Reporter: Recently cctv in 3.15 bursts SMS spamming news, everybody is very concerned, this kind of short message marketing is the database marketing? Miss Wang: This is a great misunderstanding of database marketing. If the bulk of the message is the database marketing, then the street disorderly posting of small ads, and junk cards, is advertising. Haha in fact, the bulk of the message between the database marketing and advertising, can be said to be the lowest level of database marketing form, not our advocacy database marketing. We are very grateful to CCTV exposure SMS spam, database Marketing to healthy development ...
The database server is actually the foundation of every electronic transaction, financial and enterprise resource Planning (ERP) system, and it often includes sensitive information from business partners and customers. Although the data integrity and security of these systems are important, the level of security checks taken against the database is not as high as the security measures of the operating system and the network. Many factors can disrupt data integrity and lead to illegal access, including complexity, poor password security, misconfigured, undetected system backdoor, and mandatory routine use of adaptive database security methods ...
The necessity of database encryption large database management system platform is typically Windows NT and Unix, these operating system security level is usually C1, C2 level. They have user registration, user identification, Arbitrary access control (DAC), audit and other security functions. Although the DBMS on the basis of the OS added a number of security measures, such as access control based on permissions, but the OS and DBMS on the database file itself is still lack of effective protection measures, experienced online hackers will "bypass", directly using the OS tools to steal or tamper with the database files ...
Foreword: The network is not absolutely safe, this is a classic famous saying, I also need not say more! Today we'll show you how to download an Access database and prevent Access databases from being downloaded. Attack: First, play your imagination, modify the database file name, theoretically not necessarily prevent the download to modify the database name, the purpose is to prevent us from guessing the database to be downloaded. But in case we guessed the database name, we can download it directly. So this does not guarantee that 100% cannot be downloaded. Guess the common way to solve the database is to write a program to guess the database ...
Data encryption, database encryption technology Status quo and future trends? Can the product solutions in this area meet the needs of industry and enterprise users? Firewall is not a problem all of the anti-intrusion network security technology represented by the firewall is not equal to all information security. In the vast majority of information systems, the core data and data are stored in the way of the database, no encrypted database is like a locked file cabinet, for those with ulterior motives, plagiarism, tampering is a breeze. Therefore, the security of database should not be neglected. Database encryption system is to enhance the common relational database ...
The intermediary transaction SEO diagnoses Taobao guest cloud host Technology Hall recently, the international famous source database manufacturer MySQL's China Research Center and the Tianjin Massive information Technology Limited Company signed the strategic agreement, the massive technology will achieve the MySQL biggest degree localization in China, seizes the Chinese open source database market to provide the formidable help. Because MySQL is a very useful open source database software, its own superior speed, scalability and reliability makes it an indispensable database products. Since the MySQL database can be used in Li ...
At home, a lot of marketing people's knowledge of database marketing is very shallow level, simply think that database marketing is to use a database to do sales can, such as holding a group of customers to call, fax, send e-mail, send text messages, to pass the enterprise product information. In fact, this is the implementation of database marketing, is a database marketing extension. The Real database marketing project is actually a complex system of marketing activities, including, database planning, establishment, data analysis, data statistics, data Mining, data modeling ...
Database security Policy Database security issues have been around the database administrator's nightmare, the loss of database data and the database by illegal user intrusion makes the database administrator physically and mentally exhausted. This paper puts forward some security policies around the security of the database, hoping to help the database administrator, no longer nightmares every night. Database security issues should include two parts: first, the security of database data it should be able to ensure that when the database system downtime, when the database data storage media is corrupted and when the database user misoperation, database data ...
With the intensification of the market competition, new marketing ideas are appearing constantly, on this basis also led to the development of new marketing tools. Based on the theory of CRM, this paper introduces the rise of the new marketing method of data order management, and analyzes the relationship between CRM and database marketing. When we enter the network economy era, direct marketing, database marketing, relationship marketing and other marketing concepts in this "e-era" rewrite the rules. and economic globalization brought about by competition, especially the end of the three-year protection period, so that customers become more and more today ...
1. With the rapid development of computer technology, the application of database is very extensive, in-depth to various fields, but with the resulting data security problems. The security of large amount of data in the database of various application systems, the problem of stealing and tamper-proof of sensitive data are paid more and more attention by people. The database system as the information gathers the collective, is the computer Information System core component, its security is vital, relates to the enterprise rise and fall, success or failure. Therefore, how to effectively ensure the security of the database system to achieve data confidentiality, integrity and effectiveness, has become the industry to explore ...
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