Marketing, and "people" has a direct relationship, no matter what products, no matter which industry, all forms of marketing can not be separated from the "people" this group-including marketing audience, promotion and evaluation, are inseparable from the "people" this factor. In the internet age, because of the Internet user group and the growth of data volume, various forms of marketing have also put the camp to the Internet, this emerging area, also announced the arrival of digital marketing era. And this kind of digital marketing in the background of large data era, its prominent characteristics and the previous digital marketing is different, new added to the mobile 、...
The intermediary transaction SEO diagnoses Taobao guest Cloud host Technical Hall This article extracts from the electronic industry publishing house new book "I look at the electricity quotient", the author is the cat founder General manager Huang Jo. From the emergence of Taobao, to the flow of rich but do not understand the business of Tencent, Baidu missed the opportunity, and then to buy, shopping guide, the rise of mobile power, the traditional enterprise back, Beijing-east domineering exposure, where the customers go low, Amazon internal force deep and so on, Huang Jo have a profound interpretation Wen/Huang Jo China's electric business has probably gone 10 years, looking back, the electric business decade has its own ...
At present, only the East Jingdong commodity participation, Suning easy to buy promotional items not much, when not the whole network of Gome (Micro bo) online Mall new eggs in the year to promote Suning easy to buy promotional items not more than the net purchase 3C digital and electrical goods in addition to price, distribution, installation and other factors also need to consider. The strongest price war in the history of the electric business is still continuing. For consumers, the most concern is that "are on sale, which is the most real discount?" "It should be said that each large electric dealers have a very attractive price goods, otherwise it would have been difficult to foothold in the lake." But in the war, I saw "...
The strongest price war in the history of the electric business is still continuing. For consumers, the most concern is that "are on sale, which is the most real discount?" "It should be said that each large electric dealers have a very attractive price goods, otherwise it would have been difficult to foothold in the lake." But in the war, see "200 million, 300 million, 500 million" big slogan promotion, not the advantages of the introduction of goods, the latter is the most useful information for consumers. Today, it is here to bask in the bills of major electric dealers, so that consumers where to buy, buy what the number of hearts. Current products 3C digital and home appliances are the main battlefield ...
Absrtact: Kung fu pays off, Skyworth digital backdoor China Resources Kam Wah's application was eventually approved by the SFC. China Resources Kam Wah recently issued a notice, reorganization has been approved by the SFC mergers and acquisitions Reorganization Society and the Committee has the conditions to pass, Skyworth digital backdoor China Resources Kam Wah in last November had been a conscientious person, Skyworth digital backdoor China Resources Kam Wah's application was finally approved by the SFC. China Resources Kam Wah recently issued a notice, reorganization has been approved by the SFC mergers and acquisitions Reorganization Society and the Committee has passed the conditions, Skyworth digital backdoor China Resources Kam Wah was rejected by the SFC last November. The re-won by means of Skyworth digital digital machine Top ...
March 15, the first domestic "mobile internet Advertising Standards" officially implemented. This by Tencent, Baidu, Beijing East, Millet, easy media, China Telecom, China Mobile, song Hua cable, hundred-vision and so on to participate in the development of industry standards, is expected to gradually standardize the development of the digital marketing industry, which has been involved in the digital marketing industry a A-share company, is undoubtedly an important policy positive. Industry veteran in the interview that the industry standard landing, gave the industry a "game rules", with the rule to a lasting healthy development. Status: Industry mergers and acquisitions are very popular in the "mutual ...
The phenomenon of homogeneity of online shopping products can be said to be more and more serious, so with the recent increase in the price of electricity quotient of the storm, low prices are still the most popular shopping platform of the most charismatic signs. It is reported that Gome's Bowser Shopping Network (www.coo8.com) recently announced that the tenth "night total benefit" large-scale low-cost promotional activities will be held on March 21 20 o'clock-22, the consumer will be able to enjoy near hundreds authentic goods more attractive price concessions. According to Bowser internal staff revealed that the "Night total benefits" Kubayiran TV, ice washing products, air-conditioning, digital camera 、...
Netease Technology News July 16 message, Dangdang CEO Li Guoqing revealed at the annual digital publishing, digital book sales in 2013 more than 20 million copies of sales, accounting for all book sales Dangdang one-tenth of the next five years is expected More than paper book sales. According to Li Guoqing introduction, for large-scale into the digital publishing, Dangdang internal reorganization of the structure, including the expansion of e-book reading and Dangdang sector strength; and more authors and publishing agencies alliance to promote the integration of the upstream publishing industry and the Internet; timely introduction of network original open platform. But Li Guoqing also believes that online piracy is the entire publication of Dangdang ...
By the industry as "the largest scale in history," The price of electricity dealers again fermentation. Yesterday, the new egg net announced 300 million yuan to let the amount to join the price war, the main battlefield is also 3C digital and home appliances. This is after the cat, Jingdong Mall and Suning easy to buy, another investment of hundreds of millions of yuan for large-scale promotional enterprises. In the industry's view, the "encirclement and suppression of the Beijing-East listing" for the purpose of the price war is still continuing to spread. Yesterday, has been a sound development as a core strategy of the new Egg network to change the conservative characteristics, announced its "in the year to promote" plan, said that will let 300 million yuan for promotion, mainly involved in 3C number ...
Guide: All enterprises-not just clothing retail, want to know: On line online, Uniqlo is how to think, how to do? Uniqlo how to do O2O "1+1>2"? When we talk about Uniqlo, what do we talk about? Zero inventory, basic, data management, flagship store, fast fashion ... And now the brightest, are two types of data: In addition to China's fast fashion leader of the brand, in the physical store, Uniqlo is still accelerating: Last year, Uniqlo opened 82 shops in China, far more than H&m 62, Gap 28 and za ...
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