Advertising War

Today, with the 38 section of the network to take the initiative to the industry boss Ctrip launched advertising war. "Say it and go?" No! Travel will listen to her! " Many people see the first feeling of the ad may be reminiscent of the online tour of another giant "Ctrip"! According to Weibo Netizen @ Fussengo _poem burst material, today she saw in the elevator two opposite ads, one is more familiar with Ctrip in hand, said to walk on the advertising, another should be with Cheng today just put "Just go?" No! Travel will listen to her, the following is the same way net 38 preferential travel Week ads. Both sides in the broad ...

Abstract: Li Na launched the cross-media and fierce brush-screen mode again after winning the Australian Open from sports News to news broadcast, from Sina Weibo to Penguin Friends Circle, from the brand from the media to the police station this kind of government micro-blog, as if not praise Li Na feel oneself in the people's shame not Li Na in the Australian Open after the championship again launched the cross-media, the fierce Brush screen mode, From sports News to news broadcast, from Sina Weibo to Penguin Friends Circle, from the brand from the media to the police station this kind of government Weibo, as if not praise Li Na feel oneself to the people in shame. Whether you understand or not even watch tennis, in this ...

"National sales of the leading red pot of herbal tea renamed Gado" This slogan or will become history. Yesterday, Gado in its official website issued a statement, said "will be forced to change advertising." This means that Mr Wang has the upper hand in this "advertising war" for the time being. Multi-station broadcast in connection with the advertisement November 30, 2012, Canton Pharmaceutical group to Cadogan Bao company suspected of false propaganda, constituted unfair competition for the Guangzhou Intermediate People's Court to bring claims million yuan lawsuit. January 31, the Guangzhou Intermediate People's Court issued a decree of injunction, ruled that the Guangdong Gado action temporarily stop using ...

Experienced the advertising war, capital "winter" and layoffs haze, group buying industry reshuffle is still intensifying. 　　China's largest independent group buying navigation website "Regiment 800" released "first-half group purchase Statistics report": June, the number of domestic group buying sites of approximately 2,976, compared with 20 in May, the turnover fell 5.6%, the purchase number fell 8.1%. June this year, the domestic group buying market turnover of about 1.67 billion yuan, the purchase of about 36.838 million. 　　Since March this year, the turnover of group buying has shown a downward trend, the amplitude of the amplification trend. The consumer's passion for group buying is like ...

Absrtact: A Zhaopin personnel earthquake, once again let the network recruitment industry deep buried problem surface. 10 years, for the network recruitment industry is destined to be a tragedy of the internet. In the experience of capital influx, advertising war, price competition and other tricks of the turn of the Zhaopin personnel earthquake, once again let the network recruitment industry deep buried problems surfaced. 10 years, for the network recruitment industry is destined to be a tragedy of the internet. In the experience of capital influx, advertising war, price competition and other tricks of the bombing, although let worry, Zhaopin, China ...

With the pace of the double 11 approaching, the major electric platform began a full swing of preparation work. Compared with the past, today's double 11 has been very different, in the past, the double 11 can be said to be Taobao a solo, other platforms just foil role, but the last two years of double 11 can obviously see a significant change, that is, Taobao outside the platform in the double 11 period become more and more initiative. Up to now, in addition to the cat, Jingdong, No. 1th shop, Poly-Mei excellent products, such as the famous electric platform has been released a double 11 strategy. This morning, Dangdang CEO Guoqing deployed a dual 11 combat mail was made public. Li ...