Content brief introduction This book combines the characteristics of management, tools and workplace novels, and the author is the most powerful team of domestic product manager consulting community. This book is a complete introduction of product management, product manager-related knowledge in the form of workplace novels, and all the questions and answers were placed in 101 designed the plot, at the same time, each plot also has a corresponding relationship between each other , So that readers can not only understand the complete knowledge of product management from the concrete plot direction, but also deeply feel the real working state of a product manager, and from the point of knowledge ...
Edited by Shang ISBN 978-7-121-16885-7 June 2012 Published pricing: 79.00 Yuan 16 open 496 pages of propaganda: The book has a full picture, there are details, including more combat. For this system of complex business, this book made Ha Fi analysis definition, carding and summary. Brief introduction This is a systematic exposition of mobile and Internet products from scratch, from have to excellent product manager practice case works. And this book runs through the "people such as products, products such as people" and "products of the roots and sources from the real life" ...
The intermediary transaction SEO diagnoses Taobao guest Cloud host technology Hall Internet's development is unstoppable, the traditional enterprise opens up the network channel to be inevitable, but does the traditional channel enterprise to the network promotion to be less, how completes the network promotion to become the development net sale channel the key. Generally speaking, the enterprise network promotion is by the Network Marketing Manager or network promotion Manager is responsible for, marketing Director, network promotion team may also have copywriting and design and programmers, but the traditional enterprises generally do not have a dedicated network marketing team, the task of network promotion will be pressed together in the brand.
Find a good product manager "Where can I find an excellent product manager?" The CEO often asks me this question. I usually answer this: excellent product manager is actually in the company, but he in other positions, there may be user experience designers, software engineers, system engineers, waiting for Bole to explore. Whether you're recruiting a product manager from within the company or outside the company, you have to know what the right person should be. In this chapter, I will enumerate the qualities I think the product manager should have. ...
The intermediary transaction SEO diagnose Taobao guest Cloud host technology Hall after the Internet, did 2 years drudgery, 3 years of operation, during the vicissitudes of the network, product planning, Sales Alliance, SEO, Web push, website analysis and other positions. Since the title became the Operation Manager, I will be daily knocking on the wood ginseng "Zen": The Operation manager is a god horse position! Ambiguous, the final wood has penetrated! But after all, in the Operation Manager this manger, if not pull out point scraps, also difficult to feel comfortable, so throw a brick out, in order to draw out the Jin house in Gillian! Brick one: No games ...
May 13, China's wine industry to regenerate changes in the channel. There is "Chinese alcoholic O2O mode first net" said in the wine network and domestic mature wine supply chain platform 1919 in Chengdu to reach strategic cooperation, the two sides will share their online and offline market advantages, and create a new type of wine platform marketing model, to join hands in developing the national market. Senior Liquor marketing expert Shei Yiying said, "This is China's most powerful wine industry on the line platform and the strongest offline platform of the joint, will change the wine marketing platform class companies in the three countries separation of the status quo." "Previously, the Chinese wine industry, the consumer leader of the Jiuxian network has just launched the" ...
In an Internet company's workflow, product managers (mainly those who deviate from the product design staff) and interaction designers are the starting point and the most ambiguous link in this pipeline. To say that ambiguous, because in many Internet companies, these two areas do have a coincidence, which means that they may also be the most closely the entire process of the two links. In contrast, the product manager is more concerned with the product's internal logic, operational processes, strategies, etc .; and interactive designers are more concerned about the product's ease of use, fluency and operational experience. Overall, like ...
Intermediary trading http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest Cloud host technology lobby Whip News and Sohu it together to create a public welfare platform network training camp held last night as usual, We invited the guest is a net product manager Cheng, he has shared for us to do the network edits 7 points insufficient, 4 points superiority, as well as the network media characteristic and so on aspect, following is this period training camp record: Cheng: my experience than ...
One day in mid-October, I went to the 768 creative Garden of Haidian College Road to find my former colleague Zhou Yuan, who is now the founder of the "Know-what" web. He describes it in one of the company's recruiting messages: a start-up company; a social questions and answers website; a group of engineers who believe in pirate culture-"We have a simple idea of making the answers big and beautiful, and making our knowledge more beautiful." "To put it simply, Zhou Yuan made a product, the product is" know ". On this site, you can only do two things, that is, questions and answers. If you want to know any questions, just "know" ...
At present, there are many communities of Internet product managers, there are a lot of information, how to cultivate an excellent product manager experience is also a variety of forest, the author also read a lot of benefits. Today, the author is not talking about how to become an excellent product manager. Being an excellent product manager is only the second step. Entry is the first step. The author as a product who has done for some time. Talk about what you need to do when entering a product manager. Premise: to do the product, the key is to find the needs of users point, find the user's sore ~ ~ first, concerned about the Internet and dynamic ...
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