Baidu "black June" K site reproduction

Source: Internet
Author: User

For webmasters, the Baidu search engine entered June was not normal. On the one hand, Baidu index volume plummeted, and on the other hand, traffic, ranking, and weight of some websites plummeted. In fact, I don't need to say anything about Dongdong SEO. I believe some webmasters have also discovered that Baidu is currently using a small range of solutions to reduce the authority of websites with low quality in the whole industry.

Although the current range of permission downgrading is not too large, it has already hurt some website owners who are downgrading their rights and have not been downgrading them. Therefore, from the current small-scale downgrading phenomenon, we can see that the policy of Baidu's web search quality white paper published in middle May has already taken effect and is "eroded" all-industry-wide low-quality junk websites!

Before that, Dongdong SEO has always said that Baidu will follow the Web search quality white paper released in middle May and severely punish low-quality websites in the second half of the year, in addition, Baidu search is likely to experience a massive K event that exceeds. However, from the unconventional phenomena that have occurred, it seems to be a reality, for example, Baidu Index Volume, keyword ranking, website traffic, and website weight are not normal, as long as the webmaster is a little vigilant, it can be seen that Baidu has begun to implement the Web search quality white paper strategy. Therefore, what happened after March June is also correct what I said at the beginning. Of course, Baidu only applies downgrading to websites of low quality this time. If your website is of high quality, Baidu will not handle this, but also improve it.

When it comes to a lot of tears, it's strange that the current low-quality site is larger than the high-quality site, resulting in internet spam flooding, so Baidu has to purify sites that do not help users with no search experience, therefore, Baidu decided to block low-quality websites for itself and for users, and the Internet remained quiet. Of course, some webmasters may not trust what I said. However, what I said in February May is that Baidu's upcoming large-scale K-site plan is a rainy day. Many webmasters may not care much about it because Baidu did not have K-site before. So what I want to say here is: Baidu will be downgrading some low-quality websites in March, but the time is not up yet, but now Baidu seems to have started, so in the future, only Baidu and the webmaster of high-quality websites can laugh at the end. Therefore, there is only one chance for the webmaster to grasp the present and enjoy the future, and conduct SEO diagnosis on the website as soon as possible to locate and improve the defects, and finally display the quality side to the search and users.

Why is it so certain that Baidu has now started a small range of K stations?

Because in the past two or three weeks, webmasters have come to consult us, and all websites are accompanied by lightweight and severe downgrading.

In addition, some webmasters posted posts on the Baidu webmaster forum asking for help due to Baidu downgrading.

In addition, I found that many websites have abnormal indexing volume and traffic, followed by downgrading websites.

Therefore, based on the current situation, I would like to discuss with the enterprise, industry and other webmasters, hoping to help you:

Some unconventional phenomena that entered the June s until today! (6.9 to 6.25)

About the unconventional phenomenon of Baidu search engine that entered June, especially the 6.9-6.20 Day, I believe this is also obvious to the majority of webmasters. It may be that Baidu is adjusting, it may also be that Baidu is waiting for release in the future. In short, no matter what factors, we can see that Baidu is very concerned about this search policy update, and it seems that Baidu's server is not enough, and then began to premeditation to clean up junk information on the Internet. Of course, this is a joke. Don't be alarmed!

In theory, Baidu's phenomenon may only appear on a few websites, that is, websites with low overall quality scores. Of course, the author's final suggestion is: the webmaster should never ignore Baidu's small actions, maybe because of these small actions, it may change the development of your website.

Baidu has already used Web-based whitepaper to severely punish low-quality websites.

As for the downgrading of a small-scale website by Baidu in recent days, we can see that Baidu has implemented a strategy based entirely on the Web search quality white paper, it can be said that Baidu is determined to punish low-quality websites that have no value for users. So, I once again stressed what types of websites Baidu mainly targets, and hope to "pay more attention to security" during this period of time for these types of websites ". The general content is as follows:

①: The content of the website page subject is informative or does not contain any valid information, for example, the lack of valuable information in the forum, such as water stickers, commodity group purchases, has been dismounted or out of stock, the recruitment transaction information has expired, and there are obvious expiration marks on the page.

②: Content that has not been carefully edited, shoddy, or collected from other places. The main manifestation is: the subject content is empty or cannot support the page topic, and cannot meet user needs. For example, on the Q & A page, there are no answers or problems that cannot be solved, the content is empty or there are a small amount of content and the main intent that cannot support the page, the site search results fail to provide relevant information, and various types of cheating page.

③: The browsing experience on the website page is too poor. The layout and advertisement on the page seriously affect the acquisition of the subject content, such as the text content without line breaks or segments, users are difficult to read, and their fonts and backgrounds are similar. Users cannot identify the content and the page layout is unreasonable. Users cannot see any valuable content, webpage pop-up advertisements, advertisements, and content obfuscation on the first screen of the page, there are too many floating advertisements that cannot be distinguished by users, and advertisements block the subject content or the first screen.

④: A large number of dead links exist on websites, such as pages such as 404, 403, and 503. The subject resource is invalid. The user cannot read the page information after access, or prompts that the content is deleted and jumps to the homepage. The user prompts the permission to download attachments from the website.

The above is part of the white paper, and many others are not done by the webmaster. I also hope that the webmaster will have a good understanding of Baidu's latest update strategy to prevent the problem from happening.
As a webmaster, you can't sit down. You need to improve your website and avoid downgrading your website.

In general, Baidu has already started, so the webmasters should also prepare for the War of Resistance. Do not wait until the website is killed by Baidu K and then regret it. Maybe they will regret it. Therefore, it is recommended that webmasters with low or severe downgrading, index volume, and traffic spikes make a comprehensive SEO diagnosis for their own websites and improve their own defects and deficiencies, then, the best side of the website is displayed on the search engine, so that users can get the best experience after searching the webpage. In this way, Baidu will not only reduce the authority of your website, but also treat your website well, increasing the weight of your website and increasing traffic.

Dongdong SEO summary:

Although, many websites with low quality cannot escape this time. However, as long as these low-quality websites can locate and improve problems, they can still go back and forth. Finally, I wish you all the webmaster's websites can be safely protected over the past few days. Do not be targeted by Baidu. Otherwise, your website will be downgraded.

 

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