Yangfan: Website promotion also wants to root to the user

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Many people think that website promotion is very easy, open mouth said, mail mass, BBS irrigation machine, QQ message group, celebrity Blog message, etc., so-called these mass-type means, has been difficult to use, some even if it can be used, and basically no effect ... As for the website page hangs the Trojan, modifies the visitor's default homepage method, now I am afraid also difficult. Google search engine has begun to advance to the risk site, you see your site's search engine information prompts, the site is dangerous, will go in? The simple technology of mass and rogue, virus-type promotion, has begun to become ineffective.

So that website promotion can not do? In fact, website promotion is still able to do, and it is not as difficult as everyone imagined. That is, as a website promoter, you really want to be in the general direction of the network users to consider the promotion, it succeeded. This sounds simple, but the water is very deep ah ... Standing in the direction of the user, first of all to understand what your users are specifically, to understand the specific location of their site, what type, what is the core value? Only around the core value, accurate positioning of the core user groups, can accurately choose the promotion and operation of ideas, so as soon as possible to do a good job of the site. From the site planning, production to operation, promotion must revolve around the core value, then the target user will naturally be obvious, when the target user is obvious, then the target user's network behavior habits, like to see what, like how to operate, there are those meticulous needs, like where to get together, like and who chat ... Clear these, our promotion is not targeted?

Then, with a clear picture of the user community and the user community's behavior, our further analysis, our target users will be interested in those who are, what we provide to the target group has a great use, or practical, or entertainment, or Bo smile, at least not as a mass, so that users habitually as garbage, Do not look closely, directly delete or kick people. We will be targeted to do some promotional cases. Here a lot of methods, here www.ccyyw.com there are a lot of points can be adopted, do not skimp on a simple way to promote and behavior, only these ways together is a successful promotion program. For example, for companies white-collar workers can be issued some calendars, for some worker, can issue T-shirts, and so on. When we even promote the content of fine scrutiny, meticulous planning, system implementation, when we have long-term sincerity, adhere to the target users to show him very useful good things, we close to success. Now the network development, already and the reality is same, what call Web2.0, is already network community, circle of, this is a social trend, the network is everywhere also different sphere of influence, have different culture of community, with the reality no difference, also need to gradually cultivate feelings, cultivate trust; Once these basic elements have been cultivated, then your promotion will certainly be effective, because, they will have a rapid spread of word-of-mouth ...

To operate a website, we must understand the importance of user groups, in order to be more accurate operation and overall planning. To do the overall planning of the site, must pay attention to their own operations, pay attention to their overall thinking, industry experience, cost control, service maintenance, implementation details optimization and so on comprehensive strength, but also pay attention to some specific business important details, on the core user positioning, layout, system Operation data Monitoring, content collection, Content pipeline, service system construction, brand promotion and protection, competitor monitoring and so on, this series of processes and operating methods summed up to form a relatively perfect system, before the real formation of the overall web site operations.

The success of one thing is not so simple as to imagine. But as long as grasp the point of entry, and to carry out meticulous planning, success or have a day to stay. Remember, the user-centric, sincere sincerity will shape success.

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