Zhang Hongchun: Word-of-mouth marketing, the power of Community marketing

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I have personally experienced the power of Word-of-mouth marketing and community marketing.

Our first operation platform is contracted the Southwest Jiaotong University campus student community inside the mall column. We are the first contract operator in this column, or we let him be born. That's three to four.

We didn't do much propaganda on the ground because there were so many students and teachers active in the community. The posts we post or others post are easily seen, and our mall and community have direct text connections. By the influence of the community, we started 2 weeks to do 5,000 second-hand books orders, and other small orders are very many, should have tens of thousands of it altogether. So from then on we have fully realized the power of Community marketing and Word-of-mouth marketing.

It turned out that the community was doing what it took to buy and sell, and began to switch to more lucrative electronic products such as mobile phones, cameras, notebooks.

Then we developed our own B2C,B2B platform. Because of the busy money, so did not really quit their own community.

But after so 1 years of development, we realize that we can not blindly make money, although the daily profit is good, but always see no signs of growth. To be a community and platform is our dream, hope to have their own great influence of interactive website and sales site. The WEB2.0 project currently under development testing is to try Word-of-mouth marketing and community marketing.

You can visit from here: www.youkoubei.com, Welcome to Community Marketing, Word-of-mouth Marketing, marketing 2.0 interested friends to communicate with me, thank you.

My msn:peijian8@live.cn email:peijian8@gmail.com