How Social Are You

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Vertical Mobile Social Entrepreneurship Report (i): Workplace social

Strong "micro-trust", social entrepreneurship in the end there is no chance? If the answer is no, many entrepreneurs will not be reconciled. From happy net to Micro Bo, from micro-bo to micro-letter, when the hot social products, the ups and downs, how many lonely there is a big chance. If the answer is yes, then the question is, where is the opportunity? Is it a vertical social field? Is it the use of new media? Or a new form? In search of this answer, NetEase tech editors have spent two months investigating the early startups and startups in the mobile social arena, interviewing more than 20 CEOs and investing ...

Rethinking social media-a double-edged sword-talking about corporate social responsibility and social media

Social media marketing has been a very hot topic, and now there is a new term, microblogging marketing. If you are looking for something like "How to help you do a better job of Weibo marketing ten rules" and so on, I recommend you do not read down. Because there is no mention of the "mantra" of the light that you want. Today I'd like to share some ideas about corporate social contributions and social media. Corporate Social Responsibility (CSR), a large part of this is because it is a business-related part, but in social media it is a ...

Wang Yuquan: Opportunities for Cloud social networking

Wang Yuquan, the bank's capital partner, talked about the opportunities for social media in the cloud. Wang Yuquan: Hello! Just finished watching the live broadcast upstairs, we divided the forum, we discussed ourselves, we can look around, very much like we now do the form of social application, not yet hot up? There are plenty of empty opportunities. In fact, I did more than 10 years of wireless, at the beginning, around not many people, and then quickly became hot, my wireless circle has a very senior old man to speak his manager, said that before doing wireless value-added, said something to listen to do not move, and then do wireless, say this hot, over a period of this too earn ...

The social future is now a mobile social and large data

Absrtact: Recently, the social field is very lively, the end of March Tencent reported in 12 Annual report of the micro-letter friend Circle of the monthly active account growth to 247 million households, QQ space month active 603 million; 51 ago Alibaba bought Sina Weibo 18% shares with 586 million US dollars, thus Sina Weibo has a lively social field recently, 3 At the end of the month Tencent in 12 annual report disclosed the micro-letter Friends Circle Monthly active account growth to 247 million households, QQ space month active 603 million; 51 before Alibaba bought Sina Weibo with 586 million US dollars ...

Anonymous social burn after the "knockout"

Each reporter Ma Weimin from Beijing If you divide anonymous social relations according to the dimensions of the relationship can be divided into "strangers anonymous social" and "acquaintance anonymous social." Why anonymous social products market? One practitioner summarized it as: the value of anonymous social products, from the content creators, in the anonymous state, it is easier to achieve a deeper, more real emotional expression; for the viewer, mainly to meet people Curiosity psychology. Anonymous social products are still burning money stage, there is no clear profit model, the next step how to develop? The next micro-level market? Launched anonymous club ...

5 misunderstandings about how marketers avoid the ROI of social media

Intermediary transaction SEO diagnosis Taobao guest Cloud host Technology Hall Guide: This article lists the marketing people to the social media roi of the five major misunderstandings. ① social media ROI is not independent of cost and profit factors ② the establishment of social media KPIs can be likened to the previous marketing of Kpi③ emerging social-media KPIs, but companies do not have to arbitrarily overturn the previous Kpi④ tools to measure the ROI of a social medium are not one, but a series, and, You already have a big chunk of ⑤ social media roi may not reflect all of society's ...

How to attract users with gourmet social applications

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall in this before the gourmet social application development Strategy, Little humble people talk about how gourmet social applications respond to the pressures of the Giants and then turn the pressure into power. On the advice of many readers, little modest this time to talk with everyone about how to attract users of gourmet social applications, talk about where to eat their food clubs ...

The best social Marketing

Abstract: Author: @JamoWoo If before reading this article, has not read "forgets the social Marketing (on)", recommends you to look first, again reads (next), will be more interesting, more sentiment.   From the first night began to spin in different venues, to return to the author: @JamoWoo If you read this article before, have not seen the "Forget Social Marketing (on)", recommended you to see first, and then read (next), will be more interesting, more insights. From the first night began to be disoriented in different venues, to return ...

How social consumers reshape recycled marketing

In a sense, because of social networks, consumers are creating themselves, forming consumers ' real identities, interactions and relationships on the web.   Consumers are becoming socialized consumers, and this fundamental change is driving marketing from concept to implementation. From the historical point of view, the theoretical framework of marketing is based on the television media as the main symbol of the mass media. For more than half a century, television has dominated the main role of mass media and the media that consumers spend most of their time. The advent of the internet gradually put consumers ' time and attention from the TV screen to ...

How to improve corporate social media impact?

It is difficult to know when social media marketing is successful. There is no extraordinary way to measure effort. If your company has some social media strategies, and you've done your best to optimize, manage, and track your online work, you can be more confident about the value that social presentation provides.   Social media marketers need a way to monitor the impact of their audiences ' sharing of content, enabling them to make reports about the value and benefits of participating in social media. Whether you're just using Facebook or managing multiple social channels ...

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