Consumers

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Spring Festival Gala Magic trigger selling magic props, small Tigers online CD speculation high prices

During the spring Festival, online shopping has again become the first choice for many consumers. But due to a lot of express company holiday, no need to recharge the logistics card has become the year of the Tiger net Buy Spring Festival trading highlights.   And the Spring Festival Gala Magic Show once again to the front of the magic props. As one of the highlights of this year's gala, Liu Qian's magic a performance, online on the emergence of a large number of "Liu Qian Spring Festival Gala props" merchandise, including magnetic rings, can be automatically sucked from two to become a "butterfly coin", special playing cards and laminated juice cups, as well as all kinds of magic ...

Su Ning announced "mobile phone family plan", did not say whether will introduce virtual operator

March 26 News, Suning announced today's "mobile phone family plan", designed to provide consumers with a new product exclusive debut, star products, such as exclusive customized mobile phone platform. It is reported that Suning will be based on its line online under the accumulated more than 100 million members of the database system, analysis of user preference trends, mining different regions, different types of users of the differentiated needs, and join hands at home and abroad mobile phone brands to participate in the above plan. Specifically, the mobile phone products added to the program will meet the high cost performance and meet the personalized needs of different users in terms of appearance, photography and performance. Suning said that this year, suning ...

Zalora Thailand push 7-11 free return service for convenience stores

March 16 News, Southeast Asian fashion electric Zalora in Thailand after the launch of 7-11 convenience store pick-up services, but also in Thailand nationwide launched 7-11 convenience stores free return service. Since Zalora launched the new service in 7-11, it has received a lot of praise. If consumers do not like their online purchases or the goods are not suitable, can be returned directly in 7-11 convenience stores.   This eliminates the consumer to look for a return to the trouble, but also to stimulate more consumers to carry out online consumption. According to the ...

Uncover the tricks of the 60% refund fee

Along with Ctrip, where to go online ticketing agencies, such as the rapid development of more and more consumers want to buy online discounts, special airfares. Recently, the family lives in Shaoguan, Guangdong province, Miss Zhang, booked on the Ctrip on the Spring Festival home special airfares, but she then returned to sign the ticket, but suffered a charge of up to 60% of the embarrassment of the refund fee. But according to the reporter's survey of airline ticket rules, Miss Zhang should be charged 30% of the refund fee. Ctrip has more charge to refund the suspicion of signing fees. To this end, the reporter interviewed an industry veteran investor Mr. Zhang, he almost and domestic now ...

Xun network ahead of the year's big promotion

October 30 News, Tencent's comprehensive shopping website Xun network announced today, will be in November 4-11th input more than 700 million yuan ahead of the year to open the big promotion, and clear-cut out of the "net purchase, such as Double 11" slogan, the challenge means strong. Pan Biao, senior vice president of Xun Network, said that the double 11 over the past few years had many drawbacks, for example, consumers early full value of the goods added to the shopping cart, but the real benefits of goods or in a few seconds to sell out, simply can not buy; again, for example, all the parcels in a day to concentrate on a single, resulting in express capacity is insufficient, consumers often in half ...

Network purchase and distribution want to succeed, but also to see whether the quality of service is good

The wholesale price of fruits and vegetables is one or two times times the same as that of Community greengrocer, and government departments are also using the base of direct supply to reduce the price of food, and to stabilize the high cost of the last kilometer. However, the author found that the last kilometer service cost is high, but also the network purchase large furniture and other goods distribution. Take a folding dining chair table For example, although the net purchase price is cheaper than the traditional furniture store two hundred or three hundred yuan, but the consumer must pay about 80 yuan the distribution expense. Even if the seller to engage in promotional packages, but this distribution only to the logistics company's own point, if consumers want to door-to-door, but also to pay additional costs. This ...

Internet SMS: Electric Business double 12 full performance power loss price advantage

1, Taobao "double 12" change: no longer only sell commodities Nuggets O2O service today, Taobao join hands to pay treasure, in the nationwide launch of large-scale online promotions, including Quick taxi, real estate auctions, second-hand car trading, domestic services and many other projects. A number of well-known restaurants and large supermarket stores also launched 50 percent activities. The O2O industry is the first in the industry to promote such a large scale. In this respect, Taobao President Zhang Jianfeng in an interview with reporters said, with the previous years of reversal volume, play innovative marketing different, this year Taobao "double 12" is intended to provide consumers with unexpected new life experience, mobile phone Amoy ...

Today, the rapid development of the Internet has made the consumption pattern of O2O rapidly popularized.

Today, the rapid development of the Internet, O2O consumption patterns have been rapidly spread, the application of the scene has been rapidly expanding, O2O has infiltrated all aspects of our lives. In particular, the rapid development of mobile Internet, so that consumers O2O behavior habits have changed greatly, but also to O2O enterprises and businesses brought more challenges and opportunities. Ipsos recently a survey of first-line and second-tier city internet users on their O2O consumption has helped us to understand these changes. O2O presents obvious "mobile" features with the rapid popularity of mobile internet and smartphones, O2 ...

What is the future direction of the entity retailing industry?

I think these two problems are more ambitious, but it is necessary to think, so I try to answer. Let me answer the second question first. In my understanding, the entity Retail model will not die out, but the immediate and earlier physical retail model will die, these two points are no doubt. Prior to the advent of electricity dealers, physical retailing (such as department stores, supermarkets, shopping malls, stalls) is almost the only way for consumers to buy retail products. During this period, the core mission of the entity retail enterprise is to use the shortest time to sell the most products to maximize profits. In this process, smart companies will be based on the order ...

Shopping day has always been a marketing skill for businesses

Shopping festival has always been the business of the usual marketing skills, from the Spring Festival Promotional festival to the bottom of the various "tears demolition of the big sale" are in the use of festive focus to attract consumers. In addition to improving sales figures can also attract people's attention at the same time, brand and sales Qi. But the traditional festival is so many, the shop celebrates also one, the festival must have the significance, therefore began sporogenous the festival. Electric Commercial sporogenous festival began in Double 11, the cat after five years of operation has put the ordinary Network festival singles to make a real shopping carnival, sales data also into a geometric level of growth. Since then, many platforms began the Peach Blossom Festival, men's Day ...

Literally, how to understand O2O

Literally, how to understand O2O? O2O, all known as online to Offline, can be called the line under the online E-commerce, mainly different from the traditional business, business-to-business, Consumer-to-consumer and other E-commerce models, that is, offline business opportunities and the Internet together, let the Internet become the front line trading. This line of services can be used online showmanship, consumers can use online screening services. In short, the mode of Consumer-to-consumer and so on is mainly online payment, the goods purchased will reach the consumers ' hands through the channel of logistics, and the O2O is ...

China resources million will test water network marketing, launched the electronic blessing of the festival

New Express News reporter Zhu Ling reported that the Mid-Autumn Festival will come, the business for promotions have surprisingly recruit, New Express reporter recently learned from China Resources, China resources million will test water network marketing, launched the electronic blessing of the festive season. "Internet age," E ' Mid-Autumn Festival. "China Resources," said the director of public relations, the Chinese lunar August 15 is the most humane, most poetic of the traditional festivals, Huarun million through the "e blessing" to China's consumers a place to send a message, so that blessing and miss through the network platform delivery. The event is also the China Resources million test water network marketing means one, consumers just use mobile phone scan two-dimensional code ...

Business Model "Partner Plus Partner Program"

Plus Friends Partner: to experience the ultimate all-round type: Original Author: Xu Wei Time: 2014-05-04 12:58:24 [China News] Recently, mobile phones, handset manufacturers hundred percent co iQIYI jointly launched The world's first video phone, this phone deeply integrated Ai Qi Yi video resources and powerful technology Baidu cloud ROMV6, in order to bring consumers the most extreme video experience. This time, in addition to the flagship ultimate user experience, 100 + iQiyi phone also for the first time put forward an innovative business model, "Friends Partner Program." Relationship with traditional users ...

eBay Expands Global Shipping Program (GSP)

On July 17, eBay, a cross-border e-commerce platform, expanded its global shipping plan (GSP) once again, adding six Latin American countries to its original list of 54 countries and will cover a wider range of cross-border consumers across the Americas . Billion state power net was informed that starting from the week of July 21, buyers of Chile, Colombia, Costa Rica, the Dominican Republic, Panama and the Republic of Trinidad and Tobago will be able to use the eBay Global Shipping Program. eBay noted that e-commerce sales in Latin America are expected to grow by 19.8% to $ 57.69 billion this year, while cross-border electricity ...

The price of those things

This article is not about promotions, discounts and how to attract consumers through price changes, but about the nature of bias pricing. More and more of the online shopping, can be bought more or less people have knowledge level, do electrical business should study these people's characteristics and psychology. In my opinion, online shopping can be divided into the following three kinds: cheap, map convenient, find individuality.   These three kinds of people are different in psychology, and the characteristics are very different, so the expectation of the goods is also different. However, today do not discuss the characteristics of these three groups of people, but to discuss the most critical issue of the electricity business, but also the three categories of people are concerned about the question ...

The meaning behind "second kill"

Can you resist the good thing about the pie in the sky? Seconds to kill "is like this.   According to the relevant information, we can understand that in fact, the second kill activities behind, there are a lot of hidden mystery and tricks, consumers should be rational purchase. "Second Kill" create the myth of online shopping in Shenyang Hongcheng Health Club work Zhe, seriously told reporters, "As long as you participate in ' second Kill ', everything is possible." "Zhe started" second kill "is because of an accidental thing. One day, he "wandering" Taobao, unexpectedly saw his dream of things: an original ...

Soft text marketing existence of blind spots

Hardcore advertising is like McDonald's "I Love It!"; Vivian Soy's "One Hundred Sunshine Taste"; Procter & Gamble's Hair Removal Chip remix ads, similar to these same places of advertising Is to own the product features or image, with a hard-core model to sell to consumers. But there is one important aspect that they overlook: Consumers' cognitive habits are things that are of interest to them and those that they themselves take the initiative to remember, and can keep long-term remembrance, but for those who are not interested in themselves, only Is a "left ear into the right ear out" can not be called memory ...

Technology products that will be eliminated in 2020 years

According to reports, 7 major technology products are expected to disappear in the next 10 years. In the early 10 years of 21st century, retailers once thought the future of MP3 players and netbooks was booming. Unfortunately, most of these products have now been replaced by smartphones and tablets.   So maybe now you have these hot tech products that are likely to be very fast nostalgic products. The following is the 2020 years after the elimination of the 7 major technology products: Independent GPS navigation system: may not be long time, consumers can ...

Evolutionary journey of cloud computing

The concept of cloud technology has been recognized by many people in just a few months. There are many people talking about this, but there is no consensus on this concept. So cloud computing, is not it innovation, let me talk about it. Not change but evolution To understand cloud computing, the easiest way is to use the scenario to consider. Cloud computing providers put their services online and through standard protocols such as HTTP, REST or SOAP allow consumers access to services over the Internet. The service may be end user software, computing functions, storage functions, on ...

Fingerprint Payment Paytouch Digital Payment creative constantly

Recently, according to foreign media reports, based on digital payment of creative play is endless, innovative means of payment constantly bring new customers experience and surprises. Recently, there is based on RFID (radio frequency identification) technology to achieve the watch2pay of watch payment, users need to quickly light the watch contact can be completed based on the MasterCard PayPass system payment, as well as based on near-field communications technology, digital receipt delivery service Proximiant, It allows entity stores to send purchase receipts directly to consumers ' smartphones. and recently ...

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