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Yahoo, Microsoft and AOL announce AD Alliance

Source: Internet
Author: User
Keywords Microsoft Google Yahoo AOL yahoo
Tags advertising beginning counter facebook google google + google+ microsoft
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Absrtact: November 9 International reports Yahoo, Microsoft and AOL have announced an ad alliance to counter the rise of Google and Facebook online advertising. Yahoo, Microsoft and AOL announced that, starting early next year, three companies could sell paid advertising resources to each other. Yahoo，


November 9 International reports Yahoo, Microsoft and AOL have announced an ad alliance to counter the rise of Google and Facebook online advertising.

Yahoo, Microsoft and AOL announced that, starting early next year, three companies could sell paid advertising resources to each other.

Yahoo, AOL and Microsoft executives believe the alliance will not incur an antitrust investigation by the Justice Department.

Facebook and Google's 2011-year online display ad growth of 9.3% and 16.3%,facebook will hopefully surpass Yahoo's advertising growth this year, according to emarketer, a market-research agency.

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