Xidan Mall 5 days up 40% or copy Chongqing Department of the Year Yong

Xidan Shopping Center (600723, closing price 16.29 yuan) since September 1 announced the plan, 5 days cumulative increase of more than 40%. So why is this unit so crazy, and how will future interpretation?　　Yesterday, the Bohai Securities released research report, continued to bullish on the stock's medium-term performance, the unit's short-term target price raised to 21 yuan. Xidan acquisition of new Lufthansa caused even a rise September 1, Xidan Shopping Center announced that the First Brigade group to purchase its shares to buy the new Lufthansa holding 100% stake. The IPO price tentatively is 9.92 yuan, the circulation tentatively is 226.81 million shares, the issue raises the fund tentatively 2.25 billion yuan. After the completion of the transaction, the new Lufthansa holding will become a wholly-owned subsidiary of Xidan Market, the First Brigade group will become the biggest shareholder of Xidan Mall. The reorganization also involves Beijing Sasac's decision to transfer the state-owned assets of Xi ' an, a big shareholder of Xidan Mall, to the First Brigade group.　　After the transfer is completed, the group will become the first Brigade Group of wholly-owned enterprises. The stock has risen by more than 40% per cent since the 5 trading days.　　As of yesterday, Xidan market closed the price reached 16.29 yuan. Bohai Securities has given a short-term target of 15 yuan. Xidan Mall and the new Lufthansa Holdings are based in Beijing, facing the country's commercial retail enterprises, the current Xidan shopping malls are mainly popular fashion department stores and franchise monopoly, the new Lufthansa holding of the main industry for the city high-end department stores, community Leisure shopping centers, Outlet outlets and large integrated shopping malls.　　Xidan Mall and the new Lufthansa holding in the market positioning complement each other, "Xidan mall" and "Lufthansa, Guiyou" and other brands in different consumer groups have greater influence. Performance, from 2007 to 2009, the new Lufthansa holding business income of 3.958 billion yuan, 4.647 billion yuan and 5.379 billion yuan, the annual composite growth rate of 16.62%, respectively, to achieve the ownership of the parent company's net profit of 64.7489 million yuan, 141.0013 million yuan and 141.3256 million yuan, the annual composite growth rate of 47.65%. 2010 1 ~ June, the new Lufthansa Holdings also realized the operating income of 3.264 billion yuan and the ownership of the parent company's net profit of 94.7709 million yuan. and Xidan Shopping Center from 2007 to 2009, the realization of the operating income of 2.107 billion yuan, 2.214 billion yuan, 2.486 billion yuan, the annual compound growth rate of 8.6%, the realization of attribution to the parent company net profit of 16.94 million yuan, 30.5504 million yuan, 30.2061 million yuan respectively. 2009 swung. 2010 1 ~ June, Xidan shopping malls and respectively realize the operating income of 1.376 billion yuan and attributable to the parent company net profit of 23.6285 million yuan.　　It can be seen that the revenue and profit level of the new Lufthansa holding is significantly higher than the Xidan market. New Lufthansa, the outstanding commercial retail assets, can effectively improve the financial status of listed companies and improve the profitability of listed companies after entering the listed companies.　　After the Bohai Securities to give the company to buy ratings, the target price of 15 yuan. The target price was higher yesterday21 Yuan in the Xidan market continued to rise after the Bohai Securities 7th again published research report recommended the unit. The Bohai Sea believes that the Xidan market is expected to go out as the August 2009 Chongqing department store will be injected into the new century department store trend, because Chongqing department store originally rumored asset injection also passed for three years before finally launched, and Xidan Mall, like Chongqing Department store and Xidan Market, also experienced a suspension of about one months to announce the scheduled increase plan. After the succession of Chongqing department store stock three consecutive trading board, in the fourth trading board opened, and then in the first three Board on the basis of the horizontal plate adjustment for several days, and then rushed about 50%. If according to this logic, the Bohai Sea optimistic forecast, the Xidan shopping center has the first three Board Foundation, the stock price may arrive at 21 yuan. Investors with strong risk appetite can still buy.