Zoo Mingyan: 36 Strategies of Blog Marketing Promotion

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Blog marketing is through the blog site or blog forum to contact bloggers and visitors, using the blog author's personal knowledge, interests and life experience, such as the dissemination of commodity information marketing activities. Now many enterprises and individuals are starting to do blog Network marketing, enthusiasm is very high, but adhere to very little, small left often hear enterprises and their employees complain about the long-term maintenance of blog too difficult. Enterprise Blog Marketing How difficult? Why is it so difficult? Small left think that maintenance blog is actually very simple, of course, business blog to be more complex. It's a challenge for most experts to make your blog interesting and sustainable, and to infiltrate a product or service into a post to achieve the desired effect of marketing. These worries can be a stumbling block for bloggers. Here is a small left to improve the following 36 specific blog marketing strategies to facilitate personal blog and corporate blog marketers for reference.

1, introduce your staff, your website or team. Even make it a series that shows a staff member every week.

2, publish with your website, enterprise, product, service topic related posts. If you sell children's products, send a post that your child likes; If you sell your handbag, make a bag-shaped cake. Include pictures!

3, share your celebrations! Show the latest news shop, company Picnic, or holiday party. This is a good way to make your online shop more humane.

4, advance sales information. Provide a proprietary preview of a blog reader so that readers can see the products and prices that are linked to the blog. (Note: This tip applies to email marketing as well.) )

5, introduce the new product line. What's the difference? What are its advantages? What are the hot products?

6, support The example! Identify a popular activity that you identify with. Then talk about what you've contributed, whether you've donated money, or what you've done. Such as: Recycling the use of packaging bags, thereby supporting the green environment. Appeal to the reader to join in.

7, write "Delivery-transport" and other operating procedures, as well as orders to pay attention after arrival.

8, the customer service team by phone or email to answer questions posted to your blog. Keep the users secret, don't write their names, although using their names makes you feel kind (you can use their names unless you get permission). )

9, talk about your site itself, not your company or business. This is a good way to get presentations and links in a technical community.

10, with video display products. Displays their use, use methods, or the process of assembling products, such as Zappos show their sharpener.

11, uploading funny videos, or not funny? You decide for yourself.

12, customer experience sharing and customer service and product improvement suggestions to solicit or share.

13, the annual company or product of outstanding customer image spokesperson activities, such as selling children's clothing, you can let users of their own or their children's photos delivered to the post on your blog, and then call their respective votes to vote for the election image endorsement and so on titles.

14, to do their own industry diagnosis and analysis, the industry horizontal longitudinal research, interview industry Authority scholar experts or celebrities.

15, the actual recruitment article with artistic story.

16, to do the company, product, service-related poetry or songs sung.

17, focus on entertainment! See if you can find a chance to relate to stars like Hollywood. Netizens like celebrities a lot. If you don't believe it, take a look at the most popular search phrases in the near future. Has your product been Suri or worn by Angelina? Brag about it even if they didn't buy it for you. As long as they do not deceive consumers that they have bought it.

18, List A list (and check it two times). Just like that, blogs publish lists of articles that make it easy for readers to browse and be popular. Make a list of hot products, or top tips on holiday life, or 5 ways to choose the perfect Mother's Day gift ... You know what I mean.

19, think about traveling! During the holidays, many people choose to travel. So, pick a place you've been to recently, show your photos, and describe the interesting things that happened in that place and during that time. Wherever you are, try to show your product---clothing, travel baggage, free time toys or books, or digital cameras that record good memories.

20, to launch a game. Make or draw out a big prize and give people a certain amount of time to play. Once they're in, email them every day (with their permission, of course) and remind them to come back to your site and show them some of the products they can buy when they get back.

21, show the office so that your customers can have an impression of where you work. If a new office is opened, the process of building a new office site is displayed, from demolition to construction. People like to change the record of video!

22, around a specific topic to display products, such as: 2010 Expo, the Asian Games and so can find common topic spread.

23, write generic posts for shoppers. What problems do most shoppers have? Think of these topics: price comparison, after-sales service, quality assurance, to avoid the transportation of holiday barriers, processing returns, international transportation and so on. Many topics are generic, no matter what products you sell.

24, share your corporate values, ideals, or culture. If you just talk about it, it's boring. But you can use more humane content to decorate your corporate culture, will let the reader know what your position is.

25, pay attention to parents or family. Provides ideas for party entertainment and family health. It's okay to incorporate your product into it, but you don't have to do it---it's a good value position in itself. Parents account for a large proportion of online shoppers, so many readers feel that this is relevant to their lives.

26, tell the history of the company or founder. From what state? Have you had any difficulties or feelings? company busy or product piling photos? product production and handling of the video? From the most basic start to share.

27, blending art with others. Build communication platforms with artists, organizations, etc. to position your company as art or as part of them.

28, to hold the ballot. The mainstream blogging platform has many plugins, as well as third-party voting. That's a good way to encourage readers to participate. After voting, you can view the results so that you can get some useful data.

29, provide some good crafts or DIY tips, such as free arranges "homemade glass container decoration" ideas.

30, provide free download---company/product related desktop wallpaper picture or to the child's color printing page, these are very popular ideas.

31, offer coupons! It would be nice to offer some real-world discounts to your readers---offer tangible discounts that you can use on your online store.

32, have you ever attended a trade fair or an industry meeting? including your travel log and the activities with photos, all written on the blog.

33, Happy New Year! It's easy to implement and plan ahead: just hope your customers are happy every important holiday of the year! The customer doesn't want you to repeat the festival too much.

34, find out what customers are interested in and discuss those topics on their blogs. such as environmental protection audiences can discuss wildlife and environment, and so on.

35, online retailers want to make money; customers want to save money (even when they spend money). Tips on how to save money on the Internet such as: Purchase a variety of products at the same retail store, you can save freight; When you register, provide contact to receive coupons or discount codes, or offer bulk discounts (e.g. clubs, schools, moms groups, etc.) to a group of people who buy together.

36, caring for customers, caring for charity, actively discovering news events around them, using these opportunities to actively combine service with the first time.

Blog marketing is so simple, there are too many practical strategies and techniques for your implementation. More Network marketing, blog marketing related can consult small left, everything is close to the side. Note the article from the Webmaster Bar http://www.wzhan.net.