Retention Interval Definition

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The core index of network marketing effect measurement and what kind of logical thinking we use (2)

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall "preface" in the last time we explained the two most important ways to measure the effectiveness of Internet marketing--measuring changes in people's minds and measuring human behavior. Changes in human behavior, in accordance with its impact from the shallow to deep logic, we are divided into four stages: traffic, indicators, conversion and retention, and detailed description of the traffic situation, the following preparation for two articles, For everyone detailed engagemen ...

Which user metrics are worth paying attention to

The most frequently asked is the statistical indicators of some users, whether at the decision-making level or product department, so this article focuses on the user indicators of some content.   Suppose you want to use the most concise and effective data to understand a website or product user situation, you will ask which number of user data? In fact, a smart questioner will never ask the site's cumulative number of users, and even do not ask how much the site's UV, because these indicators can not really reflect the value of the site and the development of the situation. Give a simple example--net ...

A detailed explanation of the secret in email marketing from the angle of ancient poetry

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology lobby mail marketing as a wide range of promotional channels, low-cost marketing model, at one time by a lot of owners of the hot, of course, including me, always want to use this promotional model to make their own site name, after all, mail to reach the place can exceed our imagination, but may be a novice For the sake of the mail marketing some quick success, get the effect is always passable, later participated in a training, and summed up a bit, feel that grassroots webmaster should eliminate their own ideological limitations, can not be simple ...

Sing: The core index of network marketing effect measurement

Indicators is a meaningful indicator that measures the user's behavior and processes before and after the flow is generated, reflecting, in particular, the user's interest in marketing activities/web sites and the factors that affect the final transformation. Wen/World Network Business invited author, website analysis in the Chinese founder sing in the last issue, we explained the two most important ways to measure the effectiveness of Internet marketing--measuring changes in people's minds and measuring human behavior. The change of human behavior, according to the influence from shallow to deep logic, we are divided into four stages: traffic, Engag ...

How to manage the UED department

In the IT industry, there are many ways in which we manage resources, which are the most important, most common, and privileged way to manage file resources through folders.         But slowly, we will find that the file becomes a lot more difficult to maintain. The SVN,VSS,CVS version Control tool used by the development department is a good way to manage resources, and then these workers ...

A method of customer segmentation to improve marketing return quickly

Wang Ming Tam database marketing training excerpt customer segmentation, English "segmentation" is the marketing staff has been doing the work, customer segmentation is the eternal theme of marketing. On the one hand, because of the limited marketing resources, we can not put the same marketing resources for all customers, on the other hand, today's consumer behavior more and more personalized, have different preferences, marketers must cater to the personalized needs of customers. Our question is: is not the finer the customer is better, is not 1 to 1 marketing is the pursuit of precision marketing the highest position ...

Building a new generation of data centers with Hadoop

In recent years, more and more enterprises have focused on optimizing their business in order to gain greater and more lasting competitive advantage, which is inseparable from the analysis and utilization of the existing data of the enterprise, in order to create more value or avoid more risks and better optimize the business, the construction of a new generation of data center is put on the agenda. The new-generation data center is developed on the basis of traditional data warehouse and Dynamic Data Warehouse, which can be divided into three kinds: relational data center, non relational data center (based on Hadoop or enterprise content Management) and mixed data according to different data types.

How to analyze the number of users ' behavior with business thinking

The intermediary transaction SEO diagnoses Taobao guest Cloud host technology Hall data so many, different kinds of data expression, concrete should how to deal with? "Some people said:" The initial product, activities supplemented, processing data is stable. "Some people say:" Product medium-term, activity-oriented, processing data is regulated. "Some people say:" At the end of the product, activities for nuclear, processing data is incentive.   "Others said:" To deal with product data to four steps ahead! 1th step: Look at the overall data, mainly to see what the overall data anomalies, and what data trends better (for example, the overall data, games ...)

Web site new and old user analysis to determine the basis for measuring development

The intermediary transaction SEO diagnoses Taobao guest Cloud host technology Hall website new and old user's analysis has become the website analysis common one kind of user subdivides the method, is also the website Analysis user analysis an important composition.   The naming of new and old users in Google analytics, respectively, is visitors and returning visitors, and provides a breakdown of many of the analysis metrics based on new and old users. Simply put, a new user is the first time to visit a website or use the Web service for the first time ...

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