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this week at the corporate sharing meeting, I shared the finding the right consumer:optimizing for Conversion in Display advertising campaigns , the main content of sharing is posted below. Global Model There are 2 types of Global Model :merge-based Global Modelinteraction-based Global ModelEvaluation MetricAUC Precision or Recall Precision:small campaign Recall:large campaign article reference to: http:/
Advertising unit price or rise or fall is very normal things, especially for Google AdSense publishers. Many people will think that Google AdSense did something or Google to reduce the price of advertising, the fact is not so. From a certain point of view,
I used to mention AdSense QQ money on the appearance of the ads, for this illegal advertising people usually use "competitive advertising filtering" shielding its domain name, but repeatedly banned, I released a few days ago, "International credit card use security skills and experience" article, matching Google AdSense ads unexpectedly is "credit card" and other
We must not think that this is to help everyone cheat Google you lost to the Chinese again.----Google advertising fee to increase the secret When your site put GG ads, you must not go to the point of the dangerous ads, because when you point out that must be counted cheating. So I think it's silly to cheat. Of course, do not try to use cheating software, this is
The search giant is preparing to test a wide range of new online search advertising mode behavior (Pay-per-action,ppa), which is expected to reshape the entire online advertising market once the expected results are available, the Businessweek magazine said March 21. Search giant Google is trying to rewrite the rules of the entire online
Google, which has become a giant, still relies heavily on advertising revenue Google (Weibo) needs to diversify. After 14 years of development, the company still has 95% of its revenue from online advertising, and most of it comes from search. This is not because of a lack of experimentation. Over the year
Google today launched a smartphone-oriented AdSense feature, hoping to sell more mobile advertising. Google says web publishers can design AdSense ads to consider browsers used by smartphones so that ads can be displayed on smartphones. Before, advertisers have been able to put the normal mobile browser can display the ads normally, using Google's new smart pho
Internet companies realize that advertising classification is the only way to expand the number of users and achieve profitability. ebay has done so, and according to internal sources, Google intends to launch its classified advertising business next month. According to classifieds Intelligence, an interactive advertising
After Baidu's "bid ranking" was exposed, Google China's pay advertising system has again been exposed to the spread of false medical advertising. Experts pointed out that, although the Internet advertising market is broad, but in accordance with the "Advertising law" on the
Starting from this year's day, Google launched a new auction users free advertising fee activities, the amount of 350 yuan. In other words, now the new registered Google Auction account can be free to get 350 yuan of advertising costs. This is a difficult business opportunity, because
1, open Google Chrome browser, the above URL column input "chrome://flags/#enable-tab-audio-muting", press the (enter) key will jump to the set page, find the "Enable paging audio switch user interface control." 2, under the "Enable" below, will appear at the bottom of the "your changes will be the next time you restart Google Chrome effective." "Prompt, press (reboot now) to restart
In March 13, Google plans to launch a new Service , Network Publishers will be able to use this service Management Their Online Advertisement Sales and when a consumer opens a new webpage Release Advertisement . This indicates that Google intends to complete the DoubleClick Company After the acquisition to expand its Advertisement service . The new ad Manager Service
According to a message on August 1, June 16, Beijing time, the high rate of advertising return on Google is almost everyone in the world, but its tedious process has discouraged thousands of small and medium enterprises, therefore, you can only stare at the silver from the hand side.However, after many setbacks, Steve Blom, an employee of the In Touch Media Group, became an expert In the field and successfu
Moconews published an article in March 25 saying that the reason why so many operators and mobile phone manufacturers are willing to launch Android devices is that Google will return part of the advertising revenue generated by these devices to operators and mobile phone manufacturers., as long as mobile phone manufacturers and operators are willing to build Google
According to foreign media reports, search giant Google has acquired the Adscape Media game advertising company, the financial details of the transaction is not disclosed. The main technology of Adscape Media, a new venture in San Francisco, is to publish ads to video games. "We think video game ads are of great value and more people spend more time playing video games, and when it comes to providing them w
If Google can't put ads on your website, you can use your advertising space to put in alternative ads. By default, if there are no targeted ads, Google will display public service ads (PSA). By specifying colors, pictures, HTML pages, or selected ad servers, you can ensure that advertising space is always used effectiv
Google yesterday afternoon in Beijing announced an agreement with China Telecom, the two sides will be in the network advertising cooperation. This is Google since the signing of China Mobile, the second time in China to choose basic telecom operators to seek cooperation. Although in the country has found a number of partners,
Add a variety of Google advertising methods summary The first: How to add Google ads to the article in Pjblog (and other things) First, do a background image (such as I do this), uploaded to the template directory in the images directory, wide and high 555x79, of course, the size of the background map you can completely customize, depending on the size of the
Google is now doing its best to publicize its views, as U.S. Justice Department officials are investigating Microsoft's deal with Yahoo. "Scale is really useful, but in a way, when it comes to advertising, it only lowers returns," says one Google executive. At the moment, most of our competitors are at this level. ” Active lobbying Another
is the main reason for influencing the quality score? CTR (CTR). Advertising extensions and other products that Google attaches to advertising space will directly affect your hit rate and directly affect your quality score. Do you think what I said makes sense? When a site visitor clicks the + 1 button on your site (or the Search results return page), their fr
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