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Instagram announced in Thursday that it will add advertising products to the image stream in the near future

Summary: Facebook's merged image and video sharing website Instagram announced in Thursday that it will be adding advertising products to the image stream in the near future. In this regard, industry analysts generally believe that the Instagram launch of the advertising business will promote the growth of Facebook revenue, but also will be the Facebook merger of the image and video sharing site Instagram announced in Thursday, will be in the recent image stream to add advertising products. In this regard, industry analysts generally believe that instagra ...

Weibo launches new information flow advertising products

Summary: After the fan-tong, micro-blog officially launched a new information flow advertising products brand Courier. The product is mainly for the brand-type advertisers, the biggest feature is the first friend relationship communication model, as well as a more abundant micro-blog display form. The target user sees the advertisement content to follow the fan to pass, the micro-blog officially launches the brand-new information flow advertisement product "The Brand Express". The product is mainly for the brand-type advertisers, the biggest feature is the first friend relationship communication model, as well as a more abundant micro-blog display form. When the target user sees the content of the ad and interacts, the microblog continues to show attention to the use ...

Rollover dating application Tinder will launch its own advertising products

Absrtact: The Tinder dating application produces 21 million pairs every 24 hours, and has been living in the top ten of the App Store life for the past year. Yet such a company, which has been set up for more than two years, has yet to generate revenue. A recent news that Tinder will launch its own advertising products, may be with the rollover dating application Tinder every 24 hours to produce 21 million pairs, the past year has been a stable life in the App Store top ten. Yet such a company, which has been set up for more than two years, has yet to generate revenue. Recently, the news that Tinder will ...

Weibo officially launches new information flow advertising products Brand Express

Summary: After the fan-tong, micro-blog officially launched a new information flow advertising products brand Courier. The product is mainly for the brand-type advertisers, the biggest feature is the first friend relationship communication model, as well as a more abundant micro-blog display form. The target user sees the advertisement content to follow the fan to pass, the micro-blog officially launches the brand-new information flow advertisement product "The Brand Express". The product is mainly for the brand-type advertisers, the biggest feature is the first friend relationship communication model, as well as a more abundant micro-blog display form. When the target user sees the content of the ad and interacts, the microblog continues to show attention to the use ...

Three years after the breakup, Microsoft and Yahoo have come to a

Yesterday, the world's three major advertising platform providers signed a single unprecedented super contract, Yahoo, AOL and Microsoft have confirmed will form an alliance to operate the advertising business, to achieve increased profits, ensure advertising prices, and for advertising agencies and agents to increase the impact of the purpose. It is understood that this cooperation has followed over the years of network advertising has always been the mode of cooperation, that is, resale of their own ads for sale. Early next year, three companies plan to merge the auction platform, bundled sales of advertising products, and any of the three companies that will allow two other companies to sell their ads to their customers ...

After the two sides of the user account system and the chip library to get through another important business integration action

According to the latest data show, Archie PPS with the PC end of the daily average user coverage of nearly 50 million people, ranked first in the industry, in the PC side of the company's asset rankings, Archie and PPS monthly coincidence is only 27.53%. In addition to the huge user coverage and very low user overlap advantages, Archie Art, PPS brand positioning and the two sides of the long-term advertising revenue constitute a huge difference. With the advertising system through, Archie PPS will also fully share each other's precision advertising products and advertising processing technology. Archie Art relies on Baidu massive search behavior data launched precision Advertising products ...

Twitter or will release mobile end AD new product

Summary: Bloomberg Business news from people familiar with anonymity, Twitter will be released in a few weeks to the mobile end of the advertising products. The product is intended for application developers and will guide users to the App store to download Third-party applications. The report, known to Bloomberg Business news from unnamed sources, said Twitter would release a new advertising product for the mobile side in a matter of weeks. The product is intended for application developers and will guide users to the App store to download Third-party applications. This is called "App-install ad" ...

Flip-flop dating apps Tinder ads

Absrtact: The Tinder dating application produces 21 million pairs every 24 hours, and has been living in the top ten of the App Store life for the past year. Yet such a company, which has been set up for more than two years, has yet to generate revenue. A recent news that Tinder will launch its own advertising products, may be with the rollover dating application Tinder every 24 hours to produce 21 million pairs, the past year has been a stable life in the App Store top ten. Yet such a company, which has been set up for more than two years, has yet to generate revenue. Recently, there is news that Tinder will launch its own ...

Advertising in the psychology of consumers

Consumer perception of advertising information differs from general information perception, because the consumer of the formation of the perception of advertising is carefully planned by advertisers, that is, in a limited time, limited space to provide limited information, so that consumers in the mind to form the advertiser expected to spread the overall impression of advertising products. An analysis of the semantic difference function of words Advertising information perceptual psychology research found that the meaning of most words can be expressed in three basic vectors, one is to evaluate (the nature) vector (good (positive)-bad (negative)), the other is the potential (intensity) vector (strong-weak) and the third is activity (...).

Twitter will release a new advertising product for the mobile side in a few weeks

Summary: Bloomberg Business news from people familiar with anonymity, Twitter will be released in a few weeks to the mobile end of the advertising products. The product is intended for application developers and will guide users to the App store to download Third-party applications. The report, known to Bloomberg Business news from unnamed sources, said Twitter would release a new advertising product for the mobile side in a matter of weeks. The product is intended for application developers and will guide users to the App store to download Third-party applications. This is called "App-insta ...

Facebook advertising director Gocourt Lagaram

Lagaram, who served on Google (Weibo), sold his pioneering venture, Chai Labs, to Facebook two years ago and joined the company to help develop advertising products. Wired magazine has just interviewed him recently, and his hints about the future of Facebook's ads deserve to be read by anyone contemplating Facebook's potential. He told Wired magazine that when Facebook users ' friends use an app to upload photos or videos, what they upload will appear in their friends ' news tweets. Apply to open ...

Mobile advertising participation 90% of the secret over

Text / Wang Jie Cong Imagine, when you stop a zombie from your door, a Coke ad jump out to tell you drink it can watch the World Cup, such ads you click? Although the effect of the show has been achieved, such advertisements may be more damaging to the brand, and such advertisements will not have higher click-through rates. However, MediaBrix's game publishing platform reached a record in mobile advertising. According to the data released in early April, the company's in-game bonus advertising participation reached an astonishing 91.4%, which means that 10 users have 9 choices ...

The core problem of Sina Weibo

If I am Sina Weibo product Manager, I will apply the following approval to Cao Accounting: 1, cut off 90% of the function, the purpose is to make users feel more comfortable.   If I do not notice, then the estimated users do not know what happened, they will only feel that the product better use. 2. Redesign the enterprise account number to differentiate him from the personal account. It is best to divide the enterprise account and personal account into two different timeline and lists, which will make it easier for users to find the enterprise account of concern, while in the daily use will not be affected by it ...

Is it too early to commercialize Sina Weibo?

An operating time of more than 3 years, the cumulative registered users 400 million, daily average active users tens of millions of internet products, but the delay can not be profitable.   That's why a lot of people are rushing to commercialize Sina Weibo. Sina Weibo itself is also very worried, especially the capital market to micro-bo commercialization of the loss of confidence, so that the company's share price continued to fall.   So far, its share price has fallen from $142.4 trillion at the peak of April 2011 to about $50 trillion. Although Sina has launched its microblog commercialization since last April, it has been based on its long-term financial data and commercial thinking and product performance ...

Twitter will release a new advertising product for the mobile side in a few weeks

Bloomberg Business news has learned from unnamed people familiar with the matter that Twitter will release a new advertising product for the mobile side in a matter of weeks. The product is intended for application developers and will guide users to the App store to download Third-party applications. This is called "App-install ad" in the form of other social platforms have also launched the business, Facebook in October 2012 has published similar products. The person also said Twitter wanted to attract customers in the e-commerce and gaming sectors. Peng ...

Wave gold start Hot Wheels plan surface

"TechWeb News" August 30 news, there are close to the wave of gold, the source disclosed that the wave of the interior has launched a "Hot Wheels plan", special Promotion forum advertising products technology and market deployment, the wave of the desire to attack the forum advertising rumors have been confirmed, the move finally surfaced.   Last week, it was reported that the wave of gold may soon enter the forum advertising business, and has been with some forums for business communication, but when the launch of the Forum advertising business has not yet given a specific timetable. "We are temporarily not interested in disclosing the information. The head of the wave gold market department said he did not disclose the relevant ...

Search videos and SNS have an upward trend

According to China's Internet survey data show: Search, video and SNS-borne advertising, information related attention and participation has a significant upward trend, search, video and SNS has become the network advertising market three kinds of important growth driving force. In China's Internet market, during the release of data, Dcci Internet Data Center on site, online release, based on the Dcci IDP data platform, produced new results. It involves the Chinese Internet and interactive marketing in the field of audience, advertising, brand, media, consumption and other aspects of dynamic continuity. According to the relevant monitoring data and research ...

Mobile ad Products "Ed aggregation platform"

"TechWeb Report" May 23 news, the domestic digital marketing company Edersch (Adsage) today released real-time auction (RTB) mode of mobile advertising products "Ed aggregation platform." It is reported that real-time bidding is a technology that utilizes third-party technology to evaluate and bid on millions of web sites for each user to display their behavior. Ed polymerization platform integrates Mobisage, Admob, and many other mobile advertising platform resources, and use real-time bidding for platform products to make a comparison evaluation, easy to choose mobile ads ...

Foursquare talks with mobile phone location social network service provider

Absrtact: In Thursday, the source revealed that Microsoft was in talks with Foursquare, a social-networking provider for mobile phones, to consider investing in the social media company. It is reported that the negotiations between Microsoft and Foursquare is in the promotion phase. In addition to Microsoft, sources said in Thursday that Microsoft was in talks with the Mobile location social networking service provider Foursquare to consider investing in the social media company. It is reported that Microsoft and Foursquare negotiations are in ...

CCTV 2014 Gold Resources advertising tender: Gome grabbed the first bid

This morning, China Central Television 2014 gold resources advertising tender will be held in the centre of the Beijing MUI-Sub Center. CCTV advertisement bidding is the largest media advertising campaign in China. 2014 CCTV advertising tender pre-sale signed subscription and on-site bidding two parts. September 17 to October 31 for signing subscription, November 18 for on-site bidding. The difference is that this year's pre-sale of advertising products far more than last year (99), signed subscription resources for 178, plus on-site bidding of more than 200 products. The first bid opening, Gome 131 million grabbed the "I want to ...

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