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China C4 Forum held in Beijing

China C4 Forum and 2014 will be held in Beijing on October 11, the following is an excerpt from the Archie CEO Gong speech: The fashion industry's advertisers prefer Tablet PCs, who think that video on tablets is rich, and that flat-panel video is 4 times times the price of a mobile phone. Cinemas will surely disappear, at least for now. Divorce lawyers, 3 million, is the highest TV drama, but 70% of them to male and female one, the remaining investment how much? Archie Art than others late four or five years of time to grow up, now ...

Real Estate Network Marketing scale nearly 1.5 billion

Yesterday, the domestic consulting company Analysys International published a number of annual network Development Report shows that last year, the real Estate Network marketing, silver trading and digital television and other areas of the scale of the larger growth, including real estate network marketing nearly 1.5 billion. 2009-year real estate Network marketing scale reached 1.489 billion yuan, an increase of 9.9%, but the growth rate compared with last year has slipped. The immediate reason for the downturn is that, affected by the economic crisis, real estate developers in the 1th quarter of 2009 the sharp cuts in online marketing budgets dragged down the annual data. But judging from the number of advertisers, 2009 ...

109 page fills China Mobile Internet advertisement industry standard Blank

Up to 109 pages of content, make up for the mobile Internet advertising industry standard blank. This afternoon, China's first "mobile Internet Advertising Standards" (hereinafter referred to as the "standard") officially released. The standard will be formally implemented on March 15. The standard is chaired by the Interactive Network Committee of China Advertising Association, Internet enterprises, advertising companies, advertisers, third-party data agencies to participate in the development and completion, on the basis of mobile advertising, covering some of the PC system and digital video, app system, covering the whole network unified interface standards, For Internet advertising Supervision and network security unified access ...

Search ads, SNS ads, display ads What is the difference?

1. Internet advertising from the trigger mechanism, should only be divided into two types: search advertising, display (content) ads. SNS advertising should be based on the attributes of advertising platform divided, subordinate to the display of advertising, it should not be compared to these three kinds, they are not based on the same classification criteria. 2. Search ads only search engines may have: Baidu, Google, Bing, and so on, the trigger mechanism is the user search keywords, search results page to the left of the natural search results, the right side of the search results, that is, search ads, the demand is advertisers for the ads to buy the keyword must match to ...

Advertising company Weibo price single exposure 1 Maximum quote 2000 Yuan

Absrtact: There is no doubt that most people write microblogs just for pleasure, but they do not rule out that the first players will develop micro blogs into business. The reporter received yesterday an advertising quote shows that advertisers for micro-blog ads out of a very high price, fans of the grassroots Bo no doubt, most people write microblogging just for pleasure, but do not rule out the first "player" will be micro Bo development into business. Reporter yesterday received an advertising quote shows that advertisers for micro-blog ads out of a very high price, "fans" a large number of grassroots bloggers only rely on the release of advertising, income per month tens of thousands of yuan ...

Advertising in the Internet age is undoubtedly one of the most important inventions to users

Absrtact: Advertising in the internet age is undoubtedly one of the most important inventions to users. Google's use of accurate advertising to the user's original fee for the use of the engine to transfer to advertisers, so that people around the world can be free to use Google;amazon will be part of the internet era of advertising is undoubtedly the most impact on users of the "re-invention." Google uses precision ads to transfer the original user fees to the advertisers, so that people all over the world will be free to use Google;amazon ...

The high pursuit of advertisers

Absrtact: 2006, "The woman wearing Prada" release, this is my favorite inspirational movie, although it shamelessly copied 2013 years of "small times."   My favorite scene is here, Anne Hathaway plays the intern is not fashionable also do not know fashion, in her eyes in 2006, "Wear Prada female monster" release, this is my favorite inspirational movie, although it shamelessly copied 2013 years of "small time". My favorite scene here is that Anne Hathaway's intern is neither fashionable nor stylish, and in her eyes the fashion world is ...

Many big brands are discussing how to make next year's budget

At this time, many big brands are discussing how to make next year's budget, and for the 2015-year forecast, it seems that many brands do not feel particularly optimistic. What is China's market confidence, from the brand's budget and the marketing trend of the judgment may be seen. On the September 26, 2014, the founder of the Gold He Hinhao in the "Golden cast for the cross-border creative leadership group", one by advertisers, brands, agents for the 2015 market focus and marketing of the discussion, respectively, from Ctr, McDonald's, Nice, Tsingtao beer, Li Ning, hundred Gazelle, BBD ...

Search marketing platform for mobile phones with intelligent features

"TechWeb Report" May 16 News, appropriate search technology today released mobile phone search marketing platform.   Wangxi, the CEO, expects revenue to reach 5.6 billion yuan this year. According to the introduction, the search marketing platform for mobile phones with intelligent features, according to user scenarios to determine the needs of users.   In addition, mobile search marketing platform will be app ads, other site ads, search keyword ads together, for advertisers to provide integrated solutions. Wangxi said it was advisable to search for a mobile search marketing platform to address the profitability of app developers. App developer gets a ...

99% of personal blogs are not suitable for advertising

http://www.aliyun.com/zixun/aggregation/9128.html "> Blog advertising refers to the ads attached to personal blog to achieve the effect of communication." For the blogger, in their own blog space to attach advertising information, in the display of their own time to obtain advertising revenue. It is also a good choice for advertisers to attract relevant user attention to their personal blogs. This is the choice of a winning win.   In fact, 99% of individual blogs are not suitable for advertising. In the ...

Olympic year: The first portal is still the main battlefield of network marketing

Iris survey data show that in recent years, with the internet impact of the explosion of expansion, many advertisers are gradually shifting marketing battlefield to the Internet, it is this transformation, created a Chinese network advertising 70% annual high growth rate. 2008 1 to June, is the enterprise in the Olympic year marketing promotion of the best stage. Meanwhile, the network media has become the biggest platform for enterprises to carry the Olympic Games, display brand image and promote marketing. And have a high popularity of the portal site is to become the main advertising network marketing preferred. According to June 2008 Eric Iadtracker Network advertising monitoring System data ...

Michelle Reis exposure of a recent photo of the son of advertisers, mother and son endorsement

Michelle Reis exposure son recent photos (1/17) March 6, Michelle Reis love son Full Moon, the big beauty through micro-blog exclusive share of the son small photo, small JM Wizard cute, a pair of big eyes like a big beautiful mother, black shiny, bright, compared to just born small appearance, JM eyebrow shape, features are more exquisite,  Deserved to be a lovely to explode the beautiful baby. Sister "dissatisfaction" Jia Xin frequency exposure to the little prince photos before the IPs Shunyi in Micro Bo revealed that the small JM is about to be full moon, Linda may be released love son photos, and Michelle Reis in the broadcast also smiled said: "Recently m sister ...

Facebook: The number of videos uploaded by every user in the world is higher than last year

Absrtact: Since June 2014, Facebook users have seen an average of 1 billion video clips per day. Yesterday Facebook released some video-related data to further encourage users, advertisers and video makers to make better use of the video. Since June 2014, Facebook users have seen an average of 1 billion video clips a day. Yesterday Facebook released some video-related data to further encourage users, advertisers and video makers ...

Deutsche Bank publishes its investment report today to maintain the buying rating of Phoenix New Media stock (Nyse:feng)

The following is a summary of the report: The price of shares has slipped: Phoenix New media shares have fallen 32% to 8.98 dollars since October 22, when it hit $13.15 trillion. After our survey of advertisers, third party research agencies and advertising tracking agencies, we believe that the price trend of Phoenix New media will be consistent with our expectations, even better than our expectations.   To this end, we continue to maintain its "buy" rating. has not yet rebounded: Phoenix New Media share price decline coincided with the fall in the price of the Market Qin, the latter is because of short institutions muddy water (Muddy Waters) ...

TAPTU CEO Ashley Harrison

Ashley Harrison Ashley Harrison, TAPTU chief executive of the American social News reading and distribution platform, recently published a forecast in the Forbes online edition of the US financial journal, predicting trends in the US digital media in the 2013, including advertisers and publishers ' focus on mobile platforms , iOS magazine applications bleak and Google (microblogging) news influence will decline and so on. The following is the full text of Harrison's article: As the world has entered the digital and mobile era, the media is also undergoing its own transformation every day. With the intelligence ...

Facebook to set up its first sales office in Beijing in a year

Absrtact: According to WSJ news, social giant Facebook will set up its first local sales office in Beijing Fortune Center in a year to engage with local advertisers. The company is currently discussing hiring with office space but has yet to decide whether the employee's service is based on WSJ news, and social giant Facebook will set up its first local sales office in Beijing's Wealth centre within a year to engage with local advertisers. The company is currently discussing leasing with office space, but it has not yet decided whether the employee's form of service is contractual or full-time. Long term ...

Micro-station is the essential product of micro-credit mobile marketing?

Absrtact: Now, open the micro-letter public account search box, typing a keyword, you will find the public account slip. Obviously, more and more advertisers are aware of the marketing value of micro-trust platform. Today, the micro-trust public platform after more than a year of development and perfect now, open the micro-letter public Account search box, a random type of keyword, you will find "slippery to the end" of the public account. Obviously, more and more advertisers are aware of the marketing value of micro-trust platform. Today, the micro-trust public platform after more than a year of development, from a single public account to the subscription number kimono ...

The new mainstream of network marketing: Programmed advertising

A few years ago I met an advertiser who complained to me that its search engine optimization (SEO) Service agents did not use the most advanced technology to upgrade their company's search engine rankings. Although his team spent a lot of money, but the performance has not seen any breakthrough. Without further scrutiny, they switched to another agent.   In fact, advertisers should focus not on searching rankings or using advertising techniques, but on the target audience they can reach. In the past advertisers spent most of their time negotiating with the media on the phone, only on the basis of simple http://w ...

Enterprise needs comprehensive search engine marketing

Http://www.aliyun.com/zixun/aggregation/8485.html "> Search engine Marketing is the most cost-effective network marketing way: The general network advertising is difficult to find accurate target customers, such as portal delivery, The industry web site will be a little bit better, but for the users of the search engine, the user with the same keyword is basically the same kind of user, the enterprise or advertisers can use these keyword rules to find the customer of the precise demand;

Sina wants to establish new network marketing standard

A few days ago, a dcci of advertisers and agents of the data show that more than 80% of the surveyed companies are not satisfied with the evaluation of the effectiveness of network advertising methods. Because of the lack of network marketing tools and means, the advertisers are not satisfied with the effect of online advertising. If there is a set of network marketing theory as a support, advertisers to carry out network marketing will have ' according to '. "Sina Marketing Center General manager and East China Branch general manager Ge Jingdong said, as the network advertising market boss, both rich experience, but also to refine standards and methods of the best soil, Sina in the summary and development of network advertising tools and ...

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