Zynga buys mobile gaming maker Newtoy

Social game giant Zynga announced the acquisition of Newtoy, a mobile gaming maker, in the early hours of December 3, saying the deal would help the company grab the "New frontier of Social gaming". David Ko, the vice president of the mobile gaming business in Zynga, announced the deal today (David). He did not disclose the purchase price, but said there are many opportunities in the mobile phone field.　　The company's famous social gaming "Happy Farm" (FarmVille) has been successful on Apple's iOS platform, with downloads reaching 7 million times. "There are more than 10 million users who play Zynga games over their mobile phones every month," David said. We have made some important achievements in this area, but we are still in the initial stage. "Newtoy was founded in 2008 and currently employs 23 people. It is said that the company's "Games with Friends" series games monthly active users up to millions of, players spend more than 1 hours a day on these games. Upon completion of the acquisition, Newtoy's studio will be renamed "Zynga with Friends." "The main platform for Zynga Games is Facebook. Facebook has recently tightened privacy restrictions, making it more difficult for users to share the results of the game. Asked if the takeover was meant to supplement existing operations in the event of a deteriorating living environment, David said the acquisition was not in Newtoy with Facebook: "When you publish a game on a PC platform, users will want to play the game with their mobile phones." "(Yan Fei)