Advertising Management

Abstract: According to foreign media reports, Twitter local time Wednesday said that the company will be the third party advertising management software open platform. This is another step in the creation of a business model that relies on advertising to generate revenue before IPOs (IPO). Advertising API (application according to foreign media reports, Twitter local time in Wednesday said the company will be the third party advertising management software open platform. This is another step in the creation of a business model that relies on advertising to generate revenue before IPOs (IPO). ...

Recently, China's leading digital marketing expert Edersch (adsage), announced with the world's leading online payment platform and Chinese merchants Trust online foreign trade partner PayPal to reach a cooperation, formally joined PayPal for domestic small and medium-sized foreign trade merchants carefully built "one-stop service" program. Edersch launched the Professional advertising management tools Adsage for configured (AFP) as well as a comprehensive digital marketing services for foreign Trade enterprise customers in the branding, marketing, flow, etc. to provide direct effective ...

Abstract: According to foreign media reports, Twitter local time Wednesday said that the company will be the third party advertising management software open platform. This is another step in the creation of a business model that relies on advertising to generate revenue before IPOs (IPO). Advertising API (application according to foreign media reports, Twitter local time in Wednesday said the company will be the third party advertising management software open platform. This is another step in the creation of a business model that relies on advertising to generate revenue before IPOs (IPO). ...

Absrtact: May 29 news, Mango Mobile advertising optimization Platform announced today with the well-known microblogging client Weico reached a deep partnership, Weico will be through the Mango mobile advertising management system to push ads. It is understood that Weico as Sina Weibo open platform Day active May 29 news, Mango Mobile advertising optimization platform announced today with well-known micro-Bo client Weico reached a deep partnership, Weico will be through the Mango mobile advertising management system to push ads. It is understood that Weico as Sina Weibo open platform for the most active day of the third ...

The annual CCTV AD tender will remain lively. 　　However, in the face of the impact of new media on traditional advertising business, CCTV in the Chinese advertising market for 20 years has also had to start "compromise." Yesterday (November 18) held in 2014, the CCTV Gold resources advertising tender, the new media become the main push products. 　　CCTV Advertising Management Center deputy Director Haiming Public said this year launched 67 new media products to achieve corporate TV screen and computer, mobile phones and other multiple-screen, multi-channel communication interaction. In this respect, brand strategy expert Li Guangdou told the Daily economic new ...

If 2013 is the first year of programmatic DSP purchase, then 2014 will be the great year of programmatic trading. As DSP, ATD, Ad Exchange and RTB become hotter and hotter, advertisers and agencies have all devoted themselves into the new Digital advertising era. Faced with the maturity and diversification of demand on the demand side, supply-side media owners are also actively adjust to deal with, in order to better meet the procedural needs of advertisers transaction needs, but also to follow the trend of media to enhance their own value and optimize revenue, the supply side Media owners urgently need a range of solutions. Recently, Ad ...

Internet product operations management includes product management, operations management, team management, advertising management, member management, security management, content management, marketing management and so on. 　　And these management matters in product design, content construction, product promotion, product marketing, data analysis, product optimization, operation planning chain of mutual infiltration, mutual influence. 　　The operation of the knowledge of the mind map by heart to build Internet products is very helpful!   　　World Network Business Vision team produced by the Internet product operation knowledge of the big picture, it is worth collecting! Click to view larger image: HT ...

On the evening of February 29, Baidu advertising steward officially defined a new scheduling standard, which completed a major new round of major upgrades. It is reported that the upgrade aims to solve the site in the advertising process, the long-standing multi-line management caused by the cumbersome scheduling, sales and other issues easy to conflict. As the first professional advertising management system in China to launch the scheduling function, Baidu Advertising Manager continuously optimized the products by collecting media suggestions and detailed user experience surveys. After this upgrade, Baidu advertising housekeeper will help the media on the sale of advertising sales data monitoring chain ...

Yes, yes. The group today officially unveiled a cloud computing platform as its core development strategy and released four new versions of the cloud based version. 　　Meanwhile, David Wei, founder and chairman of the Royal Fund, announced a formal investment. The release of the four products are digital advertising management system imedia, digital marketing monitoring and analysis system Idigger, intelligent display ad network platform SmartMedia and cloud based mobile application advertising platform a cube. 　　At the same time, and enable the cloud for the graphics of the new good logo. According to the introduction, good Yes Group from the beginning of last year really ...

China's well-known network advertising technology provider, the recent announcement of its core product network advertising collaboration Platform Dolphin made another major upgrade, and the product version number to 3.0. Wang, founder and vice president of technology, said the update is mainly aimed at the transmission network advertising trading platform Adplace and mobile platform requirements for more than 10 technical upgrading. After the system upgrade, the technology realizes with the advertisement Exchange platform Adplace Seamless docking, at the same time the dolphin also in the function has carried on more than 10 items ...

As the video becomes the Network Foundation application, a large number of enterprises need to use their own network platform for video promotion, and the media and education industries need to build their own online network platform.   Traditionally, companies need to spend a huge amount of money to buy bandwidth and servers, and then hire technology companies to build video management systems, and build an IT team to maintain and upgrade the system later, and finally the huge imbalance between inputs and outputs. Stone Mountain is in this context, hit the enterprise self-built online video platform Pain Point, Xu Ping in 2011 founded the Stone Mountain video. and Xu ...