Yangfan: Who is the "brother" of the website promotion?

Source: Internet
Author: User

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

A few days ago Yangfan and Baidu people eat together, suddenly asked me: "Yangfan you have so many site planning cases, that China's corporate web site now the biggest drawback is what?" I said: the website promotion!

How, how, what do you mean?

The meaning is very simple, eat first! And then walk slowly with you.

After the 16分钟58秒 ...

Yangfan! I finished eating, tell me about your "website promotion" is how to return!

(Put down chopsticks, wipe the oil on the corner of the mouth, leave a silk lip print on the white napkin paper) made a OK gesture!

Body Start:

Now enterprises as long as the establishment of their own website, he will be aware of the "website promotion" The word, Beginners: QQ Group to promote (after the T), forum to send hard advertising (after X), with mass software (after being K) ..., Intermediate: do seo (very time-consuming), bid ranking (very expensive) ..., Senior: Media support, TV support, web portal hard advertising support (after discovering that their trouser pockets are a little empty).

is website promotion important? But who is the important brother? What's more important? Enterprise website can make money more important! How to make money? user conversion!

Enterprise Brother! User conversion?

I don't know it!

Then you analyze your site a lot of traffic every day, but users just don't buy your single why?

I'm worried about it too, but I don't have a clue. Hell?

What's going on? Tell you an ancient story:

Once upon a time, someone called "website promotion", he is a husband, responsible for daily running around to recruit guests, so that more people come to their own restaurants to eat, his wife called "User transformation", responsible for the restaurant's health (Web UI), guest orders (site interaction), cooking stir-fry (site content), The husband was able to draw a lot of people out for his own restaurant every day, and then, according to Eric's survey, there were three different scenarios:

The first Ⅰ species (Begin): Two steps into the restaurant, hands pinch waist, I look at the left to see the right look, the original restaurant is really helpless! Too shabby, too shabby, too unsanitary, leave! (In the heart to think: cheated, next time I will not come!)

Ⅱ species (Begin): Take a look, aim, appearance is not very boring, first sit down to see what delicious. Waiter, Waiter n.........! No one, I do not know what I should eat! Voice a little shout hoarse, go out to buy a bottle of farmer Spring Run run throat, and so on next time buy a big horn again come you this!

Ⅲ species (Begin): Finally to the restaurant, starving me, come! Waiter, give me a plate of fish fragrant shredded pork, 22 white wine. 29 minutes after 60 seconds ... 22 Liquor in place, this one in place first to the stomach bar, this wine mixed with some water, a bit not taste, hey! I that fish fragrant shredded pork How not to come, this dry drink liquor really some burn stomach, endure endure it, wait for food important! After 39分钟60秒 ... At last the dish came, and the waiter put the dish on the table and said, "Sir! Your dishes are all up. "I, I, I'll just one dish!" This, this, what this means! Forget it, do not dispute with you, first fill belly to say, this dish color is a bit like fish scale color, taste some fishy, is this restaurant do fish fragrant shredded pork inside also really have "fish"! First come to it, 嘠 Squeak!...... What's the tooth, is there a fishbone? Spit out a look at the original is the waiter's hand nails! Crazy Halo + vomit + crazy run ...

Everyone read the story above don't laugh, this is now small and medium-sized Enterprises website common problems. Some customers to create billion website planning agency to call over, an opening: "I want to do the site to promote!" Then Chuang billion team will tell each other 2 points: 1. The cost of the final discussion, because I do not have a specific understanding of your site, if the current number of open, it is not responsible for you. 2. Before inviting a friend to his or her home, do you want to see your home clean? If you are aware of the problem of site transformation, but do not know where to start, then let the creative team to tell you the site should be noted before the construction and what to prepare, the existing site how to modify to increase user conversion rate.

Or the old saying: "is the website promotion important?" Important! But who is the important brother? What's more important? Enterprise website can make money more important! How to make money? user conversion!

This article originates from the website planning http://www.ccyyw.com/

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