Enterprise Micro-blogging Operations

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Sina Weibo: The effect of activity is not as good as before

In the internet age, Weibo is undoubtedly the most popular information dissemination platform, and in the micro-blogging activities platform has been an important part of the enterprise micro-blogging operations, in my role as a marketing consultant in some enterprises, micro-blog activity has even become its official microblogging the most important to gain fans, increase the degree of activity of fans.   But with the continued deterioration of the Sina Weibo ecosystem, the effect of micro-blogging activities has become increasingly poor, gradually reduced to chicken. July 2012, I was invited to a company to lecture, when they just held an event on Sina Weibo, 5,000 yuan of prizes cast ...

Enterprise Micro-blog Operation Road: And fans do forever friend

The concept of social media marketing in China also has many years, social media marketing in recent years, the performance of colorful, many enterprises see this change, with the times in the micro-boping platform opened the Enterprise Micro-blog.   According to Sina Weibo statistics, as of the end of February 2012, Sina Weibo on the total number of corporate micro-blog has exceeded 130,000, of which the world's 500 strong nearly 30% opened a microblog. The huge number shows the enterprise to the social media marketing attention, but open to open, pay attention to the importance, as for the effect? This is difficult to judge, at least from the current point of view, Sina Weibo ...

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