Yang Wei-ing: On the characteristics of SNS marketing

At present, SNS marketing has been highly valued by the network marketing industry, the way of marketing is also constantly in the exploration, practice. For the characteristics of SNS marketing, we need to have a comprehensive understanding, 1 resources rich whether integrated SNS or vertical SNS, now have no specific http://www.aliyun.com/zixun/aggregation/8691.html "> User groups, including a wide range of personnel, all over the country, all walks of life have, so, this gives SNS Web site with unlimited resources, by the vast number of users in the use of slowly help SNS website accumulated resources.　　In fact, users are resources. 2 user-dependent high because SNS site has accumulated more resources, so, SNS users can be more easily found on the site they want, for example, some people want to find a fellow, find something they like. This problem can be addressed through resources provided by other users. Another example, in the SNS know some like-minded people, so every day want to go to exchange some.　　Gradually formed a certain user groups, and has a high user viscosity. 3 Interactive Extremely strong SNS website is not instant communication tool, but its instant communication effect is also very good. You can also write some messages to friends, which is a handy tool. In SNS website People can have a discussion on the topic that they like, the current hot spot.　　A number of votes could be launched to issue questions and mobilize the wisdom of all. 4 SNS website Value The rich resources mentioned in the first article are the maximum value of SNS. In fact, users can be divided into many kinds, some people want to get through SNS to know more friends, some people want to promote their own web site by the soft text in the SNS, some are want to write a log to make more like-minded friends, some people want to use SNS rich contacts to find work and so on.         All of these reflect the value of SNS website. In a deep understanding of the characteristics of SNS marketing, we can SNS marketing more comfortable application in the network marketing process, to achieve a multiplier effect.