Zhang Chaoyang: Mobile Internet era media platform transfer to mobile phone

"Sohu It News" December 5 News, "2012 China Mobile Global Developer Conference" held in Guangzhou today. Zhang, chairman and chief executive of Sohu's board of directors, said at the Roundtable forum that ten years later, mobile phones became the main media release platform, and the upcoming 4G era will accelerate the process. For Sohu speaking, in the mobile phone will be the main media and entertainment. Zhang said that in the mobile internet era, the media, Sohu will mainly provide news client applications, to provide users with 24 hours a day to constantly update the reading, product depth to continuously improve the advertising model needs to adapt to the user time "fragmented" characteristics. At present, Sohu News client as the important mobile end of Sohu application, take "morning and evening newspaper + Subscribe + Instant News" Three Mackey Drive development model, currently active users more than 50 million, daily active users more than 13 million. In the future, Sohu News client will also join the voting, shake, voice, combining geographical position and other products function and operation concept, so that news reading and mobile phone features perfect combination. A decade ago, Charles Zhang predicted that mobile phones would appear as the "fifth media", a prediction that has already been achieved. After 10 years of development, Charles Zhang believes that the mobile phone will be combined with cloud computing, ready to shoot and share, NFC, etc. will be integrated into the user's work and life details. For mobile video, the current long video content is more suitable for pad, such as 25 cm terminal to watch, mobile phone, such as 10 cm terminal or more suitable for the news and entertainment, such as short-sighted content. At the China Mobile Global Developers Conference, the President of China Mobile, Li, presented the prize at the scene. Sohu Company's fly-dog search method, fly Flying Dragon Eight version, such as two applications have been China Mobile "excellent + cooperation Product Award", two application manual will be the operator's account capacity, real-time communication capabilities and input method, online games have been fused. (Su Yi)