SEO優化之網站內容　 SEO要點Top5

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大化地優化文章內容(CONTENT SEO)，國外SEOER認為：高度更新且原創文章、關鍵字密度合理與關鍵字選擇、詞語聯想與長尾詞應用、全域SEO理念、跟蹤SEO進程出發。

以下為本站譯文：

如果你正在計畫一個新站的話，確保一個重點：你的網站內容被最佳SEO處理過。 如果它還沒有經過特意的內容優化，你的新站最好不要線上(ONLINE)，如果不這樣，你將會和流量失之交臂。 因此，製作新站伊始，你必須做到以下五點，只有這樣，你的網站內容最佳化處理了，才有與他站抗衡的本錢。

Top Five Tips to Optimize your Web Content for SEO

Making sure your web content is optimized for SEO should be one of the most important factors when you are either planning a new website or maintaining an existing one. Without effective SEO (search engine optimization) you may as well not even be online, with the traffic that you'll miss o ut on. Therefore, these top five tips to optimize your web content for SEO will offer some guidance in this area.

1. Keep it Fresh

One of the biggest mistakes many webmasters and website owner make is when it comes to updating their sites. Google and the other search engines love fresh and unique content - it helps to separate your site from the countless othe rs in your niche. Keep adding new content - a blog is an excellent way of doing this, and make sure your content is keyword-rich for maximum optimization.

1。 保證持續更新內容

很多網站管理員和網站站長(SEO草根)都不知道什麼時候更新網站才是正確的。 GOOGLE和其它的搜尋引擎最喜歡的不外乎一點：高品質的原創文章--它説明你從寵大的網站中區分出來，沒有一個搜尋引擎喜歡堆積零價值的垃圾資料(資訊)。 因而產生原創的內容成了一個BLOG(博客)最快發展的方法，當然你寫的東西需要加上高品質的關鍵字，這些關鍵字是針對你的內容而述明的。 它們與文章緊密關聯。

2. The Magic 2% Keyword Ratio

Since keywords are the terms that people type into search engines to find your services, it's important you get them right . Yet just as important is the percentage of keywords used - whereas before it used to be that you could write whole paragra phs for keywords alone, now the search engines will ignore your pages if they have too many keywords.

For the best effect, pick 1-2 strong keyword phrases and aim for approximately 2% ratio for keyword to article length. Therefore, an article that is 500 words long should have 10 keyword phrases in it. This will enable the search engines to pick up on your content more easily.

2。 2%的關鍵字密度比例

關鍵字(KEYWORDS)密度在搜尋引擎中佔有無可替代的地位，人們搜索時，無不被切分為各個關鍵字再進行文章和URL的匹配，因而正確地對待關鍵字這一話題極其重要，被SEOER們一向津律樂道。 然而，你要知道關鍵字密度必須在2%左右--因為太多的關鍵字，反而適得其反，搜尋引擎甚至將你的網頁或網站拋棄，舉個例：你將KEYWORDS寫滿了整個段落，你說除了自己，還有誰會看這樣的文章。

最好的辦法是挑一二個品質高的關鍵字並保持2%密度，這樣進行的優化是最行之有效的。 甚至一篇只有500個英文單詞(WORDS)的文章可以允許10個關鍵字，這樣子蜘蛛爬行中更容易收錄你的文章。

3. Start Strong, Finish Strong

The secret to strong optimization of your website is to start out strong and finish strong. This doesn't mean that you can put up anything you want - obviously the whole of your content needs to be strong all the w ay through to hold your reader's attention. However, for effective SEO purposes, you need to think of your web page as a reverse Christmas tree.

Use your keyword phrase in the first 90 characters, then at least once more in the opening paragraph. The same goes for closing your content or article - have the keyword phrase twice in the closing paragraph as well as in t he last 90 characters. Sprinkle the keyword or phrase throughout the remaining content, and this will strengthen its SEO effectiveness.

3.重視SEO優化必須自始而終

最佳優化網站的秘訣在於自始至終你都高度重視網站優化。 這不是說你將所有的東西擺上臺面，而是說你必須知道並滿足流覽者的需要，引起他們的興趣是一個基本點。 為了達到這個目標，你可以試想你的網站沒人訪問，它要如何做才能吸引人?

將你的關鍵字放于文章段落前面的90個字元中，在裡面至少出現一次你匹配此文章的關鍵字。 同樣，在文章的最末，需要放最少一個關鍵字。 在其它的段落裡，你可以按實際情況加入--當然不是生搬硬套

4. Use Wordtracker

If you don't want to use a dedicated SEO content writer or consultant, you might find that you struggle to use the most ef fective keywords for your site. While you may understand the concept behind keywords and why you need them, actually implementing which ones are the most effective may be difficult. One of the best ways you can help yourself is by using the Wordtracker tool. This suggests variations on your keywords as well as advise on which keywords are the most searched.

4.使用關鍵字來源跟蹤工具

知道哪些關鍵字為你的網站帶來較理想的流量，這是極其重要的。 在做網站過程中你很快就明白這---你需要懂的一點。 實際上如果靠猜測，你不知道哪個單詞或片語更加理想。 這時，推薦使用關鍵字來源跟蹤工具，包含其中的關鍵字將回饋出哪些字詞被搜索並為你帶來流量。

5. Strategic Links on Keywords

One of the ways that you can enhance your website's SEO is to embed internal links to another part of the site. Use these links on relevant keywords or phrases and the optimization will be even more effective. For instance, instead of just waiting for a visitor to clink to your "Prices" page, write a phrase like "affordable seo co ntent providers" and link to the page with that phrase instead.

This maximizes the strength of that phrase on your site, and ensures that not only will web browsers find you more easily, your content is strongly optimized for SEO purposes. While you should also optimize your site in other ways, such as using images and meta tags, using the above tips will ensu re that at the very least your web content is optimized and SEO-friendly. About the author

SEO Content Providers has but one goal - to provide affordable, high quality SEO content for websites and blogs. Whether you're an individual, professional or business you can be sure that your SEO content projects are handled professi onally and punctually. Choose us for your next project and see for yourself the SEO Content Providers difference.

5。 關鍵字優化與聯想策略

增加內鏈在一定程度上能更好提升你網站的SEO優化。 在不同的網站區域中嵌入相關聯的內鏈，並使之構成一個迴圈的結構，關鍵字聯想開去可以生成更多的長尾詞或相近詞，這樣利用內鏈優化是我們所推薦的一個做法。 舉個例說，一個流覽者對「價格」相關的網頁進行點擊，那麼，你在此頁面上寫上「我們提供性價比最高的SEO方案」，並將這一句話放于此頁面上，作為一個連結。

對一個詞語進行優化並聯想開去，這樣流覽者更加容易找到他所需要的資源，因為你的內容被明確的優化過了。 當然你更應知道除了這一點，你還需從其它方面進行優化，比如圖像、TAGS等，使用以上的觀點，你的網站內容將被SEO視為最友好的，這代表著你的網站離成功也就不遠了。

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