Zhang Sijia: Some tips for exchanging links

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The advantage of the link is not how much direct traffic can bring to our website, but it will let the search engine through the cooperation site to the hyperlink to our site to crawl our site. Another point is the link popularity, that is, with us to do the number of linked sites, search engine rankings to consider a very important factor. In other words, the number of links to the site more, it in the search engine performance will be better. But this is not absolute, hehe, hear here is not a little disorderly, don't disorderly below me to say why I say it is not absolute. Previously said that the benefits of friendship links through the site to link to our site hyperlink, let search engine spiders to crawl our site. But the premise is that search engines often visit our cooperation site, will be through its website hyperlink to our website. What kind of website does the search engine often visit? The answer is not all the sites! It is the choice to visit the site with high weights. That explains why I said it wasn't absolute! So we are in exchange for links, not quantity but quality. OK, below we will say in detail what kind of friendship links are high quality links.

Website PR Value: The PR value is Google weigh a site weight of an indicator, although now Google has declared PR value is only a number of measures to weigh the weight of the site, but we still can not underestimate it. PR value of the site is high on the website that it has a lot of quality links, Baidu's high quality links are also very important, so the PR value of the site in Baidu is generally not bad rankings.

Alexa rankings: Alexa is a world site rankings, it mainly based on the number of visits to the site to rank. But this ranking can be artificially brushed, so its value can only be used as a reference. But there is one thing to be sure, the Alexa rankings of the site does not necessarily have the flow, but no Alexa ranked site must have no traffic.

Website relevance: This is also very important, in exchange for links to the site and our site to have a certain degree of relevance, preferably the same industry site. We can understand this, the same industry site must be competitive, but if the competitor's site has links to our site links, on the other side of the site is recognized by us, so such links to the link search engine will also be valued.

Home snapshots: This snapshot refers to Baidu and some can see the site snapshot of the search engine, usually a site with the highest weight of the page is its homepage. We can see the weight of a site through the snapshot side of the home page, search engine spiders often visit the site of its snapshot update speed generally will soon.

Included in the number: we can site the other side of the website in the search engine, but can not be fully indexed to see a site good or bad. To see its site number of pages and the proportion of the number, such as a 1000-page web search engine only included it 200. Another 100 pages of the site but the search engine included 90 of it, in this two sites selected for Friendship Links object, I will choose the latter. Another point is that this site in the major search engines included in the number do not differ too much.

Update Speed: The previous snapshot, included in the number of updates with the speed has a close relationship, the website update can be said to maintain the energy of the site life. Slow-updating Web sites generally do not have high weights.

OK, change links need to pay attention to the place mainly on these six points. In our exchange links in the process, as long as the six points to measure each other's website, must be able to switch to high-quality links. But the premise is that we must also do their own website well, only to do their own site, only to go with other sites to exchange the capital of the link.

Author Information: Zhang Sijia (http://www.zhangsijia.com), welcome to reprint ^ ^ Network Promotion Exchange Group: 25057448