Advertising Companies

The new opportunity for mobile Internet is to master four entrances. And the purpose of mastering the entrance is to obtain traffic, the purpose of obtaining traffic is that your platform has the value of advertising. 1, the new advertising most Internet companies to make money model is advertising, such as Facebook, such as Alibaba's electric advertising system, such as Baidu's bidding ranking system. A small number of internet companies rely on value-added and other Internet services to make money, such as game currency recharge. So the study of mobile internet era of new advertising methods, to study the new opportunities for mobile Internet is very helpful. Recently in China's international 4A advertising company ...

Mobile advertising has grown more than 75% globally in 2013, and mobile phones have become an integral part of digital marketing strategies. In China, 2013 is also a rapid change in mobile internet marketing a year, this year, Baidu, Ali, Tencent in the mobile internet investment is huge, began to intervene in mobile advertising platform, to provide a home screen and other mobile display ads; Large brand advertisers, especially in the automotive industry, attach greater importance to mobile internet marketing, For example, Shanghai General Motors specializes in bidding for mobile advertising agents. Mobile Internet era will change more traditional industries, advertising, mobile branch ...

Nowadays, the concept of content marketing is very hot, because the various elements of the network belong to the category of content, so online marketing can be regarded as content marketing. There is a big problem with content marketing at the moment: the aspects of this marketing effort are based on "what-if" conditions, and many of the assumptions prove impossible to stand by. Recently, Tony Haile, CEO of Chartbeat, a network analyst, listed some of the myths that most likely hinder the development of online advertising companies. ...

Absrtact: Twitter today announced the acquisition of a mobile advertising company, TapCommerce, which could be 100 million dollars. It was only then that it announced to all advertisers that it was open to mobile app promotion. TapCommerce, the company that offers ad self-service and mobile advertising, today announced the acquisition of a mobile advertising company TapCommerce, which could amount to $100 million. It was only then that it announced to all advertisers that it was open to mobile app promotion. Tapcommer ...

Absrtact: Yahoo CEO Marisa Mayer According to foreign media reports, sources said, Yahoo and advertising relations are deteriorating, advertising agencies want to get more attention from Yahoo Management, but Yahoo CEO Marisa Mayer (Marissa Mayer) and COO Henrikede-Yahoo CEO Marissa · Ms. Mayer according to foreign media reports, sources said, Yahoo and advertising relations are deteriorating, advertising agents want to get more attention from Yahoo Management, but Yahoo CEO Marissa Mei ...

Absrtact: Twitter today announced the acquisition of a mobile advertising company, TapCommerce, which could be 100 million dollars. It was only then that it announced to all advertisers that it was open to mobile app promotion. TapCommerce, the company that offers ad self-service and mobile advertising, today announced the acquisition of a mobile advertising company TapCommerce, which could amount to $100 million. It was only then that it announced to all advertisers that it was open to mobile app promotion. Tapcom ...

Absrtact: On the last day of 2010 years, the NASDAQ:FMCN of "hibernate" has moved again. Choice in the Chinese people's December 31, 2010, the media announced that will be 61 million U.S. dollars investment in China Media (NASDAQ:VISN), accounting for the latter 15% of the shares. On the last day of 2010, the "hibernating" NASDAQ:FMCN again. Choice in the Chinese people's December 31, 2010, the media announced that will be 61 million U.S. dollars investment in China as the media (...)

The Internet is really a tool or a platform, and we are trying to flow through the path and the way out of the comb to clearly see a variety of different business models of survival potential rules. 　　First, a variety of different forms of the site: Ground, fire, wind, water like a variety of web sites, in fact, can be divided into the following types: 1, the ground-is "media class": such as news portal, local community, industry vertical portal, local portal, classified information, business-to-business platform, video network and so on. 2, Fire-is "E-commerce class &q ...

Absrtact: The Internet has developed to today, the Giants have become advertising companies and game companies, doing traffic business! said traffic, have to say the site navigation, so many Web site navigation site, why survive so little, in addition to the fittest, the Internet development today, the Giants have become advertising companies and game companies , do the traffic flow business! said traffic, have to say that the site navigation, so many Web site navigation site, why survive so little, in addition to the fittest, it ears think and the original barbaric growth of the relationship! The original website navigation ...

In the Kangzhi mobile "New World", Chinese entrepreneurs and developers are trying to play a game with international Masters. 　　Some of them will be given the opportunity to become a great enterprise in the new World of mobile interconnection, thus accomplishing the task of enterprise's rise. Although the industry's expected judgments vary, whether the successful developers of the old World in transition or the black horses born in the New world, it is almost unanimous that in the pan-software sector, mobile application development is the only one that Chinese practitioners can walk ...

Absrtact: An exclusive interview with MEDIAV Junin: self-service, CPC bidding, measurable, MEDIAV dedicated to creating the outstanding effect of DSP "small series: with the deepening of market education and the impact of changes in foreign markets, Ad Exchange, DSP, RTB these concepts in the domestic popularity of more and more high Exclusive interview with Mediav Junin: self-service, CPC bidding, measurable, MEDIAV dedicated to creating the outstanding effect of DSP "small series: with the deepening of market education and the impact of changes in foreign markets, Ad Exchan ...

2013 has become the past, I believe many people have completed their own 13 year-end summary and 14 New Year's plan. 　　Then, it is time to summarize the entire advertising marketing industry in 13 and discuss the New Year outlook for 14. 　　The seventh 21st Century International Advertising Summit will be held in Qingdao from February 26, 2014 to 28th, have you heard? 21st Century Advertising International Summit has been committed to strengthen the Chinese advertising and marketing enterprises in the cooperation between the bridge to build contacts, create industry alliances. Advertising marketing for the industry's great prosperity, great development plays an active role. ...

Nyse:renn today released its unaudited financial report for the third quarter of fiscal year 2013 as at September 30. The report showed that Renren's total net revenue in the third quarter (including sticky rice net revenues) was $47.6 million, down 5.6% from a year earlier, less than the average Wall Street analyst expected. The net revenue for everyone was $41.1 million trillion, down 9.9% from a year earlier, and the net revenue for glutinous Rice net was 6.5 million dollars, up 36% from a year earlier. The third quarter belongs to the company's net loss of 24.6 million beauty ...

Advertising effect is narrow and broad sense. Narrow advertising effectiveness refers to the economic benefits of advertising, that is, advertising to promote product sales increase, which is the effect of advertising sales. The broad effect of advertising refers to the realization of the purpose of advertising activities. It is the sum of the direct or indirect changes caused by the advertisement information in the process of its dissemination. It includes the economic benefits, psychological benefits and social benefits of advertisements. For the Internet advertisers, advertising agencies, e-commerce, corporate website to promote the effect of monitoring services. One, 85% of the ads no one nickname because of the characteristics of the memory rate than the high name ...

Abstract: Precision marketing should be divided into two kinds, one is based on social attributes, one is based on interest. The so-called social attribute, is roughly sex, age, education level, income status, and so on, a lot of precision marketing is actually this category. And based on the interests of the wide precision marketing should be divided into two, one is based on social attributes, one is based on interest. The so-called social attribute, is roughly sex, age, education level, income status, and so on, a lot of precision marketing is actually this category. And based on interest ads, the most typical example is the search engine keyword ads. Basic ...

Public comments on the sale of McDonald's buy coupons, "The Regiment" McDonald's is "not informed"-this "wonderful" business case was gradually subsided yesterday, the group of friends have received from the public comments on the refund and compensation.   But things are far from over, group purchase website Operation Fog has aroused outside attention. Event Playback: Public comment Group buy set Oolong, McDonald's said "No" October 28 morning, the public comments on the network launched a McDonald's 9.9-dollar Premium package group purchase, the original value of the package 19.5 yuan, a few hours to sell 226 ...

Abstract: According to foreign media reports, mobile advertising is seen as Chaoyang products, but the surface of prosperity behind, but the mobile advertising companies, a succession of layoffs, more than thousands of people. American Science and Technology website analysis said, mobile advertising appeared gruel and overcapacity, shuffle and according to foreign media reports, mobile advertising is seen as Chaoyang products, but the surface of prosperity behind, but mobile advertising companies, more than thousands of workers. American Science and Technology website analysis says, mobile advertisement appeared gruel and "overcapacity", shuffle and integration is unavoidable. Market research company Emarket ...

With more recent contact network sales line of management positions, more and more sense of the company's reliance on network marketing. From the early website propaganda, to register real name, and then to search engine keyword ads, and then to the current professional industry portals and professional search platform, enterprises more or less choose the network advertising platform.        Coincidentally, everyone is thinking about a problem: how to spend the least money to maximize the results? As a research in this industry ...

Abstract: Precision marketing should be divided into two kinds, one is based on social attributes, one is based on interest. The so-called social attribute, is roughly sex, age, education level, income status, and so on, a lot of precision marketing is actually this category. And based on the interests of the wide precision marketing should be divided into two, one is based on social attributes, one is based on interest. The so-called social attribute, is roughly sex, age, education level, income status, and so on, a lot of precision marketing is actually this category. And based on interest ads, the most typical example is the search engine keyword ads. Basic ...

I believe many people have completed their 13 year-end summary and 14 New Year's plan. 　　Then, it is time to summarize the entire advertising marketing industry in 13 and discuss the New Year outlook for 14. 　　The seventh 21st Century International Advertising Summit will be held in Qingdao from February 26, 2014 to 28th, have you heard? 21st Century Advertising International Summit has been committed to strengthen the Chinese advertising and marketing enterprises in the cooperation between the bridge to build contacts, create industry alliances. Advertising marketing for the industry's great prosperity, great development plays an active role. After seven years of quenching, 21 ...