Advertisement Position

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Crowd oriented advertising marketing technology is the core competitiveness

With the innovation of technology and business model, advertising spread in many ways to improve accuracy. The unique point of crowd real time bidding (RTB) is to subvert the focus of advertising transaction mode, from "Media advertisement position" to "crowd".   On the internet, the demand side platform (DSP) directly to the target audience, to avoid the media itself and the main target audience differences, thus greatly enhancing the advertising channels of effectiveness and efficiency. In fact, advertisers in the production of Http://www.aliyun.com/zixun/aggregati ...

The influence of advertisement position change on advertising attention degree under the Environment of Network Alliance

Absrtact: In the last article on the Network Alliance Environment Advertising Technology Analysis (i), we on the Web page information density, full-page page on the value of advertising, advertising content page Content crowd interest, these three aspects of the delivery skills are elaborated; Today, we will combine eye movement research in the last article--on the advertising skills under the environment of the Network Union (i) , we are on the page information density, full-page page advertising value, advertising content & content & People interest, these three aspects of the launch techniques are elaborated; Today, we will combine eye movement research experiment with data, ...

Rely on the flow of low buy high selling, in many people's eyes is the parasite, vampire image

First analyze the cost and revenue involved in the shopping guide site, the cost is divided into three, one of which is the day-to-day operating costs: including servers, personnel pay, electricity, water, rent and other daily expenses. The second is advertising costs: advertising, mail, SMS and other marketing costs. There are other costs. The main income of the shopping Guide website comes from the CPS and the CPA as well as by the traffic creates the website advertisement position sale and the website inside the auction promotion expense. One of the advertising costs accounted for a considerable proportion of the flow of low buy high selling, shopping guide website through advertising to absorb the flow is the most common practice. C ...

"Southwest first High" steel tower advertising right to start filming

There are "Southwest first high steel tower, Sichuan's second high TV tower," said the Deyang radio and television tower, the main tower advertising will be first for the public auction later this month. It is understood that the auction is Deyang radio and TV Tower for the first time to auction advertising space resources, the advertisement was auctioned up about 40 meters ~120 meters, including the South, the west, the north of a total of three square meters of 3-year exclusive use of advertising, of which the West advertising is on the Deyang city, while the south is to cotton high-speed,  The reserve price is 800,000 yuan/year. Data show, located in Deyang Dongshan Deyang radio and TV Tower in 1 ...

Talk about four detail optimizations to improve the user experience

Abstract: The ultimate goal of foreign Trade website optimization is to make the user experience more good, so that the existence of foreign trade sites more valuable. All this needs to be judged by the user's vote. Moreover, the future of the decision of Foreign trade website is the user, when the user in the Foreign Trade website, the ultimate goal of foreign trade website is to make the user experience more good, so that the existence of foreign trade sites more valuable. All this needs to be judged by the user's vote. Moreover decides the foreign Trade website Future is the user, when the user obtains the ideal experience visit degree in the Foreign Trade website, naturally on the foreign trade website produces one kind of liking psychology ...

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