Yong: Future personal website Development trend is to take the road of brand operation

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Now along with the search engine algorithm unceasing improvement, makes the garbage station to use the flow to make money the practice will become more and more difficult, the author thinks the future website development will change from the content resources type to the service provision type. Because do content information type website want to really bigger and stronger need to devote a lot of energy to carry on content construction, content as the core competitiveness of the site to maintain the content of the original and readability, alone a few people are not good, must let everyone participate in the formation of exchange and interaction to produce a lot of valuable content, such as Eric , A5 and other sites are due to a lot of industry experts and a large number of participants to jointly create content to the industry to attract people to this platform.

Such web site success behind the adherence, timing, connections, executive power and other factors are indispensable, especially in the initial period of lack of resources, how to quickly accumulate popularity, so that the site on the right track this period of time is one of the most difficult period of the site. Now because of the construction of station costs and technical barriers to the declining, the employment situation is grim, personal website competition is more and more intense, if not strong personal charm and extensive network of resources and team collaboration to stand out in many sites is very difficult. Finally can only be reduced to collect, copy, false original content mainly garbage station, it is difficult to have big development.

Therefore, Yong that the provision of professional services to the vertical site is the future of personal web site development of one of the trends, is the webmaster according to their own situation, in their own areas of advantage to do content services to provide. such as tour guide can consider to do a tour line consulting network, do a website planning can do a professional web site planning Consulting network, and even can be from the geographical or advisory direction of further subdivision, the more detailed the conversion rate of visitors will be higher, and precisely because of the small and refined characteristics, More will each person's superiority vividly manifests, the website does fine do the specialized, this is some big website wants to do but is unable to take into account the area, but is an opportunity for the personal stationmaster.

For the way of profit, for example, Tour network can work with a number of travel agencies and tour guides, recommended by customers can be adopted after the introduction of such a guide or travel agencies, the ultimate realization of consumption can be a guide or travel agents to collect commissions. In fact, this type of site has been a lot of people doing such as domain name on behalf of the record; SEO training, consulting, network promotion consultants and so on. The key is how to use their own resources and network advantages, to explore the value. As long as the integrity, enthusiasm, thoughtful service, will gradually form their own brand, so that the site embarked on a wider development path.

After the formation of brand effects, the site will be passed through Word-of-mouth way to obtain traffic, and do not need to see the search engine every day to live, of course, SEO and a variety of promotional methods or to combine to use, in order to make the site bigger and stronger.

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