulsed. From July 2013 to February 2014, Xiang-e situation has spent nearly 300 million holding two environmental enterprises. May 12, 2014, Xiang E Situation Bulletin said that one of the companies "in the history of equity, financial accounting and qualifications and other aspects of the problem, the company decided to stop the acquisition, the company will no longer be in the future of engineering environmental protection enterprises to invest." ”

March 2014, Xiang-e sentiment again bought two film companies; in May 2014, Xiang-e announced 3.6 billion refinancing plan and announced to become a "large data technology company"; in July 2014, Xiang-e Love announced the "Build intelligent TV Cloud terminal", and invested 50 million yuan in the joint venture in China.

The main contents of the cooperation agreement with Angung

1) Party A (Angung) finally determine the new terminal product positioning, functional requirements and standards, the new terminal by party a acceptance of qualified and written permission can be put on the market; Party B (Xiang Yie) is responsible for the new terminal Technical program customization, inquiry, pricing, purchase;

2 The two sides negotiate the home intelligent cable TV cloud End Function (also known as "Livebox Family Information Center"), and joint research and Development, party B in 1 years to complete the project's software and hardware construction and pass the test, acceptance (including but not limited to the content control platform and the new terminal), the total investment to 1.5 billion, by party B all bear;

3 The program content source, the new terminal and the support platform's technical service, the party B undertakes the platform management and the program content audit, the new business (Internet traffic distribution, the accurate advertisement, the on-line shopping investment, the intelligent Home Service and so on) the income distribution way separately discusses;

4 The end of 2016 by party B to party a free of charge to provide 5 million users of the new terminal, and is responsible for the completion of the new terminal free of charge to replace party a 5 million users of the cable TV set-top box work;

5 The project data is the commercial secret of the party A, the data analysis of CATV network platform is responsible by party a.

Four negative factors

Xiang E is expected to "complete the project in 1 years of hardware and software construction and through the test, acceptance (including but not limited to the content control platform and the new terminal)", and even put the words "victory over Millet", these are just "feelings", let's not take it seriously. The cooperation between Xiang-E and Ann is confronted with four real negative factors.

The first is the mode of cooperation. Through free gift box to promote two-way transformation is a radio and television play for many years of tricks. Radio and television has always thought: "The user is my own; I sent the box, the user is more mine." "In fact, there are funds, technical strength, you can send the box to millions of of users free of charge, in addition to bat and millet, 360, le view ... The key is the Internet company to send boxes, users are still radio and television "trade secrets", and everything is controlled by radio and television everywhere. So money more people not stupid Ma Yun, lei, Zhou 祎 sit still, the money does not count Xiang Yie feeling but rushed up.

The second is technical strength. A catering business, the participation of a company in the Chinese Academy of Sciences, think that they have an inexhaustible technology treasure. Set up a cloud service platform, design, production millions terminal products, will encounter what Gougou, is the cook would not have imagined!

Second, the capital chain is tight. In mid-May, Xiang-e situation announced a 3.6 billion refinancing plan. According to the public information: Mengkai has 182 million shares of all the quality, accounting for the company's total share capital of 22.7%; In addition, the case of Xiang-e in the oblast on July 1 will hold all the shares-30 million shares from the Guangdong Antelope Asian investment to lift the pledge. July 24, 28th, pledged to China securities, the period of 1 years. It seems that Xiang-e situation has put all feasible financing methods used to the extreme.

Finally, profits are far away. Even if it's going well, it's 2016 at the end of the 5 million to get the platform and deliver it (will it be better than Luo?). Song Hua Cable has already sent millions of high-definition two-way set-top box in Beijing, what flow distribution, online shopping, intelligent home is still 108,000.

Although each transformation is questioned, the attitude of Xiang-e sentiment as always is "you love recognition do not recognize", "Tencent was also a very small company." Steve Jobs was able to build apples from the garage, so why Mengkai can't make Chinese apples? Tyrants not to play the internet is not a good cook!