Xu Xiaohui: Niche market returns need 35 years

Sina Science and technology news July 20 afternoon, "small fresh" clothing electric commodity Licensing "early" CEO Xu Xiaohui (Micro-BO) said today, the main niche market "literary fan" clothing market still need 35 years before it can get the scale of the benefits. In the 2012 generation of electronic Commerce annual meeting, Xu Xiaohui will be carved from the earlier than for the clothing electric quotient of "watercress (micro bo)".　　In his view, the first "literary fan" of the minority clothing line is only in the initial stage, and this market may be 35 years later to see the return on the scale of returns. Xu Xiaohui also admits that at the beginning of the time has noticed their own product price mismatch problem, and in doing some adjustment. "We have just recruited a very experienced designer in the traditional apparel industry, hoping to improve our product performance," he said.　　But he said the pricing strategy for existing products would not be adjusted in the first place. According to Xu Xiaohui, in early winter this year, the introduction of a higher priced high-end brand. (LI)