DoNews July 4 (Reporter Zhang Lin) "Transformers 4" released simultaneously in June in the world, triggering the largest summer box office boom. This is not only a revelry in the movie entertainment market, but also an excellent marketing opportunity for technology companies. Whether it is a movie ticketing platform or e-commerce companies, are actively involved. Data show that "Transformers 4" the first weekend at the box office exceeded 500 million; as of now, the film has approached the box office 1 billion. At the same time, the cinema line based on the film trend analysis that "Transformers 4" final box office ...
Hollywood blockbuster "Transformers 4" earned enough attention after the storm continued. Among them, participating in Wulong tourism 4, because the film did not find the logo on Wulong, and even resorted to legal means, we can see the importance of publicity. In recent years, in addition to traditional promotion methods such as filming and outdoor advertising, the mobile social marketing is increasingly favored by major businesses along with the boom of mobile Internet. Recently, China's largest mobile social marketing service dot com, launched a new version of micro-scenic industry template, strengthen the scenic area and the tourists, especially compelling. & nbs ...
Reporter Zhang Han Shu Shanghai reported a "Transformers 4" (referred to as "change 4" ") what can bring advertisers from China how much brand income? The answer may be more than just a few seconds in the film so simple. July 16, according to People's Daily reported that the well-known food chain brand week black duck due to dissatisfaction with the implant effect to the "change 4" issued a denunciation of the current week black duck lawyer letter has arrived "change 4" Chinese partner Rogue desktop on. Hao Lixiao, vice president of Zhou Black Duck, said: "The key is whether the two sides will implement the agreement, and we appeal for legal rights." ...
In late June, "Transformers 4: Extinction" with a group of car landed in China, go hand in hand with the World Cup. Although humans can not stop the World Cup, but "change 4" or suck a lot of gold, the premiere is a ticket is hard to find. In order to seek this vote, the author waited three full days, or picked up a Tuesday afternoon in order to see the "change 4" true face. In addition to the exciting scenes of fighting, the frequent appearance of Chinese brands in the entire video left a deep impression on the audience. Collecting food and housing implants without limits in recent years, the development of Chinese movies too ...
When the change 3 or change 2, we can see the deformation of the Lenovo one machine, as well as in the elevator Shu Shu milk drinking the second goods, but also think the mere fight lens too nervous, if it is occasionally broadcast Advertising is still quite fresh, and very funny. However, when we look at it, we feel that it has all but disappeared, almost to the point of being a frenzied ad, and we have not given up half the number yet. In the end, everyone decisively defined the film as being full Chinese elements of the American advertising blockbuster. From drinks to sunglasses, from wine to bank cards, from cars to nutrition ... change 4 electric ...
On Friday afternoon, I read Transformers 4 almost half awake. And in the midst of the movie show, I see constant retreat from the audience. I guess many people, including Black Marko, are actually suffering from such a so-called Hollywood blockbuster. When I read this movie, I did not even have the desire to procrastinate. It can be said that this is a typical Hollywood movies, clutter of the story, piecing together the plot, as well as Li Bibing jiao Biao, coupled with the far-fetched Chinese elements that ubiquitous ads implanted. It can be said that this is a typical ...
Absrtact: In Monday, at the premiere of the film "elated", the CEO of Wang (Weibo) also attended the premiere as head of the film's exclusive pre-sale platform. Although the United States Regiment's cat's eye film from the beginning of this year has begun to try the film's pre-sale mode, but this is Wang Zhou in the film "elated" premiere, the United States Group CEO Wang (Weibo) also as the film exclusive pre-sale platform in charge of the status of the premiere. Although the United States Regiment's cat's eye film from the beginning of this year has begun to try the film's pre-sale mode, but this is the first time Wang ...
Absrtact: In Monday, at the premiere of the film "elated", the CEO of Wang (Weibo) also attended the premiere as head of the film's exclusive pre-sale platform. Although the United States Regiment's cat's eye film from the beginning of this year has begun to try the film's pre-sale mode, but this is Wang Zhou in the film "elated" premiere, the United States Group CEO Wang (Weibo) also as the film exclusive pre-sale platform in charge of the status of the premiere. Although the United States Regiment's cat's eye film from the beginning of this year has begun to try the film's pre-sale mode, but this is the first time Wang ...
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