Yi Guan Yuyi Talk about the journey 2 broken 400,000: Brain platinum-style online games marketing effective

(i) Beijing time September 27, 2011 News, for the giant network new flagship game "Journey 2" public test a week to break the mark of 400,000 people, Analysys International senior analyst Yuyi in the media interview, this shows that "Journey 2" to create a third generation of business model after the market test to obtain initial success,　　Around La Nieu launched the brain platinum-style online marketing has also achieved significant results. Giant network announced yesterday, "Journey 2" on September 24 20:38 broke through 400,000 people, the night peak of 435,000 people.　　This from "Journey 2" opened the public test only one week, than the scheduled plan three weeks ahead of schedule to achieve the goal, Guixe original plan is the public test one months up to 400,000 people. Yuyi, senior analyst at Analysys International, said in a media interview today that the third-generation business model advocated by Journey 2 has a rigid demand for the health and size of the economy.　　And giant network around the "Journey 2" pull new users try to go to the countryside, subway ads and television ads, are the most likely to gather users.　　Yuyi said, from the giant network officially announced "Journey 2" breakthrough 400,000 people mark of achievement, this shows that the third generation of business model after market experience to achieve initial success, the brain platinum-style online games marketing has achieved good results. "The external cause of the success of the game lies in the user volume and economic activity. "Talk about the previous Giants to stop online games to the countryside, Yuyi still feel very regrettable." He says there is no need to worry about purchasing power in rural markets because they are the creators of value.　　"Journey 2" requires a large influx of non-RMB players to activate the economy. Public data show that "Journey 2" is the only two years since 2010, the only breakthrough 400,000 people online new research and development of the national Games.　　In the online games market growth slowed down, the great difficulties of childbirth in the big environment, "Journey 2" performance is a solo show, its first third-generation business model and rural market-oriented online games to the countryside has many enterprises to start research and follow-up. (I stocks) to share: