ZAC: Internal link nofollow Control weight distribution

Source: Internet
Author: User

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Nofollow Property Launch, Matt Cutts many times said, Nofollow can be used in forums, blogs and other messages, representatives of these links is not the Webmaster can control and endorsement, can also be used in some internal links to control the internal link weight and the flow and distribution of PR purposes.

The most common application is in the website contact us, privacy policy, user terms and other links. These pages are often the whole station has links, if not using nofollow, the whole station link weight will be equal flow to these pages. And like the privacy policy, these pages are generally rarely cared for by users (has anyone seen our Privacy policy?), and the possibility of bringing traffic through search rankings is extremely low. So the weight that flows to these pages is often wasted.

Suppose a website has 20 links, contact us, privacy policy, user terms accounted for 3. That is to say, the home page link voting power has 15% wasted on these pages, though important but unlikely to have search value. Similar links put on the nofollow, you can actively control the link weight and PR in the site distribution.

The careful person may discover, the new Network Technology website privacy Policy and so on is the nofollow link.

Randfish once said in the post, he did nofollow control, the site overall traffic has improved significantly. My site because the first use of nofollow, so it is not good to judge the difference between using and not.

How to use the nofollow effect, how to say all have. Some say the main keyword rankings have greatly improved, but a lot of long tail words ranked instead decline. Some say the entire site rankings and traffic has been promoted. Some say there is no change at all.

As previously said, SEO experiments and statistics can not be absolutely accurate. SEOmoz site is effective, does not necessarily mean that the use of other sites are also effective.

As for my observations and statistics on other sites, nofollow is effective at least for some of the site's improvements. The use of nofollow link to the weight of the column is not deep enough to effectively improve the number of pages included.

Some days ago also said that the use of nofollow control links and PR flow is a myth, there is deceptive search engine suspicion, because the display to the user and search engine content is not the same, improve the site internal link efficiency is the design of the site architecture to consider, rather than the use of nofollow tags.

David, a British SEO bull, asked Matt Cutts if he had any comments, and Matt Cutts answered him with a very descriptive metaphor: Nofollow's use of internal links can really affect Google rankings, but that's a minor factor. Just like you have 100 quick money, using nofollow is like studying how to spend these 100 dollars, which is useful to some people. But it is more useful to focus on how to earn 300 more dollars instead of figuring out how to spend the 100 dollars that are available.

The metaphor is very vivid and very descriptive.

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