Yao Hui: Hospital Network Marketing outside the station cooperation chapter

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Do the hospital website promotion, Network Marketing friends know if only pay attention to their own hospital SEO, hospital Network Marketing This will appear bottlenecks, then how to solve this problem? The most common method is PPC, do PPC is to find major search engines do bidding and network Alliance promotion. This method is required for extrapolation. If PPC bidding words (pay attention to the word or very little, some long tail word is very useful, so the best SEO+PPC) or the Network Alliance website Choose good conversion rate, the return is very high, this I do not specifically elaborated here.

I would like to talk about the hospital network marketing outside the promotion of cooperation in several views

1, I first say the hospital information to push the site how to choose.

For the hospital information to push the site you may say this is very simple, look for which site search engine weights can be. Yiu-Fai to tell you are not so simple: 1> some sites have high weights, but not necessarily you do the keyword that the site weight is high, information ranking is good, so it is best to count which sites which kind of keyword high weight, so the time will be more effective outside push. 2>: In a site to push information when to moderate, to pay attention to methods, or you worked hard for a period of time information will be extrapolated site management K off. So want to do hospital network marketing or best and a few good outside push site do information cooperation good. The good site for extrapolation, Yiu FAI Front has summed up, you are interested to see, reference.

2, below I talk about the hospital website picture advertisement and Customer Service window promotion.

Do the hospital network outside the cooperation of the majority will choose in some large local portal or health portal to do the image advertising to promote, I do not recommend this. 1> The interactive nature of the picture advertisement does not have the Customer service window effect to be good, therefore the first Choice network advertisement or the Customer Service Bomb window. 2>. Some portal image advertising sites are mostly home, site channel page or the top or bottom of the site information page, such a page effective customer base is very low. If you want to improve the hospital network brand strongly recommend that you do such a picture ad, if you want to improve the network effective consultation, Yiu FAI strongly opposed to you do such a picture ad.

So how do I do this, I'll talk about my little ideas.

1> Select the site to advertise the best site to choose the high weight of the health portal, and then pay attention to the cooperation page is the best site details page. The network pushes the Site page Advertisement transformation effect from the high end arranges sequentially is: the website detailed information page > the channel, the Navigation page > the homepage, this is the General page effect sort, for special website except. What are the different views you can also discuss.

2> If the outside push advertising cooperation website can put the customer service code and the website picture advertisement, then our first choice of course is the customer service code cooperation way, the best or the customer service code + website picture advertisement.

I insert a sentence, for those who do the forum signed advertising cooperation I do not optimistic, such links rarely visitors, but for the higher the statistical consumption of the Forum signature ads can be done, this to your own excavation.

Above is my personal for the hospital network outside the simple view of cooperation, I still suggest the hospital to do outside the station cooperation, external push information cooperation site is must choose, for advertising pictures or Customer service window of the promotion I still prefer to the Customer service Bullet window cooperation. I would like to remind: no matter what method of the ultimate is a very good way, so specifically how to do or to try their own to statistical research. I wrote it here today, and I welcome criticism and discussion.

Introduction: Changzhou Yaohua (formerly: Guo Yajun), 3 years of experience in website construction, more than 1 years of SEO work experience, moonseo core personnel, is now mainly engaged in medical SEO work. Personally think SEO endless, learning seo should be with the times. (We have a 500 people's Super blog Bo main group, mainly SEO blog, webmaster blog and Design Blog bloggers, there are many webmaster, interested in joining? Group number is 72568614, exchange and discussion, or exchange article resources or to do friends chain chant) article in situ: Hospital SEO analysis of People Blog Http://hospital-seo.web519.cn/post/179.html