search engine marketing kpi

[Marketing of The Times] Yahoo! The decision to buy Overture was announced to cause further waves in the search engine industry. People will wait and see what kind of competition will be formed by several major search engines. The following is the latest comparison of the features of several

Preface Search engine optimization, that is, SEO (Search Engine optimization), in order to enhance the site/Web page in search engine results in the number and ranking location, in order to obtain more free flow from the

The essential difference between website optimization and search engine ranking Seo is that website optimization guides the professional design of the basic elements of a website using the network marketing-oriented website construction idea. It is a systematic and global task, in this way, the website can better transmit network

Abstr:Jessica Bowman is the director of search engine marketing at business.com and a freelance consultant. As a well-known expert in the company's internal search engine marketing field, Jessica prefers the human aspect of the

turns out that some purely full-text search engines now also offer catalog searches, such as Google's use of Open Directory catalogs to provide categorical queries. And like Yahoo! These old directory index through with Google and other search engines to expand the search scope (note), in the default search mode, some

Search Engine Optimization, also known as Search Engine Optimization, is a popular online marketing method in recent years. It aims to increase the exposure of specific keywords to increase the website's visibility, in this way, sales opportunities are increased. The SEO of

, especially small and medium-sized advertising marketing budget with the warming; second, the economic crisis period, the brand advertisers through the attempt to put, generate inertia consumption; third, Google China's strategic adjustment, shortened the Baidu Promotion system adjustment period, the promotion of its click Rate, the increase in the number of optional keywords, the CPC's rise and other factors have also contributed to a certain degree

dependent on manual operation. After the user submits the site, the directory editor will personally visit your site and then decide whether to accept your site based on a set of criteria and even the editors ' subjective impressions. Second, the search engine included the site, as long as the site itself does not violate the relevant rules, the general can log in successfully. Directory indexing is a muc

or "interrelated". In addition, semantic union affects our understanding of a word. When we see the word "Aloha (Hawaiian greeting: Welcome, Goodbye)" We Think of "Hawaii (Hawaii)", why? This is because of the semantic union between words. According to Garcia, co-existing theory can be used to understand the semantic union between words, trademarks, products and services, and so on.Dr Garcia then raised a question. Why do we have to focus on the syndication of words in

page. 。Links field (link farm)In SEO terminology, a link field is a page full of links that are not actually useful, and they exists only as a link, without any actual context. Those who use the Black Hat SEO method use the chain To add a lot of links to a page in the hope that this way Google can mistakenly think that this page is There is a link value.Interactive links (reciprocal link), also known as two-way links, are not only hyperlinks to a Web page, At the same time link to the orig

the age of the opponent's domain name, record, all information and so on, and sometimes through this information to see the main market scope of the enterprise, in order to better compete with the preparation. 3, website index data: Through the query tool to view the site's PR value, Alexa site rankings, snapshots and other site indicators data, because the site's PR value, ranking, snapshots and other indicators will affect the ranking of the site to a certain extent, only to understand the c

speakers and VIP guests, with up to 25 dialogs or round-table agendas. The agenda will adhere to the principle of sharing experiences and continue to put an end to commercial presentations; the content involves various value points of search engine marketing and optimization. Guests are from professionals, typical customers,

Network Marketing has become a mainstream marketing trend, more and more enterprises choose Network Marketing, Network marketing is also a lot of ways, which search engine marketing may

Webmaster in the Internet sector is a call, but also a career. In the current internet world, personal webmaster is a lot of, of course, this is related to the Internet market at the moment, the cost of building a station can be very low, the income of the website is very convenient. However, the webmaster also put the fate of their own site to the search engine? In the traditional SEO, do a good job SEO is

!, Ask, MSN, and AOL search engines. Among the five search giants, they all have professional image searches, including Google, Yahoo !, MSN also integrates images into common search results. Google's image search is the main product of its vertical search. Chris Smith, Dir

Vertical search engines are new search engine service models proposed by general search engines, such as large information, inaccurate query, and insufficient depth, provides valuable information and related services for a specific domain, a specific population, or a specific demand. Compared with general

Website search engine optimization is one of the key concerns of enterprises. In some of the network marketing lectures and seminars I attended, the site is always very enthusiastic when it comes to website search engine optimization, many enterprises want their websites to

, information is no longer a major part of the mobile internet. providing convenience for living services is the biggest function of the mobile Internet. In addition, the mobile phone operating system is different from the computer end, therefore, the user portal is diversified. Diversified entries reduce users' reliance on search engines. Not only does Baidu understand this truth, but Baidu's search

Search Engine Optimization (English is called Search Engine optimization, referred to as SEO) refers to the Web page that contains the best content by optimizing the website structure, web page code and content so that the website is friendly to the Full-text search

This first SEO training article is to talk about the basis, the main overview of the search engine operation process, as well as we are in the process of SEO targeted response and adjustment means. Maybe a lot of people like my training object, all think they know SEO, but in answer to my preparation of the basic questions, can all right people are very few. Therefore, we also start from the basis, although