You have to do it from scratch.

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I have done a station before, no matter how hard they can not be included in the name of Baidu. Later in a friend's reminder, found himself using the structure of the old, table layout, page setup is unreasonable, fortunately, the competitor's website in this area also has a lot of problems, in view of the sensitivity of Baidu, I dare not to the site has too much change, layout, unnecessary table, especially keywords, It's very unreasonable to start setting up, I looked at the top competitor's keyword selection, refine, and added my own understanding of the product and the product searcher's guess, is to stand in the user's position to consider them if they need this product how to choose the keyword to search, after the effort, I look forward to a good result, the first thing to go to work every day is in Baidu search for hot keywords, but, Baidu seems deliberately in my patience, has been no improvement, is not the other place yet? Because of the particularity of the industry, the website update is very slow, on this point that everyone does not prevail, I rule out this. Also want to use SEO mass, but afraid of being Baidu K off, so can only wait for keyword, description and so on.

Then, you want to optimize, promote the site, do it.