Zynga game props promise not to insert ads in games

Beijing Time April 14 news, according to foreign media reports, Facebook game developer Zynga's global brand advertising director Manny Anico (Manny Anekal) said Zynga games will not build any ads, but Zynga will be for advertisers to develop game publicity activities. According to Zynga's plan, Zynga ads do not directly disturb players, such as preset video ads, but Zynga games will set up some virtual promotional items so that players will be more receptive.　　Anico also listed several recent promotional events. In September 2001, Zynga organized a farmers ping campaign for farmers airship in the farm game "Farmville", where players were given free farmers ping with "prevent withering" features Airship. The campaign has been a huge success, with about 6 million players placing "airships" on their virtual farms.　　According to Zynga estimates, up to 1 billion people have seen the "airship" for 6 months of promotional activity.　　Last November, Zynga organized a new film "Super Villain" (Megamind), a dream factory animation, that was only one day Farmville's "super Villain" farm traffic reached 10 million. Why are people so keen on these brands? It's still about the game itself. In other words, Zynga makes advertising tightly integrated into the game system, where people can get real things (at least in games).