display advertising platforms

1. Mango:The Mango mobile ad optimization platform is a mobile ad intelligence management platform similar to the United States Adwhirl, which aims to provide iphone,android and Windows Phone 7 developers with a simple one-stop advertising

With the rapid development of mobile Internet and the rapid development of mobile internet advertising, according to market research firm Gartner, Global mobile advertising revenues are expected to reach $3.3 billion trillion in 2011, more than 1.6

Article Description: on the design of mobile Internet advertisement. With the rapid development of mobile Internet and the rapid development of mobile internet advertising, according to market research firm Gartner, Global mobile

Stanford University-Introduction to computational advertising Ms & E 239: Introduction to computational advertisingseptember-December, 2011-Stanford University, California Contents Course information Course schedule

There are many Android advertising platforms and different markets have different levels of acceptance for each platform. Android Developers should consider the following two issues if they want to integrate advertising:(1) What advertisements are

There are many Android advertising platforms and different markets have different levels of acceptance for each platform. Android Developers should consider the following two issues if they want to integrate advertising:(1) What advertisements are

adnetwork, Adexchange, DSP, SSP, RTB, DMP there is an inherent relationship between these patterns, so in understanding, we need to connect to understand, can not be separated. 1, RTB (realtimebidding, real-time bidding): Definition: A bidding

There are three types of ads cheating in the app installation category: Click Cheat: Fake click, real user Install cheat: Fake click, fake user contract cheat: Real click, real user In red means cheating, grey is true.Click Cheat When a simulated

Keymob Mobile Advertising experts said: With the rapid development of mobile internet, advertising should also conform to the development of the times, not innovation will be eliminated.What is a native ad?Recently, "native ads" in the mobile

Ad aggregation: Keymob mobile ad aggregation platform, the advertising aggregation is a developer in the mobile application embedded ads to add a number of advertising platforms, to enrich its application display of mobile advertising content and