Year-End Summary: The three major skills of enterprise news preparation
Source: Internet
Author: User
KeywordsYear-End summary corporate news
Internet communication efficiency, universality, convenience and other characteristics, all let business people are very popular, especially in China, the increasing number of computer users today, clever use of the Internet for information dissemination of significance, so businesses are using the Internet to publish corporate news. But there is a distressed thing that is the writing skills of the news, most of the webmaster must have bothered.
List product advantages with user requirements
Some corporate news is to promote products, to let the product advantage is concerned about, the webmaster will not only list the advantages of products, but also the combination of user needs list. Because the product is ultimately to sell to customers, only to allow users to sell products satisfied. This is such as the Electric Commerce website, its demand http://www.aliyun.com/zixun/aggregation/14840.html "> virtual host quality is certainly higher than the General Enterprise station, in order to deal with the security, the host needs to provide SSL certificate and independent IP, Space and traffic also need to have a greater security, especially the speed of access is to have excellent performance, and if the webmaster regardless of user needs, not to the electrical business site required host characteristics listed, nature will not attract users to buy.
Take advantage of events to make a momentum
When the enterprise's product visibility is not high, it is more difficult to obtain the attention of users, and at this time, if the webmaster with the user familiar with the comparison of products, so that the product will be more attractive to users. In fact, such occasion in the entertainment news is very common, such as an unknown star, as long as the red-hot with a certain star associated with the user's attention will soar. Therefore, if the webmaster to maximize the publicity of their products, it is necessary to learn to explore products related to hot events. Today, the development of electric dealers in full swing, when the host provider to build the station of the virtual host will certainly be highly concerned about.
Seize the occasion of holiday promotion
Merchants have always paid more attention to holiday marketing, because during the festival consumers will be unusually high enthusiasm for buying, then as long as the webmaster propaganda strong, the products will certainly be more consumers patronize. And how to advertise it, according to the author's experience, the atmosphere is very important before the festival, when a holiday to come, the webmaster needs to do a good job in advance publicity, not only in the forum, classified information and Baidu space and other promotional channels to carry out a strong promotion, but also to release the festival before the news to more users know about In addition, after the arrival of the festival to carry out continuous tracking, which includes product sales, the user's enthusiasm to buy, do these jobs, I believe the Product brand awareness and sales have greater help.
Enterprise News specific writing is to pay attention to the title, lead and the text of the writing, the title inserted keywords more conducive to user search, the introduction of simple points, will soon attract users, and the body content to be specific and vivid display of the advantages of products, of course, the end of the article is also very important A good ending will increase the user's reading interest.
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