Absrtact: In the first half of 2013, the whole industry advertising price is expected to rise 30%, this year or one or two earnings in 2012 China online video site pattern is becoming clearer, the purchase cost of the decline, advertising revenue growth drive, making the industry profit model increasingly clear, but up to 2013 first half of the video industry advertising prices are expected to rise 30%, this year or one or two earnings in 2012 China online video site pattern is becoming clearer, the purchase cost of the decline, advertising revenue growth drive, making the industry profit model is increasingly clear, but still no video enterprise can ...
With the rapid development of E-commerce in China, network advertising prices also rose very fast, electric business enterprises can hardly afford, advertising prices generally rose 30%, Baidu and the portal more exaggerated the rise of the 40%~50%. In order to and the rising advertising price confrontation, earlier this year, Dangdang stopped advertising on Baidu, Jingdong Mall also publicly said that advertising costs will be reduced by 50%. Need to be noted that the claim to reduce advertising costs Jingdong mall has put a high price of the CCTV Golden segment ads. Obviously the face of soaring internet advertising prices, real ...
"Traffic, can't afford to hurt!" Recently, Footwear vertical consumer website Lok Amoy Network Vice President Chen regrets, "Lok Amoy Network Alliance will increase the commission rate to 18%, is to maximize possidetis flow." No traffic, how to order? Since 2010, because of search engines, navigation sites and other media advertising prices remain high, the cost of the promotion of the platform to increase. Jingdong Mall, where customers Prudential products, Dangdang, etc. directly or indirectly formed a CPS alliance to maximize the distribution of the flow of cake. "But rob traffic can not diffuse aimless, otherwise will affect the conversion rate." ...
More and more Internet companies are starting to choose to put on TV commercials. The internet has been the life of all traditional media except television. Most of the traditional newspapers and magazines fade out of People's view, the newspaper pavilion is gradually reduced until the shutdown, and only the television media stand still--its media value, far from not reducing, but in the year increasing. TV Media hit the program, often become the Internet hotspot, TV advertising prices are higher, but the enterprise repeatedly increase, in addition to traditional enterprises, internet companies are also beginning to put TV ads. The reason is: Internet products do not lack of flow, but lack of goods ...
Yesterday, the world's three major advertising platform providers signed a single unprecedented super contract, Yahoo, AOL and Microsoft have confirmed will form an alliance to operate the advertising business, to achieve increased profits, ensure advertising prices, and for advertising agencies and agents to increase the impact of the purpose. It is understood that this cooperation has followed over the years of network advertising has always been the mode of cooperation, that is, resale of their own ads for sale. Early next year, three companies plan to merge the auction platform, bundled sales of advertising products, and any of the three companies that will allow two other companies to sell their ads to their customers ...
Absrtact: Three years after the breakup, Microsoft and Yahoo have come together again. Yesterday, the world's three major advertising platform providers signed a single unprecedented super contract, Yahoo, AOL and Microsoft have confirmed will form an alliance to operate the advertising business, to three years after the breakup, Microsoft and Yahoo came together again. Yesterday, the world's three major advertising platform providers signed a single unprecedented super contract, Yahoo, AOL and Microsoft have confirmed will form an alliance to operate the advertising business, to achieve increased profits, ensure advertising prices, to ...
China's top five online recruitment websites and worry income figures according to the news that China's online recruitment market, demand is continuing, high-speed growth. There is room for improvement in the online recruitment market competition. More and more employers are starting to choose ads for online recruitment rather than traditional print ads. Worry executives recently said that foreign online recruiting sites are hard to compete in the Chinese market. It is reported that worry in 19 cities in China to distribute the paper edition monthly, most of them are free pages in the newspaper, these monthly magazine can ...
Snapchat is the most popular mobile social tool for young mobile phone users. In order to realize the mobile ad revenue model, Snapchat has launched the Portal Content Service "discovery" (Discover) based on the chat client. It is reported that the content of the ads in the section, the price is much higher than the ordinary computer-side web ads, some content providers a display of 24 hours of advertising, can get 50,000 to 100,000 dollars of substantial revenue. "Discovery" section of the news, video and other media content, from including CNN, ESPN and so on a large number of ...
Absrtact: Recently, Tianjin satellite TV job-hunting program "You mo Genus" was pushed to the cusp. May 30, Innovation Factory Chairman Kai-Fu Lee launched million people's real name boycott "You mo Belong" vote. Although the controversy is growing, but the program ratings have soared, Canton recently, Tianjin satellite TV job-hunting program "You mo Genus" was pushed to the forefront. May 30, Innovation Factory Chairman Kai-Fu Lee launched million people's real name boycott "You mo Belong" vote. Despite the growing controversy, the program's ratings have soared and advertising revenue has soared. But some experts also warned: blindly rely on constantly out of place ...
Absrtact: Recently, Tianjin satellite TV job-hunting program "You mo Genus" was pushed to the cusp. May 30, Innovation Factory Chairman Kai-Fu Lee launched million people's real name boycott "You mo Belong" vote. Although the controversy is growing, but the program ratings have soared, Canton recently, Tianjin satellite TV job-hunting program "You mo Genus" was pushed to the forefront. May 30, Innovation Factory Chairman Kai-Fu Lee launched million people's real name boycott "You mo Belong" vote. Despite the growing controversy, the program's ratings have soared and advertising revenue has soared. But some experts also warned: blindly rely on constantly out of place ...
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