Baidu algorithm in the adjustment who is the most sad

In recent days, many new and old webmaster are very sad days, a lot of people suffering from the cries of Baidu this is not want to let people live, even Huanli for the founder of the Shanhui teachers are in distress, said: Baidu This is not let people live, K station is very powerful. It seems that the Baidu earthquake and the storm is indeed fierce, so many people are overwhelmed, so only the above performance. According to the best SEO observation, every time "earthquake" comes a part of the people to jump again, part of the laugh, some people even shouted, the latter part of the people do not cry. Then "Earthquake" came to who is the most sad?

To answer this question, especially SEO think, should first be a deep analysis of Baidu. Of course, this work is quite difficult, but by observing the behavior of Baidu can be drawn to a certain degree of regularity. The author may as well be a fish and a fish.

As we all know, since the birth of Baidu, because of his powerful, rich information sources, more important is his full attention to user experience, so more and more aroused people's extensive attention, but also the vast number of businesses and stationmaster more and more rely on effective propaganda tools, Everyone is trying to get in the rankings of Baidu has a good position. This is bound to bring a fierce rivalry and competition, SEO has done more and more articles, more and more feet. SEO industry also naturally appeared in black and white two--black hat and white hat, the former to opportunistic, efforts to drill Baidu's Confucius to achieve a short time of the site's better rankings, the latter is through a down-to-earth stand, honest man, and then steady, step-by-step, through the site's own strength to get ranked. Obviously, the former is more rapidly ranked and the latter is relatively slow. Therefore, some people in order to quickly get the rankings to achieve profit, do not hesitate to adopt the Black hat technique, this certainly is a kind of serious injustice to the honest station person, more importantly, because relies on the cheat to obtain the rank website, is often the rubbish station, the deceptive website and so on bad website, said the good point is an immature station, This will seriously affect the user's experience degree, this effect has two kinds of direct consequences: first, because the user experience is not good, leading to a large number of search engine customers lost; second, further lead to the decline in search engine revenue, and the latter is the most deadly, is the most let search engine angry things, so, Including Baidu, all search engines are black hat deep evil and painful, contrary to the white hat is very encouraging and like. such as domestic search engine leader, Baidu every once in a while will set off an e-commerce industry earthquake storm, to heavy pressure black hat. Since earthquakes are storms, not only are black cats affected, but some white caps will also be affected.

To set off an "earthquake storm", Baidu is how to operate it? This is what people often say Baidu algorithm adjustment. Is the so-called magic One Foot road, Baidu's road where? The way of Baidu is the user experience degree. In other words, Baidu algorithm adjustment is based on user preferences to determine the pros and cons of a website. With the progress of science and technology, the continuous development and improvement of artificial intelligence technology, Baidu intelligence more and more close to people's thinking, therefore, every time the adjustment of Baidu algorithm is a step closer to people's thinking, so the user experience degree of certainty more accurate. According to Baidu this "way", we are not difficult to draw, Baidu algorithm adjustment, who is the most sad. In particular, there are a number of situations in general:

The first is the black Hat manipulation of the Web site. This kind of website because has taken the unfair competition means, is Baidu first to suppress the object. The second is illegal pornographic websites. This kind of website is banned by the state, of course, Baidu has an important object to suppress.

Third, the site content is not readable site. This kind of web site, whether or not original, are users do not like, because there is no readability, users come to the site is often disappointed and quit, of course, will not patronize such a station. Such a site because not meet the needs of users, of course, the user experience is not good, so the search engine is also bad.

The four is the website that is not often updated. This kind of website is also the user experience degree bad website. Of course, if your site has a large number of people patronize every day, that this kind of site is more people like, for example, some product sites, due to the product of cheap and attracted a large number of customers, such a station Baidu will not give up, because, your flow also brings traffic to Baidu.

Five is the new station. Because the new station did not pass the test period, often in this earthquake storm inevitably suffer. But if you do it honestly, the impact will not be too big, like a small station of a keyword, such as SEO, although the past few days repeatedly in the first to third place wandering, but still maintain the third place (please see below figure Love Station statistics), of course, the collection and the chain fell sharply, really let people heartache once.

　　

The sixth is some sites that have been implicated. Said earlier, since it is an earthquake storm, then whose building is not strong who is unlucky, in the face of some place subsidence, above the building even in the firm, also useless. This is, of course, affected by the environment. For example, the space with the IP site by K is implicated, or outside the chain sent wrong place is implicated and so on. Or it's normal to be implicated in a region where you are officially out of focus. However, as long as continue to do the station, Baidu will sooner or later correct. (There are other aspects, please add)

In view of the above situation, what should stationmaster do?

First, do not panic, calmly deal with. If your site, do not save in black hat cheating, big can not worry, how to operate the original how to operate, after the earthquake necessary reconstruction, so you have confidence in yourself to rebuild your warm home.

Second, if you take the many tricks of cheating, you are the first to be hit by the target. Do not panic at this time. If you are the old station, suggest that your approach is to quickly change white hat operation, and then step by step to obtain the understanding and trust Baidu. If you are the new station, suggest you rebuild the station, the image of the heavy tree. After all, a station is down the right or by K to restore need a long time, generally a station is ready, half a month to one months time can get ranked. Everyone see me is a two-level domain name, less than one months to get the rankings, and not to mention the top-level domain name?

Third, as much as possible to increase the original update content, strengthen the site's internal links. This is to save the site is the Magic weapon, we may wish to try.

Third, the content of the article must be readable. Because the article is readable to attract users interested in your site to stay, thereby reducing the bounce rate, which can increase the weight of Baidu to your site. Of course, if your site is a new station, you can not pay attention to readability, because the initial site construction to please first of all is the spider, not the user, you can not consider the user experience, but when the site has included rankings, the earlier articles to modify the readability, this will increase the burden of later maintenance.

Four, to remove the bad outside the chain, to increase the quality of the chain, this point is not to say more. If you want to know more about the content, please pay attention.

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