Content Marketing

Summary: First step: Describe context background You must do something before trying to get the attention of the user. Creating a contextual background allows you to stand out from the crowd.   　　Context can be attributed to the reason that you can immerse users in your messages. Step one: Describe context background You must do something before trying to get the attention of the user. 　　Creating a contextual background allows you to stand out from the crowd. Context can be attributed to the reason that you can immerse users in your messages. If they pay attention to your public number, subscribe ...

Beijing early morning of July 14, the Brazilian World Cup came to an end, continuing the 32-day World Cup scramble also come to an end. Around the World Cup such international marketing events carried out by the marketing, each facing a treacherous and volatile market. User video needs return to the living room, embarrassing events Network video copyright market is not much response, it touches mobile Internet client first time to snatch users in the war, and each platform and channel integration advantages to become the home. (The following figure from the CCTV Suofu Rui World Cup multi-screen viewing data, in the control of the absolute live broadcast before the CCTV, the major ...

Absrtact: Do you remember how previous marketing attracted your attention by using strong colors, catchy rhymes, beautiful models, or if all of this didn't work, straight up a huge billboard. However, in order to establish an effective relationship with customers, you can remember how the past marketing has attracted your attention--with strong colours, catchy rhymes, beautiful models, or if it doesn't work, just erect a huge billboard. However, in order to establish effective relationships with customers, companies are gradually abandoning these methods. Play ...

Summary: The theme of Search engine optimization has been changing, because the search engine algorithm has been upgraded, but there is a discussion of the theme has not changed, that is, outside the chain of construction. Outside the chain is still telling the search engine content and the importance of the site's strongest signal on the theme of SEO has been changing, because the search engine algorithm has been upgraded, but there is a discussion of the theme has not changed, that is, outside the chain of construction. The chain is still to tell the search engine content and site The importance of one of the strongest signals, if you are trying to do search engine optimization, then the construction of the chain is needed first Test ...

Summary: The theme of Search engine optimization has been changing, because the search engine algorithm has been upgraded, but there is a discussion of the theme has not changed, that is, outside the chain of construction. Outside the chain is still telling the search engine content and the importance of the site's strongest signal on the theme of SEO has been changing, because the search engine algorithm has been upgraded, but there is a discussion of the theme has not changed, that is, outside the chain of construction. The chain is still to tell the search engine content and site The importance of one of the strongest signals, if you are trying to do search engine optimization, then the construction of the chain is needed first ...

Summary: The concept of content marketing is now very hot, because all kinds of elements on the network belong to the category of content, so online marketing can be regarded as content marketing. There is a big problem with content marketing: This kind of marketing puts great effort into the concept of content marketing is now very hot, in view of the various elements on the network belong to the category of content, so online marketing can be regarded as content marketing. There is a big problem in content marketing: This kind of marketing puts great effort into ...

1. Know your content information What information does your brand have? These internal and external information about your brand, you need to understand. You should first ask your own questions, sometimes stupid questions, and then find the answers to these questions, and then for your content marketing audience to develop appropriate content information, which I advocate webpower China customers in the development of mail Personalization of content that has been emphasized in marketing is very much the same. In this process, you need to pay attention to some techniques, such as not to the audience that "buy my goods!", But for another argument, such as "I ...

Absrtact: Are you curious about how the best content marketers can be different? Do you want to make a new leap in your content marketing skills? Compared to 2012, this year's content marketing, whether in the mature operation or innovative ability has a decent performance. So are you curious about how some of the best content marketers are different? Do you want to make a new leap in your content marketing skills? Compared to 2012, this year's content marketing, whether in the mature operation or innovative ability has a decent performance. So, the past content marketing ...

Summary: The theme of Search engine optimization has been changing, because the search engine algorithm has been upgraded, but there is a discussion of the theme has not changed, that is, outside the chain of construction. Outside the chain is still telling the search engine content and the importance of the site's strongest signal on the theme of SEO has been changing, because the search engine algorithm has been upgraded, but there is a discussion of the theme has not changed, that is, outside the chain of construction. The chain is still to tell the search engine content and site The importance of one of the strongest signals, if you are trying to do search engine optimization, then the construction of the chain is needed first Test ...

Absrtact: Compiling: @Angela-Qin Xi as a qualified content marketer, what needs to be done is to combine one's own advantage with something that really can produce results. For some, that might mean creating a virus-like "horse-riding dance" of the Eastern Compiler: @Angela-Qin Xi as a qualified content marketer, what needs to be done is to combine their own strengths with what really works. For some people, that might mean creating something as viral as a "riding dance", but ...

As a qualified content marketer, what needs to be done is to combine the advantages with what really works. For some, that might mean creating something as viral as a "riding dance", but for me it often means using data to produce powerful stories that affect those in the industry who are important. 　　Based on the successful or unsuccessful content marketing cases I've run, I think the following six principles are critical in content marketing. 1. Your content should not be about your personal ...

Absrtact: This year, Google, Baidu constantly changing its face, frequent upgrade algorithm, and even excessive use of various conventional SEO methods listed as SEO cheating, the mainstream search engine in such a way, close to the vast majority of site operators to return to the site original content continued to structure this year, Google, Baidu constantly "face",    Frequent upgrade algorithm, or even excessive use of the previous routine SEO methods listed as SEO cheating, the mainstream search engine in such a way, close to the vast majority of site operators to return to the original content of the site to build the fundamental up. ...

It is a big challenge for companies that perform content marketing to produce enough, accurate, and interactive content on a regular basis. According to CMI and MarketingProfs's "2013 Business-to-business Content Marketing Research Report", 64% of content marketers feel that making enough content is the biggest headache for them. This is why many marketers are beginning to use content Curation technology to solve this problem. Marketers can therefore not produce original content by themselves. Content curatorial ...

View the latest market Sina released the first full media coverage advertising platform "Eiyō" September 6 afternoon News, "2013 Sina Business Thought Openday" held in Beijing today. 　　At the meeting, Sina first released the internet full media coverage advertising platform "Eiyō", as well as the full platform content marketing, network linkage, micro-blog selection, data closed-loop and other four marketing solutions for the Internet marketing field to bring new ideas. Sina "Eiyō" Subversion internet marketing in the tide of the development of the Internet, Sina as a navigator, to insight with ...

Absrtact: Do you remember how previous marketing attracted your attention by using strong colors, catchy rhymes, beautiful models, or if all of this didn't work, straight up a huge billboard. However, in order to establish an effective relationship with customers, you can remember how the past marketing has attracted your attention--with strong colours, catchy rhymes, beautiful models, or if it doesn't work, just erect a huge billboard. However, in order to establish effective relationships with customers, companies are gradually abandoning these methods. Play ...

The theme of search engine optimization has been changing, because search engine algorithm has been upgraded, but there is a discussion of the theme has not changed, that is, outside the chain of construction. The chain is still to tell the search engine content and site The importance of one of the strongest signals, if you are trying to do search engine optimization, then the construction of the chain should be the first consideration. However, as the chain continues to be hit, many people began to doubt the value of the chain, but also a lot of people to the chain of construction and content marketing tied together, that this is a breakthrough in the chain of construction, is a new way. To address these issues, I think about the construction of the outside chain and ...

Absrtact: Content operation means to create, edit, organize and present the content of the website, so as to improve the content value of the product, to create the adhesion to the user, and to create a certain promoting function. A website or product, there must be content to fill in the content operation is to create, edit, organize, present the content of the website, thereby improving the content value of the product, create the adhesion to the user, active produce certain promotion function of the operation content. A Web site or product, must be filled with content, and the source of content, mining, organization, presentation, notification of the manner and quality of ...

Absrtact: Compiling: @Angela-Qin Xi as a qualified content marketer, what needs to be done is to combine one's own advantage with something that really can produce results. For some, that might mean creating a virus-like "horse-riding dance" of the Eastern Compiler: @Angela-Qin Xi as a qualified content marketer, what needs to be done is to combine their own strengths with what really works. For some people, that might mean creating something as viral as a "riding dance", but ...

by Youku Potato Group and Wan Hatian to build the network of the God Play "Report boss!" "will be launched on April 10, every Thursday in the Youku dual platform sync update." It is worth mentioning that this episode was designed for customers.   　　With years of homemade drama experience and good cooperation with excellent production institutions, Youku Potato Group not only accumulated excellent content and hundreds of millions of of fans in the homemade net play, but also actively exploited in content marketing, and repeatedly built successful cases and leading industries. Cock Silk heavy Wear the shirt again in good faith return ...

Summary: Often in the River Walk, where there is not wet shoes, the recent period of time the millet often wet shoes. 　　July 31, Taiwan Fair Trade Commission announced that because the red Rice mobile phone in Taiwan sales process is unfair, false sales volume, violating the Fair Trade law, on its 600,000 yuan new often walk in the river, where there is not wet shoes, the recent period of millet often "wet shoes." July 31, Taiwan's "Fair Trade Commission" announced that the red Rice mobile phone in Taiwan sales process is unfair, false sales volume, violating the Fair trade law, to its 600,000 yuan new Taiwan ...