Zhu: Nine cities under the new games enough to replace the "World of Warcraft"

Zhu Quotations "As long as the law of football, Chinese football can go up in 4 years." "No one was looking at Maradona at the time, saying how Maradona could be a coach, but I think Maradona is going to be red and FIFA needs him," he said.　　If Argentina were in the final and even won the championship, we'd be making a profit.　　"If someone is going to buy Liverpool and not pay cash, just follow the debt purchase and promise to keep the team running and pay the interest on the debt on a regular basis," he said.　　This summer, Zhu's mood "looks splendid" and he is immersed in the excitement of looking for a future turnaround. This Wednesday morning, this Shenhua football club, the owner of the nine city of the net swims company in Shanghai Zhangjiang and "Daily economic news" reporter long chatted for two hours.　　Unexpectedly, the public eyes of the "madman", "urchin" this time seems to be turned around, with reporters talk about "work by the rules."　　Familiar with his industry executives told reporters, experienced fans against and "The Pain of Warcraft" Zhu, to seek career revival, embrace the rules, to seek change in fact is the inevitable choice. In football, online games two areas beats Zhu so describe the similarities between the two--all need "technology + art" of the combination, should focus on the global, ahead of the future trend of the advance.　　For Shenhua, Zhu hopes to make it into a social value platform; For nine cities, Zhu, Apple's fan, hopes to return to the founders as Steve Jobs did and find a way for the company to innovate and revive.　　However, Zhu "crazy" still in, the spirit is still high, still to reporters--"as long as the rules will be according to the law of football, Chinese football can go up in 4 years," From now on, nine cities a year will be able to return to the forefront of the industry.　　Standing on the threshold of change, the Zhu of "embracing the rules" is looking forward. Never get a card to the "Rules" World Cup at present, as a well-known football enthusiasts, Shenhua investors Zhu Natural mouth restless. Although the early hours of the night to see Argentina's group of Greece to the war, and in the morning to send her daughter and her classmates to the Shenhua team training base to play, but just a sitting, Zhu two eyes still shining to the ball.　　However, unlike the ordinary fans, the "straightforward person" Zhu open his mouth to the "nature of football" proposition. "The North Korean team lost 0:7.　　Because they have made the first live broadcast in 39 years for this game, the players are thinking about serving the motherland, which has deviated from the nature of football, "Zhu that the nature of football is not" connect, pass, stop ", but a pleasant thing. As a football club owner, Zhu special importance to the football behind the other nature-the commercial packaging and operation of football.　　And Maradona is a big bright spot in his eyes. Zhu that Chinese football should learn Fifa is how to do the World Cup, FIFA also need constant competition, competition with the Olympic Games, so do a good business promotion, to learn packaging. "Maradona is a point, and North Korea is a point. Zhu with the daily economic news to talk about his "speculation"--When you are at your fingertips, you will find something to see and never let go.　　Nine City signed Argentina football star Diego Maradona is Zhu "hype" typical case.　　At the beginning of June, nine cities announced the signing with Diego Maradona, now Maradona will serve as the nine City Football class web game image spokesperson. "No one was watching Maradona at the time, saying how Maradona could be a coach, but I think Maradona will be red," he said. "Now that Argentina is doing quite well at the World Cup, signing Diego Maradona's Zhu," if they are in the final or even win the championship, we are really making a profit.　　"Here Zhu excited to laugh."　　In his eyes, Maradona in the World Cup value "not limited to good grades," the topic and influence is the first. Although in the interview process, Zhu Sharp as the old, but now the Zhu does not look like the past as wanton publicity. Earlier this year he had "four questions about Chinese football", shelling the Football Association operation lacks the norm, deviates from the market.　　And now face "daily economic news", Zhu but "rule" word.　　Zhu to this explanation, this is because from the recent Shenhua team several things to deal with, see the Football Association positive forward attitude. "Chinese football is actually a good rule, vulnerabilities, FIFA vulnerabilities are there, but the key is to see the implementation of the person," Zhu told the Daily Economic news, "now the executive told Shenhua: you have the ability to catch loopholes, we correct, but must follow the current rules to do. "In the past it was the rule of man to say that the power of interpretation was in such a way that there was no telling; "Today's Zhu seems to be very different from the previously known" Zhu Card ".　　Nine City former president Xiaowei had told reporters seriously, in fact, Zhu is a very well-behaved person, "but he was a lot of rumors demonized, many people do not know the true Zhu under the surface." A close to nine city people said to reporters, "not according to the common sense of cards" is only Zhu means. Many fans have objected to the experience of football. Game loss of "World of Warcraft" after the adversity, Zhu seek to reverse the revival, want to let the cause on the track, embrace the rules is the inevitable choice, "in fact, it seems that the more not according to the common sense of the people, often the more rules, because they are very clear about the rules of the "Under the rules, nothing can, everything can be done," the tone of this sentence is also shown by the typical "Zhu style." For the alleged hype, Zhu rather disagree, he thought this is to let the product push up, can profit.　　"How to catch the eye how do I Come", Zhu Magnanimous surprisingly.　　"I had a lot of ideas, just because the conditions were not enough, or because I was not practicing because I was not confident," Zhu told the Daily Economic news. Now, Zhu began to "do something". For example, under the takeover offer, the acquisition of Shenhua 3 years, Zhu can not move Shenhua's old staff and old players. NowIn the past 3 years, he began to reform, "some people go up on the score." During three years, Zhu invested more than 150 million. He said that the investment Shenhua is not to return, "so far, to do football club is not a business, I have no money in Shenhua."　　Shenhua is not only to do football, but to do a social impact platform. However, Shenhua's situation has been greatly improved, the sale of some international, the new handsome Brazevich led a group of young soldiers instead of a leader in the super success. Zhu told reporters that the investment has been relatively small this year, by selling players have made money, "we will continue to have new players to sell next year."　　In addition, Zhu in the eyes of the Shenhua value platform also began to show the beginning of the recent Shanghai Mobile and Shenhua signed, Shenhua players began to endorse its mobile phone TV products. This is the past Shenhua can not be expected to do. "Old Shenhua people always want to pull sponsorship, but sponsorship is good pull?"　　I work with others. ppt, in addition to asking others for sponsorship, should be the first to explain what we can give others what value, now Shenhua began to have such value. Look at the hands of strong hand, Zhu again began to "crazy" up.　　He said, "Football is to be seen immediately, Chinese football if open, according to reasonable rules, as long as 4 years can go up."　　After the acquisition of Warcraft team for the cause of the game, Zhu performance more have the confidence to win. Zhu Frankly, the loss of Warcraft this year, the nine cities of the forging is the most valuable, nine city everyone in the reflection. "The stock price of the last nine cities has been stable because it has fallen to the bottom."　　The people who stay now have important value, because only when there is no food to eat, talent has the attack.　　Zhu repeatedly regret had given up 12 years ago began to do the "Nineth City community", sigh now hot SNS he had done, but because "World of Warcraft" sucked nine city too much resources, but not to the present.　　In charge of the nine city innovation business deputy Shen also to "daily economic news" that if "World of Warcraft" is still, all the resources are almost adsorbed on it, nine city will not think of to open up new business. Beyond reflection, Zhu's clout comes from his hand, which has a lot of weight--after nine cities spent 20 million of billions of dollars on an online game development team set up by Red5studios, a former development team member of World of Warcraft. RED5 produced a shooting game, the product has been developed for 4 years, this September or will be available, operating in the global scope.　　Zhu believe this game is enough to replace the "World of Warcraft", so that nine cities back to the forefront of the online games industry. "In fact, I already have the bottom of the heart, not enough weight products, we do not dare to give up the World of Warcraft, but this new product and" Warcraft "did not seamless docking just. In addition, Zhu told reporters that he had a talent list with 25 people at the heart of the Blizzard project. "This list is in the trouser pocket, we Shing, winning outside." "Zhu Table, these 25 people are scattered all over the world, from research and development to operations, sales and markets, we will dig people at all costs. "As far as the global operation is concerned, we have been running the World of Warcraft for so long that we are familiar with the global operating resources." "The Zhu Tone is ethereal, seems to be full of confidence." "4 years I let Shenhua up, now with RED5, nine City revival from the launch of the product for one year enough." "One side is football, one side is the net swims, Zhu pressure looks not small." Xiaowei, former president of the City of Kowloon, had officially resigned in mid-June, and it was understood that, in fact, from March onwards, Zhu had gradually returned to the nine cities and began to take charge of the related affairs.　　Reporters observed that, compared to six months ago, Zhu has obviously lost a lap, and even see his new born some white hair.　　However, Zhu or as always bullish pride high-profile, "This year is a bit painful, two busy, but I am now energetic, football plus online games, and then a" tennis "is completely OK." Dialogue Zhu NBD: Why do you choose Maradona as a game spokesperson?　　How did this happen? Zhu: He was chosen because he is a major part of the World Cup, he must be red, FIFA must also be red.　　We've found Maradona's brokerage firm and himself through a very good friend, and now we have a good relationship.　　NBD: In contrast, this year in football, you and Shenhua team have a little low-key, this is why? Zhu: Football is to make the fans happy, we think the high profile is very good, because we like to talk about high-profile things.　　But finding a high-profile overshoot will have an impact on the team, so let's use the victory to help the fans be happy.　　NBD: What's going on with the acquisition of Liverpool? Zhu: It's not easy to say.　　If someone is going to buy Liverpool and not pay cash, just follow the debt purchase and promise to keep the team running and pay the interest on the debt on a regular basis.　　NBD: You said you could get Chinese football in 4 years. Zhu: I have asked four questions before. First, you should be clear, the football industry in the end market power or executive power as the dominant? Second, is the government or social operation? Third, what is the purpose of national interests or the market? Four, industry practitioners in the end is not the market person?　　These four problems solved, Chinese football went up. NBD: Many people say you always like hype, how do you think?　　Some people think that too much hype will overdraw your personal public image resources. Zhu: This is actually a product push out of the normal market promotion, how to grasp how to do the eyeball, your only goal is how to push the product up, and then let it profit. Others say I hype, in the final analysis, or our values are different. (Edit Zhang Xing)