Zhang Chaoyang: micro-Broad war full outbreak of Sohu not late

Source: Internet
Author: User
Keywords Sohu Zhang Chaoyang
Tags internet internet + internet war it is media microblogging micro-broad micro-broad war
Sohu also want to provoke a network war between Tencent and 360 of the war between the smoke has not been completed, another internet war seems to have begun to smoke. This time, stir probability is sohu. "The micro-broad war has erupted completely. Yesterday afternoon, Sohu President Charles Zhang visited Guangzhou, specially invited the South China media, including the Herald reporter to meet, talk about "Micro bo" battle. Now it's not too late. In the last week, Charles Zhang is an active "microblogging fan". He took Sohu Weibo as a village, the self-proclaimed village head. In his call, Zhao Benshan, Jet Li, Honglei, Zhou Libo, Zhu June, Ye and many other stars, or open a new household, or be "awakened." His goal is only one: to promote Sohu Weibo through celebrity. "It should be no sooner or later," he said. "For some people suspected Sohu has lost the initiative on Weibo, Charles Zhang retorted," Others will not remember your earliest, but will remember the most successful, so, if you make good products, it is not afraid of late. Let Charles Zhang so confident that, although the microblogging has been brilliant, but it is only in a specific circle more popular. For China's 400 million netizens, still a small audience. His other emboldened is Sohu's ample capital. "We have a 600 million cash reserve and plenty of ammunition, though not all on Weibo, but at least it can be easily funded," he said. "The more powerful the war, the better the Sohu open" Micro bo "battle, Micro Bo" Big Brother "Sina Nature first. Zhang Chaoyang to Sohu Micro-Bo set the goal is "one year time, the user size and Sina match." Speaking of the Internet commercial war, had to mention a period of time before the uproar of the "3Q battle." Although the "War on the 3Q" will not be said to express their views, but Zhang still can't help to publish his own "War theory." "We do not fear conflict, commercial warfare is very good, as long as do not cross the bottom line, play the more powerful the better." He believes that the war on the court is not understood as vicious competition, and in a certain rule of the conflict is actually the industry's energy-rich embodiment. Only talk about the popularity of the profit reporter several times to mention the microblog profit model. But Zhang's "deep pockets" don't seem to care. In his eyes, Sohu microblogging current task is to develop users, money is not on the agenda. "As long as there is enough people and stay time, making money is not a problem." "Zhang said that 10 years ago if Internet companies only develop users regardless of the profit model, people will doubt, but today's internet profit model is quite mature." Brand advertising, search advertising, gaming platform based charges are ready-made business model, as long as the platform is strong enough, to only how to graft the problem.
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